Create a report

You can create Looker Studio reports in the following ways:

  • Create a new report
  • Create a report from a template
  • Create a report from a product integration

Create a new report

  1. Sign in to Looker Studio.

  2. Click The Create icon. Create and then select Report.

  3. You'll see the report editor tool, with the Add data to report panel open. This panel has two tabs: Connect to data and My data sources.

    You'll learn more about connectors and data sources in the Connect to your data topic.

    1. In the Connect to data tab, select a connector, create a new data source, and add that to your report:

      1. Select the type of data that you want to visualize.
      2. Provide your account or other details.
      3. In the bottom right, click Add.

    2. Use My data sources to add an existing data source to your report:

      The My data sources tab includes a number of sample data sources.

      To follow along with this tutorial, select the [Sample] GA4 - Google Merchandise Store data source. If you add a different data source, your results may vary from the steps described in this tutorial.

      1. Locate the data source that you want.
      2. In the bottom right, click Add.
      3. The data source is added to your report.

  4. A table appears with fields from that data source.

    Use the properties panel on the right to change the data and style of the table.

  5. In the top left, name your report by clicking Untitled Report and then entering a new name.

    Take the report tutorial to create a report with sample Google Analytics data.

Create a report from a template

Templates let you visualize your data in a finished report. Use these reports "as is" or customize them to fit your unique requirements. You can also create your own templates for others to use.

Visit the Template Gallery to access templates built by Google. You'll find templates that support the following products:

  • BigQuery
  • Google Analytics
  • Google Ads
  • Google Sheets
  • YouTube Analytics
  • Search Console
  • Display & Video 360
  • Search Ads 360
  • Apigee

Learn more about how templates work.

Create a report from a product integration

Product developers can use the Looker Studio Linking API to integrate Looker Studio into their products. This lets users of those products quickly see their data without having to set up the Looker Studio report themselves.

Currently, you can see examples of Looker Studio integration in the following Google products: