Transformación de informes de Search Ads 360 (obsoleta)

Precaución: Este documento se basa en la API de Search Ads 360 Reporting anterior. BigQuery dejará de ser compatible con la API de Search Ads 360 Reporting anterior el 31 de mayo de 2024. Debes migrar tus flujos de trabajo de transferencia de Search Ads 360 para usar la nueva versión de Search Ads 360 con la guía de migración de Search Ads 360. Para ver la guía de transferencia actualizada de Search Ads 360 que usa la API de Search Ads 360 Reporting nueva, consulta Transferencias de Search Ads 360. Esta página quedará obsoleta el 31 de mayo de 2024.

Beta

Este producto está sujeto a las "Condiciones de las Ofertas de Fase Previa a la DG" de la sección Condiciones Generales del Servicio de las Condiciones específicas del Servicio. Los productos de la fase previa a la DG están disponibles “tal cual” y podrían tener asistencia limitada. Para obtener más información, consulta las descripciones de la etapa de lanzamiento.

Asignación de tablas para los informes de Search Ads 360

Cuando los informes de Search Ads 360 (antes conocidos como Doubleclick Search) se transfieren a BigQuery, estos se transforman en las siguientes tablas y vistas de BigQuery.

Cuando ves las tablas y vistas en BigQuery, el valor de advertiser_id es tu ID del anunciante de Search Ads 360.

