BrightInsight: Prescribing digital health with Apigee
About BrightInsight
BrightInsight provides the leading global regulated digital health platform for biopharma and medtech. Every line of code of the BrightInsight Platform is built under a quality management system to support and optimize regulated drugs, devices, and software through integrated data and actionable insights to enable customers to drive increased patient adherence and engagement. Built on Google Cloud, the BrightInsight™ Platform uses software and services to capture, transmit, and analyze data from CE-marked and FDA-regulated medical devices, combination products, apps, and software as a medical device, in compliance with global security, privacy, and regulatory requirements. Deployed as a managed service, the platform accelerates time to market for biopharma and medtech companies, reduces the cost of implementation and maintenance versus a custom solution, and scales across products and global markets.
Tell us your challenge. We're here to help.
Contact usBrightInsight offers pharmaceutical and medical technology customers API-based solutions, developed with Apigee, to capture, transmit and analyze data from CE-marked and FDA-regulated medical devices, combination products, apps and Software as a Medical Device, in compliance with security, privacy and regulatory requirements.
Google Cloud results
- Reduces complexity of APIs offered through BrightInsight's microservices
- Provides security features to help protect transmission of health data
- Delivers API call average response time of less than 0.5 seconds
Handling over 20M API calls per day
BrightInsight provides the leading global regulated digital health platform for biopharma and medtech. Its medical-grade Internet of Things (IoT) platform is built under a Quality Management System to support and optimize regulated drugs, devices and software through integrated data and actionable insights to enable customers to drive increased patient adherence and engagement. Deployed as a managed service, the platform accelerates the time to market for pharmaceutical and medical technology companies, reduces the cost of implementation and maintenance versus a custom solution, and scales across products and global markets.
Booming trends in digital health
By 2020, there will be more people over 65 than under 5 years old in the United States. This aging Baby Boomer population presents a unique challenge of a growing need for medical care and services for patients with increasingly digital lifestyles. This trend is driving the need for innovative care delivery leveraging the latest digital health technologies.
BrightInsight is a medical-grade IoT platform that integrates data from connected medical devices and therapeutics to deliver intelligence for pharmaceutical and medical technology companies. In contrast to other platforms on the market that support non-regulated medical devices, BrightInsight was built from the ground up to support CE marked and FDA-regulated Class I, II, and III medical device and combination product requirements. This means that BrightInsight enables not only data collection from a variety of connected medical devices and digital therapeutics, but also allows customers to run intelligence and analytics that can support automated interventions for patients. The goal of these more personalized healthcare use cases is to lead to improved patient outcomes. Building this platform required a complex system of APIs and microservices that in turn required a highly secure, reliable, and scalable way to manage them. BrightInsight chose Apigee from Google to build and manage the complex system of APIs necessary for enabling this sophisticated functionality.
"We tailor every environment for each customer with BrightInsight. Having Apigee handle the APIs for us is key. Apigee allows us to offer a full feature set to our customers from day one."
—Ferry Tamtoro, CTO & Co-Founder, BrightInsightConnected care
BrightInsight enables customers to ingest large amounts of data from IoT medical devices, store sensitive data, and process and apply logic across that data. Advanced analytics and machine learning capabilities enable pharmaceutical and medical technology companies to optimize their therapies to drive improved adherence and engagement.
Pharmaceutical and medical technology customers can use the BrightInsight platform to capture insights from apps, connected medical devices, or combination products to track patient adherence and engagement and more tightly manage operations, with the goal of enhancing outcomes and adherence for patients with chronic diseases. For example, Chronic Obstructive Pulmonary Disorder (COPD) patients are prescribed connected inhalers with specific use instructions, and their doctors can monitor their compliance.
The BrightInsight platform captures data from the connected inhalers and provides insights, such as inhaler usage, that pharma companies can use to improve their products and that health care providers can use to support their patients in proper use. With inhalers, a physician may want to understand the number of times a patient is using the inhaler and the duration of the inhalations in order to personalize usage directions and improve patient outcomes.
