Enum Report.Metric (0.12.0)

public enum Report.Metric extends Enum<Report.Metric> implements ProtocolMessageEnum

Reporting metrics.

Protobuf enum google.ads.admanager.v1.Report.Metric

Implements

ProtocolMessageEnum

Static Fields

Name Description
ACTIVE_VIEW_AVERAGE_VIEWABLE_TIME

Active View total average time in seconds that specific impressions are reported as being viewable.

ACTIVE_VIEW_AVERAGE_VIEWABLE_TIME = 61;

ACTIVE_VIEW_AVERAGE_VIEWABLE_TIME_VALUE

Active View total average time in seconds that specific impressions are reported as being viewable.

ACTIVE_VIEW_AVERAGE_VIEWABLE_TIME = 61;

ACTIVE_VIEW_ELIGIBLE_IMPRESSIONS

Total number of impressions that were eligible to measure viewability.

ACTIVE_VIEW_ELIGIBLE_IMPRESSIONS = 58;

ACTIVE_VIEW_ELIGIBLE_IMPRESSIONS_VALUE

Total number of impressions that were eligible to measure viewability.

ACTIVE_VIEW_ELIGIBLE_IMPRESSIONS = 58;

ACTIVE_VIEW_MEASURABLE_IMPRESSIONS

The total number of impressions that were sampled and measured by active view.

ACTIVE_VIEW_MEASURABLE_IMPRESSIONS = 57;

ACTIVE_VIEW_MEASURABLE_IMPRESSIONS_RATE

The percentage of total impressions that were measurable by active view (out of all the total impressions sampled for active view).

ACTIVE_VIEW_MEASURABLE_IMPRESSIONS_RATE = 60;

ACTIVE_VIEW_MEASURABLE_IMPRESSIONS_RATE_VALUE

The percentage of total impressions that were measurable by active view (out of all the total impressions sampled for active view).

ACTIVE_VIEW_MEASURABLE_IMPRESSIONS_RATE = 60;

ACTIVE_VIEW_MEASURABLE_IMPRESSIONS_VALUE

The total number of impressions that were sampled and measured by active view.

ACTIVE_VIEW_MEASURABLE_IMPRESSIONS = 57;

ACTIVE_VIEW_VIEWABLE_IMPRESSIONS

The total number of impressions viewed on the user's screen.

ACTIVE_VIEW_VIEWABLE_IMPRESSIONS = 56;

ACTIVE_VIEW_VIEWABLE_IMPRESSIONS_RATE

The percentage of total impressions viewed on the user's screen (out of the total impressions measurable by active view).

ACTIVE_VIEW_VIEWABLE_IMPRESSIONS_RATE = 59;

ACTIVE_VIEW_VIEWABLE_IMPRESSIONS_RATE_VALUE

The percentage of total impressions viewed on the user's screen (out of the total impressions measurable by active view).

ACTIVE_VIEW_VIEWABLE_IMPRESSIONS_RATE = 59;

ACTIVE_VIEW_VIEWABLE_IMPRESSIONS_VALUE

The total number of impressions viewed on the user's screen.

ACTIVE_VIEW_VIEWABLE_IMPRESSIONS = 56;

ADSENSE_ACTIVE_VIEW_AVERAGE_VIEWABLE_TIME

Active View AdSense average time in seconds that specific impressions are reported as being viewable.

ADSENSE_ACTIVE_VIEW_AVERAGE_VIEWABLE_TIME = 73;

ADSENSE_ACTIVE_VIEW_AVERAGE_VIEWABLE_TIME_VALUE

Active View AdSense average time in seconds that specific impressions are reported as being viewable.

ADSENSE_ACTIVE_VIEW_AVERAGE_VIEWABLE_TIME = 73;

ADSENSE_ACTIVE_VIEW_ELIGIBLE_IMPRESSIONS

Total number of impressions delivered by AdSense that were eligible to measure viewability.

ADSENSE_ACTIVE_VIEW_ELIGIBLE_IMPRESSIONS = 70;

ADSENSE_ACTIVE_VIEW_ELIGIBLE_IMPRESSIONS_VALUE

Total number of impressions delivered by AdSense that were eligible to measure viewability.

ADSENSE_ACTIVE_VIEW_ELIGIBLE_IMPRESSIONS = 70;

ADSENSE_ACTIVE_VIEW_MEASURABLE_IMPRESSIONS

The number of impressions delivered by AdSense that were sampled, and measurable by active view.

ADSENSE_ACTIVE_VIEW_MEASURABLE_IMPRESSIONS = 69;

ADSENSE_ACTIVE_VIEW_MEASURABLE_IMPRESSIONS_RATE

The percentage of impressions delivered by AdSense that were measurable by active view (out of all AdSense impressions sampled for active view).

ADSENSE_ACTIVE_VIEW_MEASURABLE_IMPRESSIONS_RATE = 72;

ADSENSE_ACTIVE_VIEW_MEASURABLE_IMPRESSIONS_RATE_VALUE

The percentage of impressions delivered by AdSense that were measurable by active view (out of all AdSense impressions sampled for active view).

ADSENSE_ACTIVE_VIEW_MEASURABLE_IMPRESSIONS_RATE = 72;

ADSENSE_ACTIVE_VIEW_MEASURABLE_IMPRESSIONS_VALUE

The number of impressions delivered by AdSense that were sampled, and measurable by active view.

ADSENSE_ACTIVE_VIEW_MEASURABLE_IMPRESSIONS = 69;

ADSENSE_ACTIVE_VIEW_VIEWABLE_IMPRESSIONS

The number of impressions delivered by AdSense viewed on the user's screen.

ADSENSE_ACTIVE_VIEW_VIEWABLE_IMPRESSIONS = 68;

ADSENSE_ACTIVE_VIEW_VIEWABLE_IMPRESSIONS_RATE

The percentage of impressions delivered by AdSense viewed on the user's screen (out of AdSense impressions measurable by active view).