Informes de Search Ads 360 de Google	Tablas de BigQuery	Vistas de BigQuery
Informe de account	p_Account_advertiser_id p_AccountDeviceStats_advertiser_id p_AccountFloodlightAndDeviceStats_advertiser_id p_AccountStats_advertiser_id	Account_advertiser_id AccountDeviceStats_advertiser_id AccountFloodlightAndDeviceStats_advertiser_id AccountStats_advertiser_id
Informe de ad	p_Ad_advertiser_id p_AdDeviceStats_advertiser_id p_AdFloodlightAndDeviceStats_advertiser_id	Ad_advertiser_id AdDeviceStats_advertiser_id AdFloodlightAndDeviceStats_advertiser_id
Informe de adGroup	p_AdGroup_advertiser_id p_AdGroupDeviceStats_advertiser_id p_AdGroupFloodlightAndFeedItemStats_advertiser_id p_AdGroupFloodlightAndDeviceStats_advertiser_id p_AdGroupStats_advertiser_id p_AdGroupFeedItemStats_advertiser_id	AdGroup_advertiser_id AdGroupDeviceStats_advertiser_id AdGroupFloodlightAndFeedItemStats_advertiser_id AdGroupFloodlightAndDeviceStats_advertiser_id AdGroupStats_advertiser_id AdGroupFeedItemStats_advertiser_id
Informe de adGroupTarget	p_AdGroupTarget_advertiser_id p_AdGroupTargetDeviceStats_advertiser_id p_AdGroupTargetFloodlightAndDeviceStats_advertiser_id	AdGroupTarget_advertiser_id AdGroupTargetDeviceStats_advertiser_id AdGroupTargetFloodlightAndDeviceStats_advertiser_id
Informe de bidStrategy	p_BidStrategy_advertiser_id p_BidStrategyStats_advertiser_id	BidStrategy_advertiser_id BidStrategyStats_advertiser_id
Informe de campaign	p_Campaign_advertiser_id p_CampaignDeviceStats_advertiser_id p_CampaignFloodlightAndFeedItemStats_advertiser_id p_CampaignFloodtlightAndDeviceStats_advertiser_id (Deprecating) p_CampaignFloodlightAndDeviceStats_advertiser_id p_CampaignStats_advertiser_id p_CampaignFeedItemStats_advertiser_id	Campaign_advertiser_id CampaignDeviceStats_advertiser_id CampaignFloodlightAndFeedItemStats_advertiser_id CampaignFloodtlightAndDeviceStats_advertiser_id (Obsoleto) CampaignFloodlightAndDeviceStats_advertiser_id CampaignStats_advertiser_id CampaignFeedItemStats_advertiser_id
Informe de campaignTarget	p_CampaignTarget_advertiser_id p_CampaignTargetDeviceStats_advertiser_id p_CampaignTargetFloodlightAndDeviceStats_advertiser_id	CampaignTarget_advertiser_id CampaignTargetDeviceStats_advertiser_id CampaignTargetFloodlightAndDeviceStats_advertiser_id
Informe de conversion	p_Conversion_advertiser_id	Conversion_advertiser_id
Informe de feedItem	p_FeedItem_advertiser_id p_FeedItemStats_advertiser_id p_FeedItemFloodlightStats_advertiser_id	FeedItem_advertiser_id FeedItemStats_advertiser_id FeedItemFloodlightStats_advertiser_id
Informe de floodlightActivity	p_FloodlightActivity_advertiser_id	FloodlightActivity_advertiser_id
Informe de keyword	p_Keyword_advertiser_id p_KeywordDeviceStats_advertiser_id p_KeywordFloodlightAndDeviceStats_advertiser_id p_KeywordStats_advertiser_id	Keyword_advertiser_id KeywordDeviceStats_advertiser_id KeywordFloodlightAndDeviceStats_advertiser_id KeywordStats_advertiser_id
Informe de negativeAdGroupKeyword	p_NegativeAdGroupKeyword_advertiser_id	NegativeAdGroupKeyword_advertiser_id
Informe de negativeAdGroupTarget	p_NegativeAdGroupTarget_advertiser_id	NegativeAdGroupTarget_advertiser_id
Informe de negativeCampaignKeyword	p_NegativeCampaignKeyword_advertiser_id	NegativeCampaignKeyword_advertiser_id
Informe de negativeCampaignTarget	p_NegativeCampaignTarget_advertiser_id	NegativeCampaignTarget_advertiser_id
Informe de productAdvertised	p_ProductAdvertised_advertiser_id p_ProductAdvertisedDeviceStats_advertiser_id p_ProductAdvertisedFloodlightAndDeviceStats_advertiser_id	ProductAdvertised_advertiser_id ProductAdvertisedDeviceStats_advertiser_id ProductAdvertisedFloodlightAndDeviceStats_advertiser_id
Informe de productGroup	p_ProductGroup_advertiser_id p_ProductGroupStats_advertiser_id	ProductGroup_advertiser_id ProductGroupStats_advertiser_id
Informe de productLeadAndCrossSell	p_ProductLeadAndCrossSellFloodlightStats_advertiser_id	ProductLeadAndCrossSellFloodlightStats_advertiser_id
Informe de visit	p_Visit_advertiser_id	Visit_advertiser_id

Asignación de columnas para informes de anuncios de búsqueda

Las tablas de BigQuery que se crearon en una transferencia de Search Ads 360 constan de las siguientes columnas (campos):

