Get 1:1 technical support & guidance from a Google Cloud Customer Engineer. Book Now!

Empowering Startups in the UK and Ireland with Google Cloud

Welcome to the UK and Ireland Startups Digital Hub. Your central online resource for everything you need to thrive. Stay ahead with access to key industry events, learn from the success stories of leading startups, upskill with informative webinars and connect directly with Google Cloud experts for tailored support.

Ai Infrastructure webinar

Accelerate AI Deployment Webinar

Join the Google Cloud team to understand how to efficiently build, scale, and deploy AI models for your business through real-life user experiences and demos.

Join Startup Events

Unlock valuable opportunities for your startup through our curated events listings. Learn how to power your startup no matter your stage, foster connections and learn from peers, hear from industry experts including VCs and get inspired from diverse stories around the globe.

Future of AI: Perspectives for Startups report

What do startups need to know for 2025? 23 AI industry leaders share predictions, real-world examples and advice in Google Cloud’s ‘Future of AI: Perspectives for Startups 2025’ report. Hear their perspectives on the most critical AI and Cloud AI innovations, trends, opportunities, and challenges that startup leaders should consider when building and scaling this year and beyond.

Startup FAQ

Find answers to common startup questions. Navigate to a specific section for detailed information.

Google for Startups Cloud Program

What Google for Startups Cloud Programs are available?

  • For Pre-Funded Startups: Start Tier: This program is designed for early-stage startups that have not yet secured equity funding.
  • For Funded Startups: Scale Tier: This program supports startups with verified equity funding, ranging from pre-seed to Series A (with specific criteria for recent Series A funding).
  • For Web3 Focused Startups: Scale Web3 Tier: This program is tailored for funded Web3 startups, accommodating both traditional institutional investment and Web3-specific funding sources.
  • For AI Focused Startups: AI Scale Tier: This program is designed for startups focused on AI development.


What type of funding qualifies me for the Start Tier?

The Start Tier is exclusively for startups that have not yet received any equity funding. To be eligible, your startup must have been founded within the last five years.


What type of funding qualifies me for the Scale Tier?

The Scale Tier requires verified equity funding from an institutional investor. Eligible funding stages range from pre-seed to Series A. If you've raised a Series A, it must have been within the last 12 months.


What type of funding qualifies me for the Scale Web3 Tier?

The Scale Web3 Tier accepts verified equity funding from both traditional institutional investors and Web3-specific sources. Eligible Web3 funding includes blockchain foundation grants and verifiable token raises. Funding stages range from pre-seed to Series A. If Series A, it must have been raised within the last 12 months.


What are the additional benefits of the Google for Startups Cloud Program?

Explore the full range of additional benefits on the Google Cloud Startup Benefits page. This page will provide the most up to date information.


What Google Cloud Platform Services can I use the credits for?

Credits can be used for a wide range of Google Cloud Platform services. For a complete list of eligible services, please refer to the Google Cloud Platform Terms of Service Summary.


What can’t I use the credits for?

Credits are specifically for Google Cloud Platform services. They cannot be used for any third-party products or services.


What Partner Models on Vertex AI?

Discover a wide variety of partner models available on Vertex AI's Model Garden: Partner Models on Vertex.


I’m having issues with my application, who can I reach out to?

For any application-related issues, please contact our dedicated support team at: cloudstartupsupport@google.com.

    I need to upgrade from a free trial to a paid account.

    In the Google Cloud console, you can convert your Free Trial billing account to a full, paid Cloud Billing account using the Activate option. You must be a Billing Account Administrator on the Cloud Billing account to make this change. Visit this page to learn more about how to Activate a full, paid Cloud Billing account


    How do I view my credits? 

    In this video, we discuss how to view, use, and track usage of promotional credits, such as startup credits, in your Google Cloud billing account.


    How do I redeem my Google Workspace benefit?

    Complete the following form to redeem your Google Workspace benefit: Workspace Benefit Redemption Form.


    How do I activate Enhanced support?

    Visit the Google Cloud Support page and subscribe to Enhanced Support.


    How do I request technical support?

    Follow the steps outlined to Create a support case and request technical assistance or help with a Google Cloud account, project, or billing issue. For more information, see the Technical Support Services Guidelines.


    How do I request billing support?

    All Google Cloud accounts get free billing and payments support. Visit the Get Cloud Billing support page to learn how to contact Google Cloud Billing Support and for more information about managing your billing account.


    How do I manage my billing account?

    To manage your Google Cloud billing account, including creating, modifying, or closing it visit Manage your Cloud Billing account. For more information, watch this video for a walkthrough on how to manage and set up permissions for a billing account.


    I’m having a hard time redeeming my benefits. Who should I reach out to? For assistance with redeeming your benefits, please contact: cloudstartupsupport@google.com.


    I’ve been accepted into the credit program, but I can’t see my credits.


    When should I engage with my account manager?


    When you are interested in working with a Customer Engineer for POCs or architecture reviews. Also when you are interested in a joint GTM strategy.

      Learn & Build

      Startup Learning Center

      Top resources for startups—technical guides, click-to-deploy solutions, and hands-on labs for AI, Web3, Data, Infrastructure, and more—are all here in one spot.

      A Founder’s Guide

      Google for Startups is here to help you navigate the chaos and accelerate your growth. We offer a variety of high-touch programs tailored to different stages and needs.

      Meet a Google Cloud Expert


      Need technical support with Google Cloud or just want to ask some advice? Book a 1:1 meeting with one of our Google Cloud Customer Engineers where they will be able to help you understand what your Startups next step on cloud should be. 

      UK and Ireland startups newsletter

      Sign up for updates

      Join startup events and on-demand webinars

      Explore events
      Google Cloud
      send_spark
        DocsSupport
        Console
        Sign in
        • Accelerate your digital transformation
        • Whether your business is early in its journey or well on its way to digital transformation, Google Cloud can help solve your toughest challenges.
        • Featured Products
        • Business Intelligence
        • Hybrid and Multicloud
        • Industry Specific
        • Media Services
        • Mixed Reality
        • Productivity and Collaboration
        • Save money with our transparent approach to pricing
        • Google Cloud's pay-as-you-go pricing offers automatic savings based on monthly usage and discounted rates for prepaid resources. Contact us today to get a quote.
        Google Cloud