ADSENSE_ACTIVE_VIEW_VIEWABLE_IMPRESSIONS_RATE = 71;

ADSENSE_ACTIVE_VIEW_VIEWABLE_IMPRESSIONS_RATE_VALUE

The percentage of impressions delivered by AdSense viewed on the user's screen (out of AdSense impressions measurable by active view).

ADSENSE_ACTIVE_VIEW_VIEWABLE_IMPRESSIONS_RATE = 71;

ADSENSE_ACTIVE_VIEW_VIEWABLE_IMPRESSIONS_VALUE

The number of impressions delivered by AdSense viewed on the user's screen.

ADSENSE_ACTIVE_VIEW_VIEWABLE_IMPRESSIONS = 68;

ADSENSE_AVERAGE_ECPM

The average effective cost-per-thousand-impressions earned from the ads delivered by AdSense through line item dynamic allocation.

ADSENSE_AVERAGE_ECPM = 26;

ADSENSE_AVERAGE_ECPM_VALUE

The average effective cost-per-thousand-impressions earned from the ads delivered by AdSense through line item dynamic allocation.

ADSENSE_AVERAGE_ECPM = 26;

ADSENSE_CLICKS

Number of clicks delivered by AdSense demand channel.

ADSENSE_CLICKS = 23;

ADSENSE_CLICKS_VALUE

Number of clicks delivered by AdSense demand channel.

ADSENSE_CLICKS = 23;

ADSENSE_CTR

The ratio of impressions served by AdSense that resulted in users clicking on an ad. The clickthrough rate (CTR) is updated nightly. The AdSense CTR is calculated as: (AdSense clicks / AdSense impressions).

ADSENSE_CTR = 24;

ADSENSE_CTR_VALUE

The ratio of impressions served by AdSense that resulted in users clicking on an ad. The clickthrough rate (CTR) is updated nightly. The AdSense CTR is calculated as: (AdSense clicks / AdSense impressions).

ADSENSE_CTR = 24;

ADSENSE_IMPRESSIONS

Total impressions delivered by AdSense.

ADSENSE_IMPRESSIONS = 22;

ADSENSE_IMPRESSIONS_VALUE

Total impressions delivered by AdSense.

ADSENSE_IMPRESSIONS = 22;

ADSENSE_PERCENT_CLICKS

Ratio of clicks delivered by AdSense through line item dynamic allocation in relation to the total clicks delivered.

ADSENSE_PERCENT_CLICKS = 28;

ADSENSE_PERCENT_CLICKS_VALUE

Ratio of clicks delivered by AdSense through line item dynamic allocation in relation to the total clicks delivered.

ADSENSE_PERCENT_CLICKS = 28;

ADSENSE_PERCENT_IMPRESSIONS

Ratio of impressions delivered by AdSense through line item dynamic allocation in relation to the total impressions delivered.

ADSENSE_PERCENT_IMPRESSIONS = 27;

ADSENSE_PERCENT_IMPRESSIONS_VALUE

Ratio of impressions delivered by AdSense through line item dynamic allocation in relation to the total impressions delivered.

ADSENSE_PERCENT_IMPRESSIONS = 27;

ADSENSE_PERCENT_REVENUE

Ratio of revenue generated by AdSense through line item dynamic allocation in relation to the total revenue.

ADSENSE_PERCENT_REVENUE = 29;

ADSENSE_PERCENT_REVENUE_VALUE

Ratio of revenue generated by AdSense through line item dynamic allocation in relation to the total revenue.

ADSENSE_PERCENT_REVENUE = 29;

ADSENSE_PERCENT_REVENUE_WITHOUT_CPD

Ratio of revenue generated by AdSense through line item dynamic allocation in relation to the total revenue (excluding CPD).

ADSENSE_PERCENT_REVENUE_WITHOUT_CPD = 30;

ADSENSE_PERCENT_REVENUE_WITHOUT_CPD_VALUE

Ratio of revenue generated by AdSense through line item dynamic allocation in relation to the total revenue (excluding CPD).

ADSENSE_PERCENT_REVENUE_WITHOUT_CPD = 30;

ADSENSE_RESPONSES_SERVED

The total number of times that an AdSense ad is delivered.

ADSENSE_RESPONSES_SERVED = 41;

ADSENSE_RESPONSES_SERVED_VALUE

The total number of times that an AdSense ad is delivered.

ADSENSE_RESPONSES_SERVED = 41;

ADSENSE_REVENUE

Revenue generated from AdSense through line item dynamic allocation, calculated in the network's currency and time zone.

ADSENSE_REVENUE = 25;

ADSENSE_REVENUE_VALUE

Revenue generated from AdSense through line item dynamic allocation, calculated in the network's currency and time zone.

ADSENSE_REVENUE = 25;

AD_EXCHANGE_ACTIVE_VIEW_AVERAGE_VIEWABLE_TIME

Active View AdExchange average time in seconds that specific impressions are reported as being viewable.

AD_EXCHANGE_ACTIVE_VIEW_AVERAGE_VIEWABLE_TIME = 79;

AD_EXCHANGE_ACTIVE_VIEW_AVERAGE_VIEWABLE_TIME_VALUE

Active View AdExchange average time in seconds that specific impressions are reported as being viewable.

AD_EXCHANGE_ACTIVE_VIEW_AVERAGE_VIEWABLE_TIME = 79;

AD_EXCHANGE_ACTIVE_VIEW_ELIGIBLE_IMPRESSIONS

Total number of impressions delivered by Ad Exchange that were eligible to measure viewability.

AD_EXCHANGE_ACTIVE_VIEW_ELIGIBLE_IMPRESSIONS = 76;

AD_EXCHANGE_ACTIVE_VIEW_ELIGIBLE_IMPRESSIONS_VALUE

Total number of impressions delivered by Ad Exchange that were eligible to measure viewability.