Tablas de BigQuery	Columnas
Informe de account: tabla de account	account accountCurrencyCode accountEngineId accountId accountTimeZone accountType advertiserId agencyId creationTimestamp lastModifiedTimestamp status
Informe de account: tabla de AccountDeviceStats	accountEngineId accountId adWordsConversionValue adWordsConversions adWordsViewThroughConversions advertiserId agencyId avgCpc avgCpm avgPos clics en cost ctr date deviceSegment impr visits
Informe de account: tabla de AccountFloodlightAndDeviceStats	accountEngineId accountId advertiserId agencyId date deviceSegment dfaActions dfaRevenue dfaTransactions dfaWeightedActions floodlightActivityId floodlightGroupId
Informe de Report: tabla de AccountStats	accountEngineId accountId advertiserId agencyId date displayBudgetLostImpressionShare displayImpressionShare displayRankLostImpressionShare qualityScoreAvg searchBudgetLostImpressionShare searchImpressionShare searchRankLostImpressionShare topOfPageBidAvg
Informe de ad: tabla de Ad	accountId ad adDescription1 adDescription2 adDisplayUrl adEngineId adGroupId adHeadline adHeadline2 adId adLabels adLandingPage adPromotionLine adType advertiserId agencyId campaignId creationTimestamp effectiveLabels engineStatus isUnattributedAd lastModifiedTimestamp status
Informe de ad: tabla de AdDeviceStats	accountId adEngineId adGroupId adId adWordsConversionValue adWordsConversions adWordsViewThroughConversions advertiserId agencyId avgCpc avgCpm avgPos campaignId clicks cost ctr date deviceSegment impr visits
Informe de ad: tabla de AdFloodlightAndDeviceStats	accountId adEngineId adGroupId adId advertiserId agencyId campaignId date deviceSegment dfaActions dfaRevenue dfaTransactions dfaWeightedActions floodlightActivityId floodlightGroupId
Informe de adGroup: tabla de AdGroup	accountId adGroup adGroupBuntMaxCpc adGroupContentMaxCpc adGroupEndDate adGroupEngineId adGroupExactMaxCpc adGroupId adGroupLabels adGroupMobileBidAdjustment adGroupPhraseMaxCpc adGroupSearchMaxCpc adGroupStartDate advertiserId agencyId bidStrategyInherited bingAdsAdDistributions bingAdsLanguage campaignId cityTargets countryTargets creationTimestamp deviceTargets effectiveBidStrategyId effectiveCityTargets effectiveCountryTargets effectiveDeviceTargets effectiveLabels effectiveMetroTargets effectiveProvinceTargets engineRemarketingListTargetAll engineStatus lastModifiedTimestamp metroTargets provinceTargets status
Informe de adGroup: tabla de AdGroupDeviceStats	accountId adGroupEngineId adGroupId adWordsConversionValue adWordsConversions adWordsViewThroughConversions advertiserId agencyId avgCpc avgCpm avgPos campaignId clics cost ctr date deviceSegment effectiveBidStrategyId impr visits
Informe de adGroup: tabla de AdGroupFeedItemStats	accountId adGroupEngineId adGroupId adWordsConversionValue adWordsConversions adWordsViewThroughConversions advertiserId agencyId avgCpc avgCpm avgPos campaignId clics clicksWithFeedItemShowing cost costWithFeedItemShowing ctr date effectiveBidStrategyId feedId feedItemId feedType impr visits
Informe de adGroup: tabla de AdGroupFloodlightAndDeviceStats	accountId adGroupEngineId adGroupId advertiserId agencyId campaignId date deviceSegment dfaActions dfaRevenue dfaTransactions dfaWeightedActions effectiveBidStrategyId floodlightActivityId floodlightGroupId
Informe de adGroup: tabla de AdGroupFloodlightAndFeedItemStats	accountId adGroupEngineId adGroupId advertiserId agencyId campaignId date dfaActions dfaRevenue dfaTransactions dfaWeightedActions effectiveBidStrategyId feedId feedItemId feedType floodlightActivityId floodlightGroupId
Informe de adGroup: tabla de AdGroupStats	accountId adGroupEngineId adGroupId advertiserId agencyId campaignId date displayImpressionShare displayRankLostImpressionShare effectiveBidStrategyId qualityScoreAvg searchImpressionShare searchRankLostImpressionShare topOfPageBidAvg
