By incorporating best practices and committing to using key sets of Google Cloud services, organizations can save up to 70% on certain cloud costs. Google Cloud committed use discounts (CUDs) offer discounted prices in exchange for a commitment to use either a minimum level of resources or to spend a minimum amount for a specified duration of one year or three years. This whitepaper introduces principles to improve operational efficiencies and examines strategies that drive cost savings using CUDs—a key component of maximizing pricing efficiency.