Choosing which Private Offers version to use

With Google Cloud Marketplace Private Offers, you can create a custom offer for a Kubernetes app, SaaS product, or virtual machine (VM) image for a specific customer. The offer gives your customer the ability to purchase your Google Cloud Marketplace product at a discount.

When the customer opens their offer, they are taken to a purchase page on Google Cloud Marketplace. The customer then confirms the purchase, and signs up for your product. After they sign up, they use your product as if they signed up for a plan directly through Google Cloud Marketplace.

Select your Private Offers version

Google Cloud Marketplace offers two versions of Google Cloud Marketplace Private Offers.

Private Offers, version 1

This version of Private Offers includes the following features:

  • Supports Kubernetes apps, SaaS products, or virtual machine (VM) images
  • Offers discount levels for your pricing plans
  • Can be accepted by anyone with the offer link
  • Uses the Partner Portal

If you want to extend an offer to your customer using this version of private offers, see Creating a private offer with Private Offers in Partner Portal.

Private Offers, version 2

This version of Private Offers includes the following features:

  • Supports SaaS products or VM images
  • Offers discounts on usage (SaaS and VM) and flat fee (SaaS) pricing models
  • Allows upfront or monthly payment schedules
  • Can be accepted by users with access to a specific billing account
  • Uses the Producer Portal

If you want to extend an offer to your customer using the new version of private offers, see Choosing your private offer pricing to choose how you want to price your offer.

For more information about participating in the Private Offers, version 2, or to check your eligibility to participate in the preview, contact your partner engineer.