Aligning your business strategy with what your data is telling you can seem like a "no-brainer" – and yet, three quarters of organizations struggle to put this into practice. The other quarter have found the key to impactful, data-driven decisions in a self-service analytics platform underpinned by rigorous data management and governance. Google Cloud offers one such platform: Looker combined with Looker Studio.

In this analyst whitepaper, you'll learn about the state of strategic data use in today's business environment, how your employees and your data team stand to benefit from self-service analytics, and where this data strategy fits in the future of corporate decision-making.