"BrightInsight customers operate in heavily regulated industries, making security and privacy, scalability, and reliability extremely critical. We are bound to look for those strengths in any partner. For us, Apigee is a partner that we know we can trust."
—Ferry Tamtoro, CTO & Co-Founder, BrightInsightManaging microservices
BrightInsight is a microservices-based platform, where many different microservices work together to provide functionality for customers. This model is heavily dependent on APIs to connect all services. Having a powerful API gateway like Apigee enables BrightInsight to provide an easy-to-use interface to customers so that they don't have to access every single microservice individually. Having Apigee as a seamless component of Google Cloud enables the BrightInsight Platform to run on a more secure, reliable infrastructure, and managed services are able to handle the large amount of data coming from these IoT-connected medical devices.
Ferry Tamtoro, Chief Technology Officer and Co-Founder explains, "We tailor every environment for each customer with BrightInsight. Having Apigee handle the APIs for us is key. For our typical customers, we expect over 20 million API calls per day with average response time of less than 0.5 second. Apigee allows us to offer a full feature set to our customers from day one."
Help ensure across-the-board compliance
"BrightInsight customers operate in heavily regulated industries, making security and privacy, scalability, and reliability extremely critical. We are bound to look for those strengths in any partner. For us, Apigee is a partner that we know we can trust," Ferry says.
The regulatory requirements governing the healthcare industry are strict. Medical devices in the United States are regulated by the FDA. These regulations cover the development process, risk management, and other aspects of development, which have to meet expectations for providing safe and effective products. Additionally, any technology used by developers has to go through a compliance evaluation to help ensure that the capabilities provided by any vendors meet the FDA's standards and requirements.
"I love APIs because they abstract the complexity of what we offer to something very simple for our customers to access."
—Ferry Tamtoro, CTO & Co-Founder, BrightInsightCybersecurity and data privacy are crucial for BrightInsight healthcare customers who must comply with stringent HIPAA and GDPR regulations to protect patient data, but also have intellectual property to protect. Apigee advanced security features help BrightInsight protect and defend against potential cyber attacks. This particular set of concerns is common to Apigee customers throughout the industry. "One of the reasons we like partnering with Apigee is that our customers like it so much. In fact, one of our healthcare customers told us that they are also using Apigee because of its experience within the healthcare industry," Ferry says.
BrightInsight utilizes a number of core capabilities provided by Google Cloud. For example, Google Kubernetes Engine, which is a production-ready environment for deploying containerized applications, is used to meet the high-availability and high-performance requirements of BrightInsight's microservices architecture. For generating data analysis and insights BrightInsight uses BigQuery a fast, highly scalable, cost-effective, and fully managed cloud data warehouse for analytics.
"I love APIs because they abstract the complexity of what we offer to something very simple for our customers to access. APIs are simple but powerful tools that enable BrightInsight to manage the business of delivering digital health for better patient outcomes," Ferry says. "Having Apigee as the simple interface to customers substantially reduces complexity and enables the company to continually evolve the platform while being transparent with customers."
Tell us your challenge. We're here to help.
Contact us
About BrightInsight
BrightInsight provides the leading global regulated digital health platform for biopharma and medtech. Every line of code of the BrightInsight Platform is built under a quality management system to support and optimize regulated drugs, devices, and software through integrated data and actionable insights to enable customers to drive increased patient adherence and engagement. Built on Google Cloud, the BrightInsight™ Platform uses software and services to capture, transmit, and analyze data from CE-marked and FDA-regulated medical devices, combination products, apps, and software as a medical device, in compliance with global security, privacy, and regulatory requirements. Deployed as a managed service, the platform accelerates time to market for biopharma and medtech companies, reduces the cost of implementation and maintenance versus a custom solution, and scales across products and global markets.