Informe de adGroupTarget: tabla de AdGroupTarget	account accountId accountType adGroup adGroupId adGroupStatus adGroupTargetId advertiser advertiserId ageTargetAgeRange ageTargetBidModifier agency agencyId campaign campaignId campaignStatus creationTimestamp dynamicSearchAdsTargetConditions dynamicSearchAdsTargetCoverage dynamicSearchAdsTargetCpcBid dynamicSearchAdsTargetLandingPageUrl engineRemarketingList engineRemarketingListBidModifier genderTargetBidModifier genderTargetGenderType lastModifiedTimestamp locationTargetBidModifier locationTargetName status
Informe de adGroupTarget: tabla de AdGroupTargetDeviceStats	accountId adGroupId adGroupTartgetId adWordsConversionValue adWordsConversions adWordsViewThroughConversions advertiserId ageTargetAgeRange ageTargetBidModifier agencyId avgCpc avgCpm avgPos campaignId clicks cost ctr date deviceSegment dynamicSearchAdsTargetConditions dynamicSearchAdsTargetCoverage dynamicSearchAdsTargetCpcBid dynamicSearchAdsTargetLandingPageUrl engineRemarketingList engineRemarketingListBidModifier genderTargetBidModifier genderTargetGenderType impr locationTargetBidModifier locationTargetName visits
Informe de adGroupTarget: tabla de AdGroupTargetFloodlightAndDeviceStats	accountId adGroupId adGroupTargetId advertiserId ageTargetAgeRange ageTargetBidModifier agencyId campaignId date deviceSegment dfaActions dfaRevenue dfatransactions dfaWeightedActions dynamicSearchAdsTargetConditions dynamicSearchAdsTargetCoverage dynamicSearchAdsTargetCpcBid dynamicSearchAdsTargetLandingPageUrl engineRemarketingList engineRemarketingListBidModifier floodlightActivityId floodlightGroupId genderTargetBidModifier genderTargetGenderType locationTargetBidModifier locationTargetName
Informe de advertiser: tabla de Advertiser	advertiser advertiserCurrencyCode advertiserId agency agencyId creationTimestamp dfaAdvertiserId dfaNetworkId dfaNetworkTimeZone lastModifiedTimestamp status
Informe de advertiser: tabla de AdvertiserDeviceStats	adWordsConversionValue adWordsConversions adWordsViewThroughConversions advertiserId agencyId avgCpc avgCpm avgPos clicks cost ctr date deviceSegment dfaAdvertiserId dfaNetworkId impr visits
Informe de advertiser: tabla de AdvertiserFloodlightAndDeviceStats	advertiserId agencyId date deviceSegment dfaActions dfaAdvertiserId dfaNetworkId dfaRevenue dfaTransactions dfaWeightedActions floodlightActivityId floodlightGroupId
Informe de advertiser: tabla de AdvertiserStats	advertiserId agencyId date dfaAdvertiserId dfaNetworkId displayBudgetLostImpressionShare displayImpressionShare displayRankLostImpressionShare qualityScoreAvg searchBudgetLostImpressionShare searchImpressionShare searchRankLostImpressionShare topOfPageBidAvg
Informe de bidStrategy: tabla de BidStrategy	advertiserId agencyId bidStrategy bidStrategyGoal bidStrategyId bidStrategyMaxBid bidStrategyMinBid cpaTarget creationTimestamp ersTarget floodlightActivityTargetIds floodlightOptimizationEnabled highPosition lastModifiedTimestamp lowPosition monthlySpendTarget roasTarget status
Informe de bidStrategy: tabla de BidStrategyStats	adWordsConversionValue adWordsConversions adWordsViewThroughConversions advertiserId agencyId avgCpc avgCpm avgPos bidStrategyId clicks cost ctr date dfaActions dfaRevenue dfaTransactions dfaWeightedActions impr visits
