Cloud Price Leader

Google Cloud Platform gives you the best price to performance. Your cloud shouldn’t break the bank and compromised performance should never be the only tradeoff.

Perennial price leader
Google Cloud Platform’s price leadership is attested by multiple third party studies and our customers. Google invested $8.8 billion in capex in 2015 to develop our innovative infrastructure and technology stack. Google’s vast scale allows us to offer more for less.

Our engineers are 10 times more productive than they were before, and our costs are 10 times less than they would have been because GCP handles our infrastructure so we don’t have to.

Mickey Hsieh, Vice President of Engineering, Data and Applications, Viant
Purpose-built servers, chips and switches
Google is fortunate enough that we operate at such a scale that we can build our own proprietary systems, including purpose-built chips, protocols, servers, storage, and switches. Other providers look to Google to learn how to improve their data centers. Learn about how we make our data center efficient. We are serious about passing these data center savings onto our customers.
Milliseconds matter
Google Compute Engine instances boot up in 35 seconds on average. Coldline delivers millisecond data availability for archive restore – other public clouds can take up to 5 hours1. Our Local SSDs offer 680,000 IOPS of sustained read performance – some other systems don’t reach half of that IOPS. BigQuery can scan up to 35 billion rows, 20 TB of data, in seconds. Price and performance: we have both.
Data center efficiency through DeepMind machine learning
Google has applied artificial intelligence to optimize power usage in Google data centers. The up to 40% reduction in electricity per month needed for cooling is considered a phenomenal step forward in the industry. On average, a Google data center uses 50% less energy than a typical data center.
1 Amazon Glacier, as of January 12, 2017