The average load time for major APIs decreased by 50%
Loading time for user dashboard-related APIs reduced from 700ms to 255ms
The latency rate of its platform improved from 240ms to 180m
Bookme needed to elevate its offerings across an expanding scope while reducing costs. With Google Cloud, Bookme achieved improved speed and latency performance on the backend and better customer experience with its conversational chatbot.
As Pakistan’s largest travel tech and e-ticketing company, Bookme serves over 12 million registered customers through its platform and by embedding within fintech and banking apps. However, its goal of global expansion required a transformation in the way the company handled data and the use of AI.
By migrating to Google Cloud, Bookme can better embrace its transformation into an AI-first company, especially in transitioning all customer-facing ends to AI-based platforms. Improvements include a conversational chatbot, more insightful data analysis, and better performance on the backend.
At Bookme.pk, we look for solutions that can help us take the user experience up a notch and Google Cloud’s AI products looked the right fit.
Faizan Aslam
Founder & CEO, Bookme
Tapping into technologies like Document AI, Vertex AI, and Gemini, Bookme’s chatbot has been able to deliver more efficient and rapid customer interactions. Behind the scenes, data services like BigQuery enable the team to analyse data more thoroughly, with features such as data streaming from various sources, SQL-like queries, and visualization using Looker Studio helping to drive speedier processing capabilities.
The average load time for major APIs has decreased by 50%, with the loading time for user dashboard-related APIs reduced from 700ms to 255ms. The drop in latency rate from 240ms to 180ms means customers are getting a better experience.
Bookme has made buying cinema and bus tickets in Pakistan's major cities (Lahore, Karachi, and Islamabad) hassle-free. With their user-friendly app, users can now book tickets online, view movie show times, and check bus schedules — all from their smartphones or tablets.
Industry: Travel & Hospitality
Location: Pakistan
Products: Gemini, BigQuery, Document AI, Looker Studio, Vertex AI