AD_EXCHANGE_ACTIVE_VIEW_ELIGIBLE_IMPRESSIONS = 76;

AD_EXCHANGE_ACTIVE_VIEW_MEASURABLE_IMPRESSIONS

The number of impressions delivered by Ad Exchange that were sampled, and measurable by active view.

AD_EXCHANGE_ACTIVE_VIEW_MEASURABLE_IMPRESSIONS = 75;

AD_EXCHANGE_ACTIVE_VIEW_MEASURABLE_IMPRESSIONS_RATE

The percentage of impressions delivered by Ad Exchange that were measurable by active view (out of all Ad Exchange impressions sampled for active view).

AD_EXCHANGE_ACTIVE_VIEW_MEASURABLE_IMPRESSIONS_RATE = 78;

AD_EXCHANGE_ACTIVE_VIEW_MEASURABLE_IMPRESSIONS_RATE_VALUE

The percentage of impressions delivered by Ad Exchange that were measurable by active view (out of all Ad Exchange impressions sampled for active view).

AD_EXCHANGE_ACTIVE_VIEW_MEASURABLE_IMPRESSIONS_RATE = 78;

AD_EXCHANGE_ACTIVE_VIEW_MEASURABLE_IMPRESSIONS_VALUE

The number of impressions delivered by Ad Exchange that were sampled, and measurable by active view.

AD_EXCHANGE_ACTIVE_VIEW_MEASURABLE_IMPRESSIONS = 75;

AD_EXCHANGE_ACTIVE_VIEW_VIEWABLE_IMPRESSIONS

The number of impressions delivered by Ad Exchange viewed on the user's screen.

AD_EXCHANGE_ACTIVE_VIEW_VIEWABLE_IMPRESSIONS = 74;

AD_EXCHANGE_ACTIVE_VIEW_VIEWABLE_IMPRESSIONS_RATE

The percentage of impressions delivered by Ad Exchange viewed on the user's screen (out of Ad Exchange impressions measurable by active view).

AD_EXCHANGE_ACTIVE_VIEW_VIEWABLE_IMPRESSIONS_RATE = 77;

AD_EXCHANGE_ACTIVE_VIEW_VIEWABLE_IMPRESSIONS_RATE_VALUE

The percentage of impressions delivered by Ad Exchange viewed on the user's screen (out of Ad Exchange impressions measurable by active view).

AD_EXCHANGE_ACTIVE_VIEW_VIEWABLE_IMPRESSIONS_RATE = 77;

AD_EXCHANGE_ACTIVE_VIEW_VIEWABLE_IMPRESSIONS_VALUE

The number of impressions delivered by Ad Exchange viewed on the user's screen.

AD_EXCHANGE_ACTIVE_VIEW_VIEWABLE_IMPRESSIONS = 74;

AD_EXCHANGE_AVERAGE_ECPM

The average effective cost-per-thousand-impressions earned from the ads delivered by Ad Exchange through line item dynamic allocation.

AD_EXCHANGE_AVERAGE_ECPM = 18;

AD_EXCHANGE_AVERAGE_ECPM_VALUE

The average effective cost-per-thousand-impressions earned from the ads delivered by Ad Exchange through line item dynamic allocation.

AD_EXCHANGE_AVERAGE_ECPM = 18;

AD_EXCHANGE_CLICKS

Number of clicks delivered by the Ad Exchange.

AD_EXCHANGE_CLICKS = 15;

AD_EXCHANGE_CLICKS_VALUE

Number of clicks delivered by the Ad Exchange.

AD_EXCHANGE_CLICKS = 15;

AD_EXCHANGE_CTR

The ratio of impressions served by the Ad Exchange that resulted in users clicking on an ad. The clickthrough rate (CTR) is updated nightly. Ad Exchange CTR is calculated as: (Ad Exchange clicks / Ad Exchange impressions).

AD_EXCHANGE_CTR = 16;

AD_EXCHANGE_CTR_VALUE

The ratio of impressions served by the Ad Exchange that resulted in users clicking on an ad. The clickthrough rate (CTR) is updated nightly. Ad Exchange CTR is calculated as: (Ad Exchange clicks / Ad Exchange impressions).

AD_EXCHANGE_CTR = 16;

AD_EXCHANGE_IMPRESSIONS

Total impressions delivered by the Ad Exchange.

AD_EXCHANGE_IMPRESSIONS = 14;

AD_EXCHANGE_IMPRESSIONS_VALUE

Total impressions delivered by the Ad Exchange.

AD_EXCHANGE_IMPRESSIONS = 14;

AD_EXCHANGE_PERCENT_CLICKS

Ratio of clicks delivered by Ad Exchange through line item dynamic allocation in relation to the total clicks delivered.

AD_EXCHANGE_PERCENT_CLICKS = 20;

AD_EXCHANGE_PERCENT_CLICKS_VALUE

Ratio of clicks delivered by Ad Exchange through line item dynamic allocation in relation to the total clicks delivered.

AD_EXCHANGE_PERCENT_CLICKS = 20;

AD_EXCHANGE_PERCENT_IMPRESSIONS

Ratio of impressions delivered by Ad Exchange through line item dynamic allocation in relation to the total impressions delivered.

AD_EXCHANGE_PERCENT_IMPRESSIONS = 19;

AD_EXCHANGE_PERCENT_IMPRESSIONS_VALUE

Ratio of impressions delivered by Ad Exchange through line item dynamic allocation in relation to the total impressions delivered.

AD_EXCHANGE_PERCENT_IMPRESSIONS = 19;

AD_EXCHANGE_PERCENT_REVENUE

Ratio of revenue generated by Ad Exchange through line item dynamic allocation in relation to the total revenue.

AD_EXCHANGE_PERCENT_REVENUE = 21;

AD_EXCHANGE_PERCENT_REVENUE_VALUE

Ratio of revenue generated by Ad Exchange through line item dynamic allocation in relation to the total revenue.

