An enterprise platform for business intelligence, data applications, and embedded analytics.

Powering data experiences

Looker gives you the tools to power a multitude of data experiences, from modern business intelligence and embedded analytics to workflow integrations and custom data apps. Regardless of where your data resides, Looker offers a unified surface to access the truest, most up-to-date version of your company’s data. And with data integrated into users’ daily workflows, organizations can extract value from their data at web scales.

Multi-cloud platform visualization

Integrated end-to-end multi-cloud platform

Connect, analyze, and visualize data across Google Cloud, Azure, AWS, on-premises databases, or ISV SaaS applications with equal ease at high scale, with the reliability and trust of Google Cloud.

Common data model graph

Common data model over all your data

Operationalize BI for everyone with powerful data modeling that abstracts the underlying data complexity at any scale and helps to create a common data model for the entire organization.

Customized report graph using embedded analytics

Embedded data experiences

Embed analytics anywhere with rapid time to value and full customization with Powered by Looker. Customize the look and feel of your data experiences. Robust APIs, SDKs, and a library of popular integrations put you in control.

Example of graphical report on augment business

Augmented analytics

Augment business intelligence from Looker with leading-edge artificial intelligence, machine learning, and advanced analytics capabilities built into Google Cloud Platform.

Interactive data visualization using data centric apps

Tailored data applications

Create collaborative, data-centric apps for teams—from supply chain logistics to sales to support—across industries with interactive data visualizations and embedded machine learning.

Our customers

Our ability to pull a lot of data in and compute fast results affects everyone in our company. Using BigQuery and Looker to iterate quickly and build new models to make our operations more efficient will directly impact our customers.

—Sam Chase, Tech Lead, Data Operations, Blue Apron

The technology behind Looker

In-database architecture

  • Leverage the power of modern data warehouse technologies
  • Get a complete view of your data without moving any of it into the application layer
  • Query the database in real time so data is always accurate and fresh

Version-controlled semantic layer

  • Centralize all your business rules and logic
  • Separate business logic from physical data; reliably apply consistent definitions across KPIs
  • Work with trusted, reliable data at any skill level

APIs for data

  • Access 110% API coverage for core service functionality
  • Give builders the tools they need to deliver any data experience anywhere
  • Build custom apps, proactive rule-based alerts, scheduled reports, automated workflows, and more


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An enterprise platform for business intelligence, data applications, and embedded analytics.