Improved mobile app ratings from 3.5 to 4.5 stars using Google Kubernetes Engine (GKE)
Reduced critical service resolution time from 15 days to 4 days using Cloud Storage
Scaled monthly vehicle sales from 100 to 2,000 units on Google Cloud
Enabled a 3-person DevOps team to manage 15,000 vehicles with GKE
Utilized Committed Use Discounts (CUDs) to maintain operational efficiency while enabling a culture of innovation
Simple Energy leverages Google Cloud to scale its Connected Vehicle Platform, driving a 20x increase in monthly sales volume while improving app performance and vehicle service speed.
Simple Energy leverages Google Cloud to scale its Connected Vehicle Platform, driving a 20x increase in monthly sales volume while improving app performance and vehicle service speed.
Scaling a national EV rollout with a lean technical foundation
Simple Energy, an Indian electric vehicle (EV) manufacturer dedicated to building high-performance, long-range two-wheelers, is at the forefront of the electric mobility revolution in the country. The company integrates advanced motors, battery packs, and connected software in-house to deliver a premium, data-driven rider experience.
As the company prepared for mass deployment, the team faced significant operational hurdles. A transition to full-scale production of its “connected” scooters required an infrastructure that could go far beyond basic web operations. Their legacy environment was unable to handle the rapid growth of the platform, especially with new franchises being added every month and sales moving sharply. It recognized the need to optimize its environment and innovate at the pace required of a leading EV manufacturer.
The company chose Google Cloud to support its Connected Vehicle Platform, seeking a platform synonymous with reliability and expert support. Simple Energy executed a seamless 45-day migration, a timeline facilitated by the fact that their applications were already containerized.
By moving to Google Cloud early—while the fleet was still small—the team built a scalable foundation that now supports over 15,000 vehicles. This transition was managed by a lean in-house team of just three DevOps specialists who mastered the environment through Google Cloud documentation and a culture of free experimentation.
What is most impressive is that our entire cloud operation is managed by a lean, three-person DevOps team using Google Cloud documentation and resources. This efficiency allows us to focus 100% on innovation—from using BigQuery to solve battery anxiety through predictive health analytics to deploying AI tools that understand customer behavior. Google Cloud isn’t just a provider; it’s the foundation that lets us engineer a smarter future for Indian mobility.
Kiran Poojary
CTO, Simple Energy
Transforming vehicle telemetry into customer trust
At the heart of Simple Energy’s user experience is its Connected Vehicle Platform, powered by Google Kubernetes Engine (GKE). GKE provides a highly scalable and resilient platform for managing real-time data streaming from thousands of electric vehicles simultaneously. This stability has directly impacted rider sentiment; after the migration, mobile app ratings significantly improved from 3.5 stars to 4.5 stars, as customers could finally see vehicle data seamlessly without server downtime.
GKE plays a critical role by providing a highly scalable and resilient platform. We never had any problems in terms of scalability, even as we added 2,000 vehicles every month. The stability of Google Cloud has helped increase customer satisfaction by over 40%, giving us the foundation to become one of the leaders in the EV space.
Kiran Poojary
CTO, Simple Energy
The company also relies on Google Cloud Storage to store raw vehicle data, including battery temperatures and location signals. By analyzing this data to understand vehicle trends and debug issues, Simple Energy has reduced the resolution time for critical service issues from 15 days to just 4 days.
Looking ahead, Simple Energy is preparing to integrate BigQuery to unlock the next level of predictive maintenance. The vision for BigQuery includes extracting deep insights on battery State of Health (SOH), analyzing how environmental factors like humidity and terrain affect battery longevity across India. And in turning raw telemetry into actionable R&D, Simple Energy is looking at not just fixing scooters; it is engineering a more self-reliant future for Indian mobility.
Simpleenergy Private Limited is an Indian EV manufacturer that builds high-performance electric two-wheelers. The company handles its own motors, battery packs, and connected software in-house to ensure a seamless premium experience.
Industries: Manufacturing, Technology
Location: India
Products: Google Kubernetes Engine (GKE), Google Cloud Storage, BigQuery, Cloud Composer, Gemini Enterprise Agent Platform
About Google Cloud partner – Sonata Software
Simple Energy works with Sonata Software primarily for billing and credit management. The company’s internal technical team manages all architecture, migrations, and deployments independently, utilizing extensive online resources and FAQs from Google Cloud.