AD_EXCHANGE_PERCENT_REVENUE = 21;

AD_EXCHANGE_PERCENT_REVENUE_WITHOUT_CPD

Ratio of revenue generated by Ad Exchange through line item dynamic allocation in relation to the total revenue (excluding CPD).

AD_EXCHANGE_PERCENT_REVENUE_WITHOUT_CPD = 31;

AD_EXCHANGE_PERCENT_REVENUE_WITHOUT_CPD_VALUE

Ratio of revenue generated by Ad Exchange through line item dynamic allocation in relation to the total revenue (excluding CPD).

AD_EXCHANGE_PERCENT_REVENUE_WITHOUT_CPD = 31;

AD_EXCHANGE_RESPONSES_SERVED

The total number of times that an Ad Exchange ad is delivered.

AD_EXCHANGE_RESPONSES_SERVED = 42;

AD_EXCHANGE_RESPONSES_SERVED_VALUE

The total number of times that an Ad Exchange ad is delivered.

AD_EXCHANGE_RESPONSES_SERVED = 42;

AD_EXCHANGE_REVENUE

Revenue generated from the Ad Exchange through line item dynamic allocation, calculated in your network's currency and time zone.

AD_EXCHANGE_REVENUE = 17;

AD_EXCHANGE_REVENUE_VALUE

Revenue generated from the Ad Exchange through line item dynamic allocation, calculated in your network's currency and time zone.

AD_EXCHANGE_REVENUE = 17;

AD_REQUESTS

The total number of times that an ad request is sent to the ad server including dynamic allocation.

AD_REQUESTS = 38;

AD_REQUESTS_VALUE

The total number of times that an ad request is sent to the ad server including dynamic allocation.

AD_REQUESTS = 38;

AD_SERVER_ACTIVE_VIEW_AVERAGE_VIEWABLE_TIME

Active View ad server average time in seconds that specific impressions are reported as being viewable.

AD_SERVER_ACTIVE_VIEW_AVERAGE_VIEWABLE_TIME = 67;

AD_SERVER_ACTIVE_VIEW_AVERAGE_VIEWABLE_TIME_VALUE

Active View ad server average time in seconds that specific impressions are reported as being viewable.

AD_SERVER_ACTIVE_VIEW_AVERAGE_VIEWABLE_TIME = 67;

AD_SERVER_ACTIVE_VIEW_ELIGIBLE_IMPRESSIONS

Total number of impressions delivered by the ad server that were eligible to measure viewability.

AD_SERVER_ACTIVE_VIEW_ELIGIBLE_IMPRESSIONS = 64;

AD_SERVER_ACTIVE_VIEW_ELIGIBLE_IMPRESSIONS_VALUE

Total number of impressions delivered by the ad server that were eligible to measure viewability.

AD_SERVER_ACTIVE_VIEW_ELIGIBLE_IMPRESSIONS = 64;

AD_SERVER_ACTIVE_VIEW_MEASURABLE_IMPRESSIONS

The number of impressions delivered by the ad server that were sampled, and measurable by active view.

AD_SERVER_ACTIVE_VIEW_MEASURABLE_IMPRESSIONS = 63;

AD_SERVER_ACTIVE_VIEW_MEASURABLE_IMPRESSIONS_RATE

The percentage of impressions delivered by the ad server that were measurable by active view (out of all the ad server impressions sampled for active view).

AD_SERVER_ACTIVE_VIEW_MEASURABLE_IMPRESSIONS_RATE = 66;

AD_SERVER_ACTIVE_VIEW_MEASURABLE_IMPRESSIONS_RATE_VALUE

The percentage of impressions delivered by the ad server that were measurable by active view (out of all the ad server impressions sampled for active view).

AD_SERVER_ACTIVE_VIEW_MEASURABLE_IMPRESSIONS_RATE = 66;

AD_SERVER_ACTIVE_VIEW_MEASURABLE_IMPRESSIONS_VALUE

The number of impressions delivered by the ad server that were sampled, and measurable by active view.

AD_SERVER_ACTIVE_VIEW_MEASURABLE_IMPRESSIONS = 63;

AD_SERVER_ACTIVE_VIEW_VIEWABLE_IMPRESSIONS

The number of impressions delivered by the ad server viewed on the user's screen.

AD_SERVER_ACTIVE_VIEW_VIEWABLE_IMPRESSIONS = 62;

AD_SERVER_ACTIVE_VIEW_VIEWABLE_IMPRESSIONS_RATE

The percentage of impressions delivered by the ad server viewed on the user's screen (out of the ad server impressions measurable by active view).

AD_SERVER_ACTIVE_VIEW_VIEWABLE_IMPRESSIONS_RATE = 65;

AD_SERVER_ACTIVE_VIEW_VIEWABLE_IMPRESSIONS_RATE_VALUE

The percentage of impressions delivered by the ad server viewed on the user's screen (out of the ad server impressions measurable by active view).

AD_SERVER_ACTIVE_VIEW_VIEWABLE_IMPRESSIONS_RATE = 65;

AD_SERVER_ACTIVE_VIEW_VIEWABLE_IMPRESSIONS_VALUE

The number of impressions delivered by the ad server viewed on the user's screen.

AD_SERVER_ACTIVE_VIEW_VIEWABLE_IMPRESSIONS = 62;

AD_SERVER_AVERAGE_ECPM

Average effective cost-per-thousand-impressions earned from the ads delivered by the Google Ad Manager server.

AD_SERVER_AVERAGE_ECPM = 34;

AD_SERVER_AVERAGE_ECPM_VALUE

Average effective cost-per-thousand-impressions earned from the ads delivered by the Google Ad Manager server.

