Sell on GCP Marketplace

Market, deliver, and grow sales of your software solutions.

Increase global sales image

Increase global sales

Drive greater awareness and consumption of your solution with enterprise customers — with less investment — by listing it on the Marketplace. Solutions are presented to customers with AI-powered recommendations and alongside popular services while they're building.

Deliver and manage your solutions image

Deliver and manage your solutions

Optimize your solution to deploy to your customer's desired environment, whether GCP or Kubernetes clusters. Create a listing page, monitor usage, push updates, and provide support, all from within GCP Marketplace's management portal.

Go to market with Google image

Go to market with Google

Align yourself with a trusted leader in the cloud, get access to co-marketing activities, and get insights into who is using your solutions so you can drive more profitable interactions.


Exposure to enterprise customers

GCP Marketplace receives millions of visits per year from interested customers. Your solution can be highlighted on featured shelves, surfaced to customers via AI-powered recommendations, and presented in Marketplace pop-up windows alongside GCP services within the console.

Co-marketing activities

Present with Google at conferences, publish press releases, create a co-branded website, get access to our marketing studio for predefined templates to create assets, and more.

Kubernetes applications

GCP Marketplace offers support for Kubernetes-based applications that can be deployed to Google Kubernetes Engine (GKE) or anywhere a customer has a Kubernetes cluster. No matter where the application is deployed, GCP will still own the billing relationship and collect usage charges on your behalf.

Open new revenue streams

GCP offers differentiated technology in categories such as big data, machine learning, and artificial intelligence. Create new solutions for these services and align your company with Google's growth.

Click-to-deploy integration

Remove deployment barriers for your customers with standardized deployment templates and preconfigured settings on GCP Marketplace.

Simple billing management

Google is merchant of record for customers, saving you the time of setting up a billing relationship with users of your solution.

Free trials

Offer your solution at no cost to potential customers, so they can try before buying. Trials are flexible and can be offered on many parameters of time and usage.

Solution usage data

Get daily reports of detailed usage metrics for planning and sales tracking purposes.

Dedicated solution page

You can build a page on GCP Marketplace for each solution you offer, where you feature your value propositions, documentation, video, architecture diagrams, and support contact information.

Prospective partner go-to-market guide

Review the resources and guidance provided to Partners who list their solution on GCP Marketplace covering building, listing, developing, and promoting.


Explore more information about selling on GCP Marketplace.

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