This document describes the available pricing models for professional services products that you offer through Google Cloud Marketplace, and details how to submit your professional services product's pricing in Producer Portal.
For professional services, you (or a Google Cloud reseller) must use Private Offers to create custom quotes for customers. The pricing for a private offer is based on your product's pricing plan, which establishes the list price on Cloud Marketplace. Usually, customers can see this list price from a product's public Cloud Marketplace listing, but you can choose to hide it if you want to.
Pricing models for professional services
Professional services products use one of the following pricing models:
- If you charge customers a flat rate for access to your professional services, you use the flat fee pricing model. The flat fee pricing model sets a custom fee for using your professional services. You can also customize the list of features that are included, or create multiple subscription tiers with varying features.
- If you charge customers a flat rate for access to your professional services and have additional charges for usage, you use a flat fee with usage pricing model for your private offer. With this model type, you charge a fee for using your product, which can include multiple subscription tiers with varying features, and also additional charges for usage. You can discount any additional usage incurred beyond what's included in the fee.
For more information about these pricing models, see Pricing models for Private Offers.
Submit your pricing for review
After you've selected your pricing model, you must add your pricing information directly in Producer Portal, and then submit your pricing for review. The approval process takes up to four business days.
The direct link to Producer Portal is:
https://console.cloud.google.com/producer-portal?project=YOUR_PROJECT_ID
In the list of products, click the name of your product.
On the Overview page of your product, go to the Pricing section and click Edit.
Define your product's pricing options
For each pricing plan that you want to support, create a plan identifier and a name for the plan, and then complete the following steps to define the pricing structure.
After you've defined the pricing structures for all of the plans that you want to support, click Set up to set them up and continue on to the remaining features of the Pricing page. If any of your plans include usage, setting up your plans also unblocks the steps for your product's technical integration, so that you can add your pricing details and begin implementing and testing your integration in parallel.
Flat fee
In the Pricing option drop-down list, select Flat fee.
Use the Subscription periods drop-down to define the subscription periods.
If you don't want this plan to be publicly visible in your product's Cloud Marketplace listing, use the toggle to hide the plan.
Flat fee with usage
In the Pricing option drop-down list, select Flat fee with usage.
Use the Subscription periods drop-down to define the subscription periods.
Use the Metrics drop-down to define the metrics for your usage of your product under this plan.
If you don't want this plan to be publicly visible in your product's Cloud Marketplace listing, use the toggle to hide the plan.
Add pricing details for your pricing structures
After you define your pricing structures, you can add the pricing details for your pricing structures.
To add pricing details for the pricing structures you defined, navigate to the Pricing section of Producer Portal.
For flat fee plans, and for subscription-based elements of flat fee with usage plans, click Edit subscription feeds to enter your pricing details.
For usage-based elements of flat fee with usage plans, click Edit usage to enter your pricing details.
Add features to your plans
After you add your pricing details, you can add features to specific plans by using the Features tab of the Pricing details section. For each combination of a feature and a plan, you can choose Yes, No, N/A, or input a custom value, to indicate the level of support for that feature by the plan.
Answer tax category questions
After you add features to your pricing plans, use the Tax category tab of the Pricing details section to answer questions about your product.
Your answers to these questions help Google categorize your product for tax purposes. This information is captured to ensure accurate withholding and reporting on your earned income.
Submit your pricing model for review
When you're ready to submit your pricing model for processing, click Submit.
You can't modify your pricing model while it's under review.
Update the price of products after launch
If it's been at least 30 days after your pricing model has been published and approved, you can update the price of your product. To update the price of your product, complete the following steps:
- In the list of products, click the name of your product.
- Go to the pricing section of your product.
- Click Edit content.
- Make your updates to your pricing.
- When you're done, click Submit price model.
Your product's price is updated after the new pricing is reviewed and approved.
Price updates take up to four business days to be reviewed and take effect. If you're decreasing your price, your price decrease doesn't require any additional waiting period. If you're increasing your price, it takes an additional 45 days from the Operations team's confirmation of receipt of your request for the price increase to take effect. This time window includes 15 days to draft and send a message to active users, and 30 days for users to review the price change.
Delete a pricing plan
If you want to delete a pricing plan in Producer Portal, you must make sure that it has no entitlements associated with it, including both active and cancelled entitlements. This means that you can't delete a pricing plan on your own if it has previously been purchased.
To delete a plan that has entitlements associated with it, contact your Google Partner Engineer.