AD_SERVER_AVERAGE_ECPM = 34;

AD_SERVER_AVERAGE_ECPM_WITHOUT_CPD

Average effective cost-per-thousand-impressions earned from the ads delivered by the Google Ad Manager server, excluding CPD value.

AD_SERVER_AVERAGE_ECPM_WITHOUT_CPD = 10;

AD_SERVER_AVERAGE_ECPM_WITHOUT_CPD_VALUE

Average effective cost-per-thousand-impressions earned from the ads delivered by the Google Ad Manager server, excluding CPD value.

AD_SERVER_AVERAGE_ECPM_WITHOUT_CPD = 10;

AD_SERVER_CLICKS

Total clicks served by the Google Ad Manager server. It usually takes about 30 minutes for new clicks to be recorded and added to the total displayed in reporting.

AD_SERVER_CLICKS = 7;

AD_SERVER_CLICKS_VALUE

Total clicks served by the Google Ad Manager server. It usually takes about 30 minutes for new clicks to be recorded and added to the total displayed in reporting.

AD_SERVER_CLICKS = 7;

AD_SERVER_CPD_REVENUE

CPD revenue earned, calculated in your network's currency, for the ads delivered by the Google Ad Manager server. Sum of all booked revenue.

AD_SERVER_CPD_REVENUE = 32;

AD_SERVER_CPD_REVENUE_VALUE

CPD revenue earned, calculated in your network's currency, for the ads delivered by the Google Ad Manager server. Sum of all booked revenue.

AD_SERVER_CPD_REVENUE = 32;

AD_SERVER_CTR

Ratio of impressions served by the Google Ad Manager server that resulted in users clicking on an ad. The clickthrough rate (CTR) is updated nightly. The ad server CTR is calculated as: (Ad server clicks / Ad server impressions).

AD_SERVER_CTR = 8;

AD_SERVER_CTR_VALUE

Ratio of impressions served by the Google Ad Manager server that resulted in users clicking on an ad. The clickthrough rate (CTR) is updated nightly. The ad server CTR is calculated as: (Ad server clicks / Ad server impressions).

AD_SERVER_CTR = 8;

AD_SERVER_IMPRESSIONS

Total impressions delivered by the Ad Server.

AD_SERVER_IMPRESSIONS = 6;

AD_SERVER_IMPRESSIONS_VALUE

Total impressions delivered by the Ad Server.

AD_SERVER_IMPRESSIONS = 6;

AD_SERVER_PERCENT_CLICKS

Ratio of clicks delivered by the Google Ad Manager server in relation to the total clicks delivered.

AD_SERVER_PERCENT_CLICKS = 12;

AD_SERVER_PERCENT_CLICKS_VALUE

Ratio of clicks delivered by the Google Ad Manager server in relation to the total clicks delivered.

AD_SERVER_PERCENT_CLICKS = 12;

AD_SERVER_PERCENT_IMPRESSIONS

Ratio of impressions delivered by the Google Ad Manager server in relation to the total impressions delivered.

AD_SERVER_PERCENT_IMPRESSIONS = 11;

AD_SERVER_PERCENT_IMPRESSIONS_VALUE

Ratio of impressions delivered by the Google Ad Manager server in relation to the total impressions delivered.

AD_SERVER_PERCENT_IMPRESSIONS = 11;

AD_SERVER_PERCENT_REVENUE

Ratio of revenue generated by the Google Ad Manager server in relation to the total revenue.

AD_SERVER_PERCENT_REVENUE = 35;

AD_SERVER_PERCENT_REVENUE_VALUE

Ratio of revenue generated by the Google Ad Manager server in relation to the total revenue.

AD_SERVER_PERCENT_REVENUE = 35;

AD_SERVER_PERCENT_REVENUE_WITHOUT_CPD

Ratio of revenue generated by the Google Ad Manager server (excluding CPD) in relation to the total revenue.

AD_SERVER_PERCENT_REVENUE_WITHOUT_CPD = 13;

AD_SERVER_PERCENT_REVENUE_WITHOUT_CPD_VALUE

Ratio of revenue generated by the Google Ad Manager server (excluding CPD) in relation to the total revenue.

AD_SERVER_PERCENT_REVENUE_WITHOUT_CPD = 13;

AD_SERVER_RESPONSES_SERVED

The total number of times that an ad is served by the ad server.

AD_SERVER_RESPONSES_SERVED = 40;

AD_SERVER_RESPONSES_SERVED_VALUE

The total number of times that an ad is served by the ad server.

AD_SERVER_RESPONSES_SERVED = 40;

AD_SERVER_REVENUE

All CPM, CPC, and CPD revenue earned, calculated in your network's currency, for the ads delivered by the Google Ad Manager server. Sum of all booked revenue.

AD_SERVER_REVENUE = 33;

AD_SERVER_REVENUE_VALUE

All CPM, CPC, and CPD revenue earned, calculated in your network's currency, for the ads delivered by the Google Ad Manager server. Sum of all booked revenue.

AD_SERVER_REVENUE = 33;

AD_SERVER_REVENUE_WITHOUT_CPD

Revenue (excluding CPD) earned, calculated in your network's currency, for the ads delivered by the Google Ad Manager server. Sum of all booked revenue.

AD_SERVER_REVENUE_WITHOUT_CPD = 9;

AD_SERVER_REVENUE_WITHOUT_CPD_VALUE

Revenue (excluding CPD) earned, calculated in your network's currency, for the ads delivered by the Google Ad Manager server. Sum of all booked revenue.

AD_SERVER_REVENUE_WITHOUT_CPD = 9;

AUCTIONS_WON

Number of winning bids received from Open Bidding buyers, even when the winning bid is placed at the end of a mediation for mobile apps chain.

AUCTIONS_WON = 80;

AUCTIONS_WON_VALUE

Number of winning bids received from Open Bidding buyers, even when the winning bid is placed at the end of a mediation for mobile apps chain.