Informe de campaign: tabla de Campaign	accountId adRotation adWordsBidStrategy advertiserId agencyId bidStrategyInherited bingAdsBudgetType campaign campaignEndDate campaignEngineId campaignId campaignLabels campaignMobileBidAdjustment campaignStartDate campaignType cityTargets countryTargets creationTimestamp dailyBudget deliveryMethod deviceTargets effectiveBidStrategyId effectiveCityTargets effectiveCountryTargets effectiveDeviceTargets effectiveLabels effectiveMetroTargets effectiveProvinceTargets engineStatus excludedCityTargets excludedCountryTargets excludedMetroTargets excludedProvinceTargets keywordNearMatchEnabled languageTargets lastModifiedTimestamp metroTargets monthlyBudget networkTarget provinceTargets status yahooGeoTargets yahooJapanBidStrategy
Informe de campaign: tabla de CampaignDeviceStats	accountId adWordsConversionValue adWordsConversions adWordsViewThroughConversions advertiserId agencyId avgCpc avgCpm avgPos campaignEngineId campaignId clicks cost ctr date deviceSegment effectiveBidStrategyId impr visits
Informe de campaign: tabla de CampaignFeedItemStats	accountId adWordsConversionValue adWordsConversions adWordsViewThroughConversions advertiserId agencyId avgCpc avgCpm avgPos campaignEngineId campaignId clicks clicksWithFeedItemShowing cost costWithFeedItemShowing ctr date effectiveBidStrategyId feedId feedItemId feedType impr visits
Informe de campaign: tabla de CampaignFloodlightAndDeviceStats	accountId advertiserId agencyId campaignEngineId campaignId date deviceSegment dfaActions dfaRevenue dfaTransactions dfaWeightedActions effectiveBidStrategyId floodlightActivityId floodlightGroupId
Informe de campaign: tabla de CampaignFloodlightAndFeedItemStats	accountId advertiserId agencyId campaignEngineId campaignId date dfaActions dfaRevenue dfaTransactions dfaWeightedActions effectiveBidStrategyId feedId feedItemId feedType floodlightActivityId floodlightGroupId
Informe de campaign: tabla de CampaignFloodtlightAndDeviceStats	accountId advertiserId agencyId campaignEngineId campaignId date deviceSegment dfaActions dfaRevenue dfaTransactions dfaWeightedActions effectiveBidStrategyId floodlightActivityId floodlightGroupId
Informe de campaign: tabla de CampaignStats	accountId adWordsConversionValue adWordsConversions adWordsViewThroughConversions advertiserId agencyId avgCpc avgCpm avgPos campaignEngineId campaignId clics cost ctr date displayBudgetLostImpressionShare displayImpressionShare displayRankLostImpressionShare effectiveBidStrategyId impr qualityScoreAvg searchBudgetLostImpressionShare searchImpressionShare searchRankLostImpressionShare topOfPageBidAvg visits
Informe de campaignTarget: tabla de CampaignTarget	accountId advertiserId agencyId campaignId campaignTargetId creationTimestamp engineRemarketingList engineRemarketingListBidModifier lastModifiedTimestamp locationTargetBidModifier locationTargetName status
Informe de campaignTarget: tabla de CampaignTargetDeviceStats	accountId adWordsConversionValue adWordsConversions adWordsViewThroughConversions advertiserId agencyId avgCpc avgCpm avgPos campaignId campaignTargetId clics cost ctr date deviceSegment impr visits
Informe de campaignTarget: tabla de CampaignTargetFloodlightAndDeviceStats	accountId advertiserId agencyId campaignId campaignTargetId date deviceSegment dfaActions dfaRevenue dfaTransactions dfaWeightedActions floodlightActivityId floodlightGroupId
Informe de conversion: tabla de Conversion	account accountId accountType adGroupId adId advertiser advertiserConversionId advertiserId agency agencyId campaignId conversionAttributionType conversionDate conversionId conversionLastModifiedTimestamp conversionQuantity conversionRevenue conversionSearchTerm conversionTimestamp conversionType conversionVisitExternalClickId conversionVisitId conversionVisitTimestamp deviceSegment feedId feedItemId feedType floodlightActivity floodlightActivityId floodlightActivityTag floodlightEventRequestString floodlightGroup floodlightGroupConversionType floodlightGroupId floodlightGroupTag floodlightOrderId floodlightOriginalRevenue floodlightReferrer inventoryAccountId keywordId productChannel productCountry productGroupId productId productLanguage productStoreId productTargetId status
Informe de feedItem: tabla de FeedItem	accountId advertiserId agencyId creationTimestamp engineStatus feedId feedItemId lastModifiedTimestamp locationBusinessName locationCategory locationDetails sitelinkClickserverUrl sitelinkDescription1 sitelinkDescription2 sitelinkDisplayText sitelinkLandingPageUrl status
Informe de feedItem: tabla de FeedItemFloodlightStats	accountId advertiserId agencyId date dfaActions dfaRevenue dfaTransactions dfaWeightedActions feedId feedItemId floodlightActivityId floodlightGroupId
Informe de feedItem: tabla de FeedItemStats	accountId adWordsConversionValue adWordsConversions adWordsViewThroughConversions advertiserId agencyId avgCpc avgCpm avgPos clicks clicksWithFeedItemShowing cost costWithFeedItemShowing ctr date dfaActions dfaRevenue dfaTransactions dfaWeightedActions feedId feedItemId impr visits
Informe de floodlightActivity: tabla de FloodlightActivity	advertiserId agencyId creationTimestamp floodlightActivity floodlightActivityId floodlightActivityTag floodlightConfigurationId floodlightGroup floodlightGroupConversionType floodlightGroupId floodlightGroupTag lastModifiedTimestamp status
Informe de keyword: tabla de Keyword	accountId adGroupId advertiserId agencyId bidStrategyInherited bingKeywordParam2 bingKeywordParam3 campaignId creationTimestamp effectiveBidStrategyId effectiveKeywordMaxCpc effectiveLabels engineStatus isDisplayKeyword keywordClickserverUrl keywordEngineId keywordId keywordLabels keywordLandingPage keywordMatchType keywordMaxBid keywordMaxCpc keywordMinBid keywordText keywordUrlParams lastModifiedTimestamp qualityScoreCurrent status topOfPageBidCurrent
Informe de keyword: tabla de KeywordDeviceStats	accountId adGroupId adId adWordsConversionValue adWordsConversions adWordsViewThroughConversions advertiserId agencyId avgCpc avgCpm avgPos campaignId clicks cost ctr date deviceSegment effectiveBidStrategyId impr keywordEngineId keywordId visits
Informe de keyword: tabla de KeywordFloodlightAndDeviceStats	accountId adGroupId adId advertiserId agencyId campaignId date deviceSegment dfaActions dfaRevenue dfaTransactions dfaWeightedActions effectiveBidStrategyId floodlightActivityId floodlightGroupId keywordEngineId keywordId
Informe de keyword: tabla de KeywordStats	accountId adGroupId advertiserId agencyId campaignId effectiveBidStrategyId keywordEngineId keywordId qualityScoreAvg topOfPageBidAvg
Informe de negativeAdGroupKeyword: tabla de NegativeAdGroupKeyword	accountId adGroupId advertiserId agencyId campaignId creationTimestamp engineStatus lastModifiedTimestamp negativeAdGroupKeywordId negativeAdGroupKeywordMatchType negativeAdGroupKeywordText status
Informe de negativeAdGroupTarget: tabla de NegativeAdGroupTarget	accountId adGroupId advertiserId ageTargetAgeRange agencyId campaignId creationTimestamp dynamicSearchAdsTargetConditions engineRemarketingList genderTargetGenderType lastModifiedTimestamp locationTargetName negativeAdGroupTargetId status
Informe de negativeCampaignKeyword: tabla de NegativeCampaignKeyword	accountId advertiserId agencyId campaignId creationTimestamp engineStatus lastModifiedTimestamp negativeCampaignKeywordId negativeCampaignKeywordMatchType negativeCampaignKeywordText status
Informe de negativeCampaignTarget: tabla de NegativeCampaignTarget	accountId advertiserId ageTargetAgeRange agencyId campaignId creationTimestamp dynamicSearchAdsTargetConditions engineRemarketingList genderTargetGenderType lastModifiedTimestamp locationTargetName negativeCampaignTargetId status
