Overview

Choose your outcome

Customize recommendations to deliver your desired outcome: engagement, revenue, or conversions. Apply business rules to fine-tune what customers see, diversify product displays, and filter by product availability, custom tags, and more.

Your data, your models

Your data and models are yours and yours alone. They’ll never be used for any other Google product nor shown to any other Google customer. You’re never locked in, and can delete your data and models anytime. 

Fully managed service

No need to preprocess data, train or hypertune machine learning models, load balance, or manually provision your infrastructure to handle unpredictable traffic spikes. We do it all for you automatically.

How It Works

Convert shoppers. Recommend products based on models like user history and frequently bought together. Use cart events to optimize and increase your conversion rates.  


Engage and retain audiences. Recommend media content (articles, video) based on watch history. Optimize for goals like converting trial subscriptions or growing ad inventory.


Recommendations for any use case. Try our recommendations capability for a cross industry or generic recommendations use case.


Common Uses

Media industry

Media companies are harnessing AI with Google Cloud today to recommend personalized content and advertisements to viewers and reap business results, such as increased engagement, viewership, and ad revenue.

Media companies are harnessing AI with Google Cloud today to recommend personalized content and advertisements to viewers and reap business results, such as increased engagement, viewership, and ad revenue.

Retail industry

Retail companies are harnessing AI with Google Cloud today to recommend tailored products and promotions to shoppers and reap business results, such as increased sales, average order value, and customer lifetime value.

Retail companies are harnessing AI with Google Cloud today to recommend tailored products and promotions to shoppers and reap business results, such as increased sales, average order value, and customer lifetime value.

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This service was built with Gemini Enterprise Agent Platform. You must be 18 or older to use it. Do not enter sensitive, confidential, or personal info.

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