AUCTIONS_WON = 80;

AVERAGE_ECPM

eCPM averaged across the Google Ad Manager server, AdSense, and Ad Exchange.

AVERAGE_ECPM = 37;

AVERAGE_ECPM_VALUE

eCPM averaged across the Google Ad Manager server, AdSense, and Ad Exchange.

AVERAGE_ECPM = 37;

AVERAGE_ECPM_WITHOUT_CPD

eCPM averaged across the Google Ad Manager server (excluding CPD), AdSense, and Ad Exchange.

AVERAGE_ECPM_WITHOUT_CPD = 5;

AVERAGE_ECPM_WITHOUT_CPD_VALUE

eCPM averaged across the Google Ad Manager server (excluding CPD), AdSense, and Ad Exchange.

AVERAGE_ECPM_WITHOUT_CPD = 5;

BIDS

Number of bids received from Open Bidding buyers, regardless of whether the returned bid competes in an auction.

BIDS = 81;

BIDS_IN_AUCTION

Number of bids received from Open Bidding buyers that competed in the auction.

BIDS_IN_AUCTION = 82;

BIDS_IN_AUCTION_VALUE

Number of bids received from Open Bidding buyers that competed in the auction.

BIDS_IN_AUCTION = 82;

BIDS_VALUE

Number of bids received from Open Bidding buyers, regardless of whether the returned bid competes in an auction.

BIDS = 81;

CALLOUTS

Number of times a yield partner is asked to return bid to fill a yield group request.

CALLOUTS = 83;

CALLOUTS_VALUE

Number of times a yield partner is asked to return bid to fill a yield group request.

CALLOUTS = 83;

CLICKS

The number of times a user clicked on an ad.

CLICKS = 2;

CLICKS_VALUE

The number of times a user clicked on an ad.

CLICKS = 2;

CODE_SERVED_COUNT

The total number of times that the code for an ad is served by the ad server including dynamic allocation.

CODE_SERVED_COUNT = 44;

CODE_SERVED_COUNT_VALUE

The total number of times that the code for an ad is served by the ad server including dynamic allocation.

CODE_SERVED_COUNT = 44;

CTR

For standard ads, your ad clickthrough rate (CTR) is the number of ad clicks divided by the number of individual ad impressions expressed as a fraction. Ad CTR = Clicks / Ad impressions.

CTR = 3;

CTR_VALUE

For standard ads, your ad clickthrough rate (CTR) is the number of ad clicks divided by the number of individual ad impressions expressed as a fraction. Ad CTR = Clicks / Ad impressions.

CTR = 3;

GOOGLE_SOLD_AUCTION_COVIEWED_IMPRESSIONS

The number of coviewed impressions sold by Google in partner sales.

GOOGLE_SOLD_AUCTION_COVIEWED_IMPRESSIONS = 129;

GOOGLE_SOLD_AUCTION_COVIEWED_IMPRESSIONS_VALUE

The number of coviewed impressions sold by Google in partner sales.

GOOGLE_SOLD_AUCTION_COVIEWED_IMPRESSIONS = 129;

GOOGLE_SOLD_AUCTION_IMPRESSIONS

The number of auction impressions sold by Google in partner sales.

GOOGLE_SOLD_AUCTION_IMPRESSIONS = 128;

GOOGLE_SOLD_AUCTION_IMPRESSIONS_VALUE

The number of auction impressions sold by Google in partner sales.

GOOGLE_SOLD_AUCTION_IMPRESSIONS = 128;

GOOGLE_SOLD_COVIEWED_IMPRESSIONS

The number of coviewed impressions sold by Google in partner sales.

GOOGLE_SOLD_COVIEWED_IMPRESSIONS = 131;

GOOGLE_SOLD_COVIEWED_IMPRESSIONS_VALUE

The number of coviewed impressions sold by Google in partner sales.

GOOGLE_SOLD_COVIEWED_IMPRESSIONS = 131;

GOOGLE_SOLD_IMPRESSIONS

The number of impressions sold by Google in partner sales.

GOOGLE_SOLD_IMPRESSIONS = 130;

GOOGLE_SOLD_IMPRESSIONS_VALUE

The number of impressions sold by Google in partner sales.

GOOGLE_SOLD_IMPRESSIONS = 130;

GOOGLE_SOLD_RESERVATION_COVIEWED_IMPRESSIONS

The number of coviewed impressions sold by Google in partner sales.

GOOGLE_SOLD_RESERVATION_COVIEWED_IMPRESSIONS = 127;

GOOGLE_SOLD_RESERVATION_COVIEWED_IMPRESSIONS_VALUE

The number of coviewed impressions sold by Google in partner sales.

GOOGLE_SOLD_RESERVATION_COVIEWED_IMPRESSIONS = 127;

GOOGLE_SOLD_RESERVATION_IMPRESSIONS

The number of reservation impressions sold by Google in partner sales.

GOOGLE_SOLD_RESERVATION_IMPRESSIONS = 126;

GOOGLE_SOLD_RESERVATION_IMPRESSIONS_VALUE

The number of reservation impressions sold by Google in partner sales.

GOOGLE_SOLD_RESERVATION_IMPRESSIONS = 126;

IMPRESSIONS

Total impressions from the Google Ad Manager server, AdSense, Ad Exchange, and yield group partners.

IMPRESSIONS = 1;

IMPRESSIONS_VALUE

Total impressions from the Google Ad Manager server, AdSense, Ad Exchange, and yield group partners.

IMPRESSIONS = 1;

METRIC_UNSPECIFIED

Default value. This value is unused.

METRIC_UNSPECIFIED = 0;

METRIC_UNSPECIFIED_VALUE

Default value. This value is unused.

METRIC_UNSPECIFIED = 0;

PARTNER_SALES_FILLED_POD_REQUESTS

The number of filled pod requests (filled by partner or Google) in partner sales.

