Generative AI in particular represents possibly the single greatest opportunity that many business leaders have encountered in their careers. It has the potential to transform entire businesses and even entire industries. And what’s encouraging is that, even more so than in the past, businesses are piloting, prototyping, and exploring with value as the point of departure.

For the enterprise, this means asking the question, “How do I apply this technology?”

In this ebook, written for executives, we’ll cover:

• What Google is doing to make AI helpful for everyone
• How you can use generative AI to make real-world impact
• Our approach to responsible AI
• How you can use Google Cloud for AI-driven innovation