Claibe

Claibe reduces rendering costs for design professionals by 99% with Gemini models

Results on Google Cloud
  • 99% reduction in design rendering costs using Gemini models

  • 90%+ reduction in support tickets with Gemini assistant

  • Two weeks to build in-store product visualization tool for global client

  • Three weeks to build and launch initial platform with Google AI Studio

  • 2,000 user sign-ups and 150 active subscriptions secured through word of mouth

Claibe uses Gemini models and Google AI Studio to simplify professional image production for global design teams.

Solving visual consistency challenges
with Gemini models

Denmark has a long history of design innovation characterized by clean proportions, natural light, and quiet minimalism. For architects, designers, and marketing teams working within this tradition, creating images requires a high level of accuracy. Visual assets must reflect reality, maintaining exact structural logic and material textures. While generative AI opens up new creative possibilities for professionals, raw consumer tools frequently generate over-stylized, inconsistent imagery, making the results unsuitable for commercial use.

Danish company Claibe addresses these challenges by transforming advanced visual AI into an intuitive, structured workspace for professional teams.

Claibe #1

However, Claibe's early experimentation with third-party AI tools presented issues with workflow control, repeatability, and commercial fit. To help businesses collaborate effectively, Claibe needed an enterprise-grade ecosystem that provided native API accessibility, predictable model performance, and strict European data privacy compliance.

To this end, Claibe adopted Gemini models through Google AI Studio. Building with Google AI Studio gave Claibe the reliable model performance and strict data privacy it required, while Gemini models easily understood complex spatial relationships and lighting variables. This allowed Claibe to build a highly reliable workflow layer that translates professionals’ ideas into predictable, production-ready images.

As Morten Rockford Ravn, CEO of Claibe, explains, “We chose Google AI Studio and Gemini because we needed advanced model capability, strong infrastructure, enterprise credibility, and a roadmap that matched our ambition.”

We chose Google AI Studio and Gemini because we needed advanced model capability, strong infrastructure, enterprise credibility, and a roadmap that matched our ambition.

Morten Rockford Ravn

Co-founder and CEO, Claibe

A minimalist daybed sits in a light-filled dome with ribbed glass walls, overlooking a soft, green landscape

Delivering precise, industry-specific image workflows with Nano Banana Pro

Claibe uses Google AI Studio and Gemini models to abstract away technical machine learning parameters through a clear, structured user interface, tailored for distinct business sectors. Professionals including architects, marketing specialists, and fashion designers can enter their ideas and specifications into Claibe, which automatically routes the request to the best-performing Gemini models for that specific scenario.

An architect, for example, can use Claibe to upload a 3D outline or a basic drawing. Claibe analyzes the layout using Vision AI, converting the raw geometry into organized boxes where the user simply selects design parameters like facade textures or window styles.

A modern, wooden lakeside cabin with a minimalist kitchen
For Claibe, the key question is whether a model can understand a professional instruction and preserve what matters. Nano Banana Pro is highly malleable and accurate, allowing us to mold the output with precision and keep wood grains, lighting, and finishes recognizable across different settings.

Morten Rockford Ravn

Co-founder and CEO, Claibe

Claibe then uses Nano Banana Pro to generate realistic lighting and material depth up to a sharp 4K resolution. Graphic designers can use the same engine to iterate unique marketing campaign illustrations that protect brand consistency, while fashion teams run virtual styling variations to evaluate garments before investing in physical photo shoots.

By using Gemini models to stabilize geometric parameters across variations, Claibe ensures that design intent is preserved from initial concept to final presentation. This accuracy allows creative teams to swap materials or test visual alterations rapidly without warping product proportions or altering foundational design details. This systematic control also helps professionals maintain a calm, precise aesthetic that aligns with Danish design standards.

Claibe’s focus on visual precision led them to develop a retail application for global furniture brand BoConcept. The in-store visualization tool helps shoppers imagine how the brand’s furniture will look in their own homes, giving them greater confidence to buy. By prototyping prompts and configurations directly in Google AI Studio, Claibe accelerated development from concept to live product in just two weeks; this process would traditionally have taken up to nine months. The tool is now being rolled out across a global network of approximately 300 stores.

“For Claibe, the key question is whether a model can understand a professional instruction and preserve what matters,” says Rockford Ravn. “Nano Banana Pro is highly malleable and accurate, allowing us to mold the output with precision and keep wood grains, lighting, and finishes recognizable across different settings.”

Building scalable design spaces for
future enterprise expansion with Gemini

By using Gemini models to generate imagery, Claibe allows design professionals to bypass traditional production pipelines. A photorealistic architectural render that traditionally costs between 20,000 and 30,000 DKK can now be completed with Claibe in just one hour for less than 100 DKK—a cost reduction of more than 99%.

Prototyping within Google AI Studio simplified the development of Claibe’s own platform too, allowing the company to build and launch its initial platform in three weeks. The company went on to secure 2,000 user sign-ups and 150 active subscriptions through word of mouth alone, across global markets including Sweden, Norway, Switzerland, Australia, and New Zealand.

a modern kitchen with terrazzo-patterned cabinets, a marble floor, and a scenic window view of the ocean
With Google, we have the model foundation and infrastructure to build at enterprise speed. By turning that foundation into controlled, brand-safe visual workflows for professional teams, we can continue to reproduce premium aesthetic styles across more teams, brands, and markets as we grow.

Asam Ali

Co-founder and CTO, Claibe

Inside the software, a customer assistant built on Gemini has transformed how professionals navigate creative roadblocks. Support sessions last an average of nine messages back and forth, proving that users interact with Gemini as an active creative partner to refine visual concepts rather than a basic troubleshooting tool. Customer service support tickets have been reduced by more than 90% as a result.

Building on the success of its work with Google AI Studio, Claibe now plans to migrate its operational stack—including databases, hosting, storage, and security CDN layers—to Google Cloud. Working alongside a dedicated Google account team and IT architects, Claibe aims to expand its vertical solutions into the kitchen, flooring, and real estate sectors while preparing a listing on the Google Cloud Marketplace to support large multi-tenant enterprise agreements worldwide as the platform scales.

“With Google, we have the model foundation and infrastructure to build at enterprise speed,” adds Asam Ali, co-founder and CTO at Claibe. “By turning that foundation into controlled, brand-safe visual workflows for professional teams, we can continue to reproduce premium aesthetic styles across more teams, brands, and markets as we grow.”

Claibe is a Danish company helping creative teams master visual production. Its intuitive platform turns ideas into precise, high-fidelity imagery built for design professionals.

Industry: Technology

Location: Denmark

Products: Google Cloud, Gemini, Google AI Studio, Nano Banana Pro, Vision AI

Google Cloud