PARTNER_SALES_FILLED_POD_REQUESTS = 135;

PARTNER_SALES_FILLED_POD_REQUESTS_VALUE

The number of filled pod requests (filled by partner or Google) in partner sales.

PARTNER_SALES_FILLED_POD_REQUESTS = 135;

PARTNER_SALES_FILL_RATE

The percent of filled requests to total ad requests in partner sales.

PARTNER_SALES_FILL_RATE = 136;

PARTNER_SALES_FILL_RATE_VALUE

The percent of filled requests to total ad requests in partner sales.

PARTNER_SALES_FILL_RATE = 136;

PARTNER_SALES_PARTNER_MATCH_RATE

The percent of partner filled requests to total ad requests in partner sales.

PARTNER_SALES_PARTNER_MATCH_RATE = 137;

PARTNER_SALES_PARTNER_MATCH_RATE_VALUE

The percent of partner filled requests to total ad requests in partner sales.

PARTNER_SALES_PARTNER_MATCH_RATE = 137;

PARTNER_SALES_QUERIES

The number of queries eligible for partner sales.

PARTNER_SALES_QUERIES = 132;

PARTNER_SALES_QUERIES_VALUE

The number of queries eligible for partner sales.

PARTNER_SALES_QUERIES = 132;

PARTNER_SALES_UNFILLED_IMPRESSIONS

The number of partner unfilled impressions in partner sales. If a pod request is not filled by partner but filled by Google, this metric will still count 1.

PARTNER_SALES_UNFILLED_IMPRESSIONS = 133;

PARTNER_SALES_UNFILLED_IMPRESSIONS_VALUE

The number of partner unfilled impressions in partner sales. If a pod request is not filled by partner but filled by Google, this metric will still count 1.

PARTNER_SALES_UNFILLED_IMPRESSIONS = 133;

PARTNER_SALES_UNMATCHED_QUERIES

The number of partner unmatched queries in partner sales. If an ad request is not filled by partner but filled by Google, this metric will still count 1.

PARTNER_SALES_UNMATCHED_QUERIES = 134;

PARTNER_SALES_UNMATCHED_QUERIES_VALUE

The number of partner unmatched queries in partner sales. If an ad request is not filled by partner but filled by Google, this metric will still count 1.

PARTNER_SALES_UNMATCHED_QUERIES = 134;

PARTNER_SOLD_CODE_SERVED

The number of code served sold by partner in partner sales.

PARTNER_SOLD_CODE_SERVED = 125;

PARTNER_SOLD_CODE_SERVED_VALUE

The number of code served sold by partner in partner sales.

PARTNER_SOLD_CODE_SERVED = 125;

PARTNER_SOLD_COVIEWED_IMPRESSIONS

The number of coviewed impressions sold by partner in partner sales.

PARTNER_SOLD_COVIEWED_IMPRESSIONS = 124;

PARTNER_SOLD_COVIEWED_IMPRESSIONS_VALUE

The number of coviewed impressions sold by partner in partner sales.

PARTNER_SOLD_COVIEWED_IMPRESSIONS = 124;

PARTNER_SOLD_IMPRESSIONS

The number of impressions sold by partner in partner sales.

PARTNER_SOLD_IMPRESSIONS = 123;

PARTNER_SOLD_IMPRESSIONS_VALUE

The number of impressions sold by partner in partner sales.

PARTNER_SOLD_IMPRESSIONS = 123;

PROGRAMMATIC_ELIGIBLE_AD_REQUESTS

The total number of ad requests eligible for programmatic inventory, including Programmatic Guaranteed, Preferred Deals, backfill, and open auction.

PROGRAMMATIC_ELIGIBLE_AD_REQUESTS = 177;

PROGRAMMATIC_ELIGIBLE_AD_REQUESTS_VALUE

The total number of ad requests eligible for programmatic inventory, including Programmatic Guaranteed, Preferred Deals, backfill, and open auction.

PROGRAMMATIC_ELIGIBLE_AD_REQUESTS = 177;

PROGRAMMATIC_MATCH_RATE

The number of programmatic responses served divided by the number of programmatic eligible ad requests. Includes Ad Exchange, Open Bidding, and Preferred Deals.

PROGRAMMATIC_MATCH_RATE = 178;

PROGRAMMATIC_MATCH_RATE_VALUE

The number of programmatic responses served divided by the number of programmatic eligible ad requests. Includes Ad Exchange, Open Bidding, and Preferred Deals.

PROGRAMMATIC_MATCH_RATE = 178;

PROGRAMMATIC_RESPONSES_SERVED

Total number of ad responses served from programmatic demand sources. Includes Ad Exchange, Open Bidding, and Preferred Deals.

Differs from AD_EXCHANGE_RESPONSES_SERVED, which doesn't include Open Bidding ad requests.

PROGRAMMATIC_RESPONSES_SERVED = 176;

PROGRAMMATIC_RESPONSES_SERVED_VALUE

Total number of ad responses served from programmatic demand sources. Includes Ad Exchange, Open Bidding, and Preferred Deals.

Differs from AD_EXCHANGE_RESPONSES_SERVED, which doesn't include Open Bidding ad requests.

PROGRAMMATIC_RESPONSES_SERVED = 176;

RESPONSES_SERVED

The total number of times that an ad is served by the ad server including dynamic allocation.

RESPONSES_SERVED = 39;

RESPONSES_SERVED_VALUE

The total number of times that an ad is served by the ad server including dynamic allocation.

RESPONSES_SERVED = 39;

REVENUE

Total amount of CPM, CPC, and CPD revenue based on the number of units served by the Google Ad Manager server, AdSense, Ad Exchange, and third-party Mediation networks.

REVENUE = 36;

REVENUE_VALUE

Total amount of CPM, CPC, and CPD revenue based on the number of units served by the Google Ad Manager server, AdSense, Ad Exchange, and third-party Mediation networks.

