CN2U.AI

CN2U.AI: Enabling hyper-personalized product discovery and recommendations, as the first cross-border shopping agent, with AI

Google Cloud Results
  • Reduced average AI search query times by over 50% and improved response accuracy by more than 10% with Gemini 2.5 Flash

  • Increased agility by reducing backend service setup times by 20% with Compute Engine

  • Minimizes usage disruption by improving service uptime by 5% with Google Cloud

  • Scaled an AI assistant across more than two million products to support

  • Improved one of the key ecommerce metrics — CTR — by 15%

With Gemini 2.5 Flash on Vertex AI, CN2U.AI has reduced search and recommendation response times by more than 50%, improved response accuracy by over 10% and achieved a 15% increase in CTR, a key ecommerce performance metric.

End-to-end AI for cross-border ecommerce—from discovery to delivery

CN2U.AI cross-border ecommerce website and mobile app, enables international customers to purchase products from China at local prices or below. To catalyze an industry-wide upgrade of AI-native retrieval and re-ranking—not merely for differentiation, the business has implemented chat-based product discovery and personalized recommendations powered by Gemini 2.5 Flash on Vertex AI. This enables CN2U.AI to leverage explainable, LLM-generated personas and contextual signals to rewrite queries in real time and deliver persona-aware recommendations, accelerating cold start and lifting CTR and CVR. By running its website and app on scalable, high-performance, and low-latency Google Cloud infrastructure, CN2U.AI supports more than 2M products and supports customers across Asia, Europe, and North America with its discovery and recommendation service and raises perceived speed, on-time rate, and delivery satisfaction through AI-driven logistics optimization.

Doubling down on Google Cloud’s end-to-end AI stack, we’re adding Vertex AI Live and the Customer Engagement suite; with AI Customer Service, an AI-enhanced back office, and AI-driven logistics tracking already live, we’re scaling chat-native discovery with explainable personalization and an industry-leading customer experience—effortless from chat to checkout to delivery.

Bob Long

Chief Technology Officer, CN2U.AI

Why Google Cloud?

The AI technology on Google Cloud is superior to the competition and provides considerably more options than our previous multinational cloud provider did.

Alvin Tang

Chief Executive Officer, CN2U.AI

To orchestrate an end-to-end cross-border experience that is smarter in discovery, faster in delivery, and better in service, CN2U.AI needed an accurate, high-throughput AI model and reliable AI platform to drive CN2U.AI’s chat-based product discovery and recommendation features. Gemini 2.5 Flash on Vertex AI met these requirements and provided better options and capabilities than other providers. It delivers greater granularity, the ability to integrate multiple services, including load balancers, to improve the ease of setup, and enhances native language understanding across Chinese, English and many other languages. By reducing query response times and boosting the accuracy of recommendations, CN2U.AI ensures more satisfying shopper experiences and boosts investor confidence in its business model.

CN2U.AI architectural diagram

CN2U.AI is the world’s first end-to-end AI-accelerated cross-border ecommerce platform—spanning chat-based discovery, persona-aware recommendations, and AI-optimized logistics through to always-on support—and is now scaling rapidly across Asia, Europe, and North America.

Industry: Retail

Location: Singapore

Products: Gemini 2.5 Flash, Gemini 2.5 Flash Lite, Gemini 2.5 Flash Image, Vertex AI, Compute Engine

Google Cloud