Realize the True Potential of Omnichannel
In this ebook, learn how an API-first, developer-centric perspective positions businesses to keep pace with modern omnichannel ecosystems. By managing APIs as products that enable developers to match each market shift with a new digital experience or app, businesses can realize the true promise of omnichannel.
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What’s inside?
- How Apigee’s API platform helps companies understand user behavior and inform product strategies
- How to use insights to improve customer interactions, better understand customer journeys, and increase customer loyalty
- How APIs and API management help businesses capitalize on the omnichannel promise
- Examples of companies, including Walgreens, Burberry, and Ticketmaster, that have mastered the omnichannel experience