REVENUE = 36;

REVENUE_WITHOUT_CPD

Total amount of revenue (excluding CPD) based on the number of units served by the Google Ad Manager server, AdSense, Ad Exchange, and third-party Mediation networks.

REVENUE_WITHOUT_CPD = 4;

REVENUE_WITHOUT_CPD_VALUE

Total amount of revenue (excluding CPD) based on the number of units served by the Google Ad Manager server, AdSense, Ad Exchange, and third-party Mediation networks.

REVENUE_WITHOUT_CPD = 4;

SUCCESSFUL_RESPONSES

Number of times a yield group buyer successfully returned a bid in response to a yield group callout.

SUCCESSFUL_RESPONSES = 84;

SUCCESSFUL_RESPONSES_VALUE

Number of times a yield group buyer successfully returned a bid in response to a yield group callout.

SUCCESSFUL_RESPONSES = 84;

UNFILLED_IMPRESSIONS

The total number of missed impressions due to the ad servers' inability to find ads to serve including dynamic allocation.

UNFILLED_IMPRESSIONS = 45;

UNFILLED_IMPRESSIONS_VALUE

The total number of missed impressions due to the ad servers' inability to find ads to serve including dynamic allocation.

UNFILLED_IMPRESSIONS = 45;

UNMATCHED_AD_REQUESTS

The total number of times that an ad is not returned by the ad server.

UNMATCHED_AD_REQUESTS = 43;

UNMATCHED_AD_REQUESTS_VALUE

The total number of times that an ad is not returned by the ad server.

UNMATCHED_AD_REQUESTS = 43;

UNRECOGNIZED
USER_MESSAGES_OFFERWALL_MESSAGES_SHOWN

Number of times an Offerwall message was shown to users.

USER_MESSAGES_OFFERWALL_MESSAGES_SHOWN = 121;

USER_MESSAGES_OFFERWALL_MESSAGES_SHOWN_VALUE

Number of times an Offerwall message was shown to users.

USER_MESSAGES_OFFERWALL_MESSAGES_SHOWN = 121;

USER_MESSAGES_OFFERWALL_SUCCESSFUL_ENGAGEMENTS

The number of messages where the user gained an entitlement.

USER_MESSAGES_OFFERWALL_SUCCESSFUL_ENGAGEMENTS = 122;

USER_MESSAGES_OFFERWALL_SUCCESSFUL_ENGAGEMENTS_VALUE

The number of messages where the user gained an entitlement.

USER_MESSAGES_OFFERWALL_SUCCESSFUL_ENGAGEMENTS = 122;

VIDEO_INTERACTION_AVERAGE_INTERACTION_RATE

The number of user interactions with a video, on average, such as pause, full screen, mute, etc.

VIDEO_INTERACTION_AVERAGE_INTERACTION_RATE = 92;

VIDEO_INTERACTION_AVERAGE_INTERACTION_RATE_VALUE

The number of user interactions with a video, on average, such as pause, full screen, mute, etc.

VIDEO_INTERACTION_AVERAGE_INTERACTION_RATE = 92;

VIDEO_INTERACTION_COLLAPSES

The number of times a user collapses a video, either to its original size or to a different size.

VIDEO_INTERACTION_COLLAPSES = 93;

VIDEO_INTERACTION_COLLAPSES_VALUE

The number of times a user collapses a video, either to its original size or to a different size.

VIDEO_INTERACTION_COLLAPSES = 93;

VIDEO_INTERACTION_EXPANDS

The number of times a user expands a video.

VIDEO_INTERACTION_EXPANDS = 95;

VIDEO_INTERACTION_EXPANDS_VALUE

The number of times a user expands a video.

VIDEO_INTERACTION_EXPANDS = 95;

VIDEO_INTERACTION_FULL_SCREENS

The number of times ad clip played in full screen mode.

VIDEO_INTERACTION_FULL_SCREENS = 96;

VIDEO_INTERACTION_FULL_SCREENS_VALUE

The number of times ad clip played in full screen mode.

VIDEO_INTERACTION_FULL_SCREENS = 96;

VIDEO_INTERACTION_MUTES

The number of times video player was in mute state during play of ad clip.

VIDEO_INTERACTION_MUTES = 97;

VIDEO_INTERACTION_MUTES_VALUE

The number of times video player was in mute state during play of ad clip.

VIDEO_INTERACTION_MUTES = 97;

VIDEO_INTERACTION_PAUSES

The number of times user paused ad clip.

VIDEO_INTERACTION_PAUSES = 98;

VIDEO_INTERACTION_PAUSES_VALUE

The number of times user paused ad clip.

VIDEO_INTERACTION_PAUSES = 98;

VIDEO_INTERACTION_RESUMES

The number of times the user unpaused the video.

VIDEO_INTERACTION_RESUMES = 99;

VIDEO_INTERACTION_RESUMES_VALUE

The number of times the user unpaused the video.

VIDEO_INTERACTION_RESUMES = 99;

VIDEO_INTERACTION_REWINDS

The number of times a user rewinds the video.

VIDEO_INTERACTION_REWINDS = 100;

VIDEO_INTERACTION_REWINDS_VALUE

The number of times a user rewinds the video.

VIDEO_INTERACTION_REWINDS = 100;

VIDEO_INTERACTION_UNMUTES

The number of times a user unmutes the video.

VIDEO_INTERACTION_UNMUTES = 101;

VIDEO_INTERACTION_UNMUTES_VALUE

The number of times a user unmutes the video.

VIDEO_INTERACTION_UNMUTES = 101;

VIDEO_INTERACTION_VIDEO_SKIPS

The number of times a skippable video is skipped.

VIDEO_INTERACTION_VIDEO_SKIPS = 102;

VIDEO_INTERACTION_VIDEO_SKIPS_VALUE

The number of times a skippable video is skipped.

VIDEO_INTERACTION_VIDEO_SKIPS = 102;