Medsender: Modernizing healthcare communications with AI

About Medsender

Medsender is a digital fax solution that applies cutting-edge technology to streamline administrative operations in healthcare. Serving professionals in small local clinics, enterprise-level organizations, and everything in between, Medsender's AI-enabled solution makes healthcare communications faster, smarter, and safer than ever.

Industries: Healthcare, Life Sciences
Location: United States

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Medsender uses Google Kubernetes Engine and Vertex AI to automate, accelerate, and simplify healthcare communications, improving patient, practitioner, and administrator experiences.

Google Cloud results

  • ~2 days to train, deploy, and test models with Vertex AI
  • 2 weeks to deploy HIPAA compliant platform
  • Up to 50% more accurate than competitor solutions
  • At least 20% reduction in staff time spent on fax processing

Medsender brings AI to healthcare practices everywhere

From artificial intelligence (AI)-aided diagnosis to digital-access appointments, advancements in healthcare technology continue to transform the lives of medical professionals and their patients. But healthcare documentation and communication processes remain outdated, with practices relying on sluggish fax machines, handwritten notes and prescriptions, and paper files that are susceptible to a high margin of error.

Medsender aims to reimagine healthcare communication by automating the process of sending, receiving, and managing documents. "So much of what we do in the healthcare industry is constrained by the way we share medical records," says Salman Haque, Co-CEO at Medsender. "Unstructured data creates a lot of additional work for patients, providers, and everyone in between. Our solution transforms communication from a pain point into an advantage."

Built on Google Cloud, Medsender is an easy-to-use, AI-enabled digital fax solution that simplifies healthcare communication. For thousands of healthcare professionals, from small local clinics to enterprise-level organizations, the platform provides a smarter, faster, and easier way to manage medical documents.

"So much of what we do in the healthcare industry is constrained by the way we share medical records. Unstructured data creates a lot of additional work for patients, providers, and everyone in between. Our solution transforms communication from a pain point into an advantage."

Salman Haque, Co-CEO, Medsender

Automating healthcare communication to improve patient experiences

Administrative costs account for over a third of total healthcare expenditures in the United States. This includes the time, personnel, and manual systems it takes to complete tasks such as faxing medical records, receiving incoming documents, and managing patient information. This administrative burden creates barriers to providing proper patient care, a problem that Zain Qayyum, Co-CEO at Medsender, has experienced firsthand.

"A few years ago, my mom had a serious medical condition, and we constantly had to drive between different offices that were more than two and a half hours apart, just to pick up paper copies of her medical records," Qayyum says. "That's when I realized how broken healthcare communication is. Instead of going to medical school to try to make a difference, I decided this was the problem I wanted to tackle."

Qayyum saw an opportunity to modernize healthcare communication by leveraging new technologies. With an original goal to eliminate fax in healthcare, Qayyum teamed up with Mahmoud Tohmaz, CTO of Medsender, and then Haque to develop Medsender. As AI technologies advanced, Medsender evolved from a communication tool to a document automation platform that streamlines administrative work in healthcare.

Medsender has all the features of a traditional HIPAA-compliant tool, with integrated document sharing and editing, allowing providers and patients to complete, sign, and send records without leaving the platform. Using proprietary automation, the solution automatically titles, recognizes, categorizes, and extracts patient information. It then matches it with the correct chart and eliminates data entry, freeing up administrative staff to focus more on patient care.

"We realized in our evolution that streamlining fax was not the biggest challenge for us to solve," Haque says. "It was more about streamlining the associated administrative tasks that result from unstructured data in healthcare. Google Cloud enables us to do that."

Agile solutions, faster deployment, stronger results

Medsender chose to build its solution on Google Cloud largely due to the ability of Google Kubernetes Engine (GKE) to auto-scale resources up and down, based on the demand of its workloads. During its initial implementation, the team was able to build and deploy its platform on GKE in less than two weeks.

In 2021, Medsender launched its first AI tool, a milestone the team attributes to the speed and flexibility of Google Cloud. Vertex AI securely extracts patient information to automatically label, categorize, and organize documents within an intuitive, cloud-based interface, housing them all in Cloud Storage. Generative AI enables Medsender to recognize, summarize, and create content, while Cloud Functions further optimizes and automates workflows at scale.

"Our focus is always on optimizing workflows and doing as much work for our clients as possible," Tohmaz says. "The more powerful AI tools we have, the more likely it is for us to run those workflows correctly and get documents in the right place, accessible by the right people."

As the AI landscape rapidly evolves, the Medsender team uses a combination of homegrown and third-party models to meet demand. The versatility of Google Cloud allows Medsender to host any AI model on its infrastructure, giving the company the agility needed to iterate faster.

"As a startup, we prioritize speed, and the ability to train and deploy new models quickly allows us to solve more problems for the healthcare professionals we work with," Tohmaz says. "If every experiment took weeks, it wouldn't be scalable. With Vertex AI, we can train, deploy, and test a model in a couple of days."

"As a startup, we prioritize speed, and the ability to train and deploy new models quickly allows us to solve more problems for the healthcare professionals we work with. If every experiment took weeks, it wouldn't be scalable. With Vertex AI, we can tune, deploy, and test a model in a matter of days."

Mahmoud Tohmaz, Head of IT, Medsender

Bringing healthcare communications into the future

Building on Google Cloud from its inception has helped propel Medsender through its growth phase, with automated HIPAA compliance and built-in security features to safeguard the company today and for the future. Google Cloud handles these processes on the backend, allowing the Medsender team to focus on driving innovation.

"We've been able to scale really quickly without worrying about things like reliability, compliance, security, or meeting the demand that comes our way," Haque says. "Google Cloud has unlocked limitless potential for us to be innovative with AI."

Medsender's use of Google Cloud solutions is consistent with the company's mission to eliminate the massive administrative burden that threatens the future of healthcare. It's up to 20% more accurate than competitor solutions, proving the value automation can bring to healthcare communication.

"So much of healthcare is transacted in outpatient clinics and family doctors' offices that may not be able to take advantage of advancements in healthcare technology," Haque says. "We're bringing this solution not just to enterprise customers, but to small local clinics to make AI more accessible for healthcare providers across the country."

"So much of healthcare is transacted in outpatient clinics and family doctors' offices that may not be able to take advantage of advancements in healthcare technology. We're bringing this solution not just to enterprise customers, but to small local clinics to make AI more accessible for healthcare providers across the country."

Salman Haque, Co-CEO, Medsender

Tell us your challenge. We're here to help.

Contact us

About Medsender

Medsender is a digital fax solution that applies cutting-edge technology to streamline administrative operations in healthcare. Serving professionals in small local clinics, enterprise-level organizations, and everything in between, Medsender's AI-enabled solution makes healthcare communications faster, smarter, and safer than ever.

Industries: Healthcare, Life Sciences
Location: United States