AI in retail: Explore the opportunities
Get all the retail highlights from Google Cloud’s tentpole annual event in this helpful report.
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AI was the hottest topic at Google Cloud Next ’24. And for good reason.
It’s revolutionising the retail industry and enabling powerful new capabilities that transform everything from the customer experience to product innovation. McKinsey & Company predicts that retailers and consumer goods companies can unlock $190 billion of additional business value from gen AI.
This report unpacks the key takeaways for retailers from Google Cloud’s tentpole event, and is a must-read if you’re looking for new ways to drive value across your business.
What you’ll learn:
Why AI-powered capabilities are essential for retailers to stay ahead of competition and customer expectations
How AI agents are empowering brands to create new business value in fundamentally new ways
Why the latest offerings from Google Cloud are chosen by leading retailers to supercharge their transformation
