Start and scale with Google Cloud
Build your startup with the infrastructure and tools used by Google. The Google Cloud for Startups program is designed to grow with you. Your early-stage startup can take advantage of community events, training, and Cloud credits as you build and scale your business.
Build, test, and run on our trusted platform
On Google Cloud Platform, you can code and scale your app on App Engine with ease. Tailor your deployment on Compute Engine or leverage Google Kubernetes Engine for deploying containerize applications.
Enhance your product with Google Cloud AI
Whether you need natural language recognition, image or video analysis, or translation services, we have powerful pre-trained or custom ML models to help you enhance your app.
Create immersive location experiences with Google Maps Platform
Incorporate Street View imagery, static maps, intuitive routes, or places information into your app with Google Maps Platform.
Transform how your team works
Get technical training
Join other startup developers at local events or attend workshops. Get hands-on lab learning for Google Cloud Platform, G Suite, and other products through Qwiklabs.
“Right now, a number of cloud providers have Kubernetes solutions, but Google is by far the most mature. In particular Google Kubernetes Engine, web console, and the CLI are all just more intuitive and the ergonomics surrounding them are a lot better.”
— Ben Mabey, Vice President, Engineering, Recursion Pharmaceuticals
“Google’s ecosystem was hands-down the best, making it easy to integrate many services together without overburdening our process or weighing down our stack.”
— Jeremy Lorino, Chief Architect, Now IMS
“The scale we’ve achieved with such a small team is pretty amazing, but none of it would be possible without an awesome cloud provider.”
— Indraneel Mukherjee, Founder, LiftIgniter
“With Google Cloud Platform, we benefited by having a virtual supercomputer on demand, without having to deal with all the usual space, power, cooling, and networking issues.”
— Mark Johnson, CEO, Descartes Labs
Our program is designed to grow with you. Early-stage companies can apply directly for our program, taking advantage of Cloud credits and scaled support. From there, you can qualify for our Start, Spark, and Surge programs, depending on your needs and growth.
To qualify, startups must be based in an approved territory and can not have previously received promotional Cloud credits outside of the free-tier offering. Additional offers may be available through our venture partners. Please contact your investor, incubator, or accelerator to learn more.
|Features||Online Package||Start package||Spark package||Surge package|
|GCP and Firebase credits||$1,000 in credit for 1 year. Credit can be applied to all Google Cloud Platform and Firebase products.||
$3,000 in credit for 1 year.
Credit can be applied to all Google Cloud Platform and Firebase products.
|Up to $20,000 in credit for 1 year. Credit can be applied to all Google Cloud Platform and Firebase products.||Up to $100,000 in credit for 1 year. Credit can be applied to all Google Cloud Platform and Firebase products.|
|G Suite credits: new subscription||Up to 5 free users on G Suite Basic for 12 months.||Up to 10 free users on G Suite Basic for 12 months.||Up to 10 free users on G Suite Basic for 12 months.|
G Suite credits: existing subscription
Upgrade your existing G Suite to the Business edition at a 25% discount, or to the Enterprise edition at a 30% discount. Valid for 12 months.
Google Maps API credits
||$200 a month for Google Maps API||$600 a month for Google Maps API|
Get invitations to Code Labs, classroom-style and online training courses to learn everything you need to scale your vision.
|Six months free of Hire by Google to recruit faster||X||X||X|
|$500 in Qwiklabs credits per company||X||X||X|
Dedicated program support
Opportunity to be selected for user profiles, speaking opportunities at Google events, and early product announcements.
Launchpad Accelerator is a program for startups of all stages that empowers them with customized machine learning training, equity-free support, and mentorship from Google engineers and Launchpad's global mentor network.
Google for Startups helps startups thrive across every corner of the world. We bring the best of Google's products, connections, and best practices to enable startups to build something better. Learn more at startup.google.com.
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Curated articles for developers on all things Google Cloud Platform.
Launchpad is Google's applied machine learning blog.
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Learn about tools and resources that help you build better apps and improve app quality using Firebase.
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Learn and build
Get up and running on Google Cloud quickly with free credits. Apply for the program or sign up for our Startups newsletter.