Informe de productAdvertised: tabla de ProductAdvertised	advertiserId agencyId creationTimestamp lastModifiedTimestamp productAgeGroup productAvailability productBrand productCategory productCategoryLevel1 productCategoryLevel2 productCategoryLevel3 productCategoryLevel4 productCategoryLevel5 productChannel productChannelExclusivity productColor productCondition productCostOfGoodsSold productCountry productCustomLabel0 productCustomLabel1 productCustomLabel2 productCustomLabel3 productCustomLabel4 productGender productGtin productId productItemGroupId productLandingPageUrl productLanguage productMaterial productMpn productPattern productPrice productSalePrice productSize productStoreId productTitle productTypeLevel1 productTypeLevel2 productTypeLevel3 productTypeLevel4 productTypeLevel5 status
Informe de productAdvertised: tabla de ProductAdvertisedDeviceStats	adWordsConversionValue adWordsConversions adWordsViewThroughConversions advertiserId agencyId avgCpc avgCpm avgPos clicks cost ctr date deviceSegment impr productId visits
Informe de productAdvertised: tabla de ProductAdvertisedFloodlightAndDeviceStats	accountId adGroupId advertiserId agencyId campaignId date deviceSegment dfaActions dfaRevenue dfaTransactions dfaWeightedActions floodlightActivityId floodlightGroupId productId
Informe de productGroup: tabla de ProductGroup	accountId adGroupId advertiserId agencyId bidStrategyInherited campaignId creationTimestamp effectiveBidStrategy effectiveBidStrategyId effectiveLabels effectiveProductGroupMaxCpc engineStatus lastModifiedTimestamp productGroup productGroupClickserverUrl productGroupId productGroupLandingPage productGroupMaxBid productGroupMaxCpc productGroupMinBid productGroupPartitionType status
Informe de productGroup: tabla de ProductGroupStats	accountId adGroupId adWordsConversionValue adWordsConversions adWordsViewThroughConversions advertiserId agencyId avgCpc avgCpm avgPos campaignId clicks cost ctr date dfaActions dfaRevenue dfaTransactions dfaWeightedActions effectiveBidStrategyId impr productGroupId visits
Informe de productLeadAndCrossSell: tabla de ProductLeadAndCrossSellFloodlightStats	accountId adGroupId advertiserId agencyId campaignId crossSellAverageUnitPrice crossSellCostOfGoodsSold crossSellGrossFromUnitsSold crossSellGrossProfitMargin crossSellRevenueFromUnitsSold crossSellUnitsSold date deviceSegment dfaActions dfaRevenue dfaTransactions dfaWeightedActions floodlightActivityId floodlightGroupId leadAverageUnitPrice leadCostOfGoodsSold leadGrossProfitFromUnitsSold leadGrossProfitMargin leadRevenueFromUnitsSold leadUnitsSold productAverageUnitPrice productIdSold productId productRevenueFromUnitsSold productUnitsSold
Informe de visit: tabla de Visit	account accountId accountType adGroupId adId advertiser advertiserId agency agencyId campaignId deviceSegment feedId feedItemId feedType inventoryAccountId keywordId productChannel productCountry productGroupId productId productLanguage productStoreId productTargetId status visitDate visitExternalClickId visitId visitNetworkType visitReferrer visitSearchQuery visitTimestamp

Tablas de coincidencia de Search Ads 360

Las tablas de coincidencia de Search Ads 360 son tablas que contienen solo campos de atributos (campos que contienen configuración y otros datos fijos) y están definidos para que los usuarios consulten información de estructuras de cuentas.

Nota: Las instantáneas de la tabla de coincidencias no se actualizarán si usas la ventana de actualización o programas un reabastecimiento.

Las tablas de coincidencias de Search Ads 360 incluyen lo siguiente:

• Cuenta
• Anuncio
• Anunciante
• AdGroup
• AdGroupTarget
• BidStrategy
• Campaña
• CampaignTarget
• FeedItem
• FloodlightActivity
• Palabra clave
• NegativeAdGroupKeyword
• NegativeAdGroupTarget
• NegativeCampaignKeyword
• NegativeCampaignTarget
• ProductAdvertised
• ProductGroup
• ProductLeadAndCrossSellFloodlightStats