With Google Cloud Marketplace Private Pricing, you can create a custom quote for a Kubernetes application or Integrated SaaS solution, for a specific customer. The quote gives your customer the ability to purchase your Google Cloud Marketplace product at a discount.
When the customer opens their quote, they are taken to a purchase page on Google Cloud Marketplace. The customer then confirms the purchase, and signs up for your solution. After they sign up, they use your solution as if they signed up for a plan directly through Google Cloud Marketplace.
Before you begin
- Your solution must be integrated with, and listed on Google Cloud Marketplace. At least one of your pricing plans must be publicly available.
Set up discount levels for your products
When you create a custom quote for a specific customer, you must set up a discount level that you want to offer them, based on your product's pricing plans. The discount must be on your list price on Google Cloud Marketplace.
You can set up discount levels in advance to speed up the process of creating quotes, or create a new discount level while you're creating the quote.
To create discount levels:
In Partner Portal, click Private pricing to open the Quotes page. The direct link to the Quotes page is:
Click Set up discounts.
In the Set up discounts panel, select the product that you want to set up discounts for.
Add a discount percentage for the first discount level, and select the pricing plans that the discount applies to. For example, add a 10% discount to your Enterprise plan.
To add another discount level, click Add row and repeat the steps above.
When you have added all your discount levels, click Set up.
If you want to add more discount levels, or if you want to add discount levels for a different product, repeat these steps.
Create a quote
You must create a new quote for each sale to a specific customer.
To start your quote, open the Quotes page. The direct link to the Quotes page is:
Click Create Quote.
On the Create Quote page, add customer-facing information such as the organization's name, point of contact, and so on. The details are informational, so that the customer recognizes the quote. You send the quote to the customer later.
Choose the Google Cloud Marketplace product that you want to create a quote for. Then, choose a discount level that you created earlier.
If you didn't create discount levels, or want to set up a new discount level, click Set up new discount and add a discount percentage.
If you want to show the customer their final price and hide the discount level from them, select Only show discounted price to customer.
From Purchase deadline, select an expiration date for the quote.
From the Quote duration menu, select the time for which the customer must pay the quoted price. After the quote duration has passed, the customer pays the listed price for their plan, without a discount. If you want the customer to continue with a custom pricing plan, you must set up a new quote for them when the current quote duration expires.
If you don't send a new quote to the customer, they must sign up for one of the plans from your Google Cloud Marketplace listing.
Optionally, you can add notes for the customer.
Optionally, you can assign an internal ID and add notes for your team. The ID and notes are not displayed to the customer. For example, you can use the internal ID to track the customer in your customer relationship management (CRM) software.
To save a quote as a draft, click Save.
When you are ready to send the quote to the customer, click Generate URL and share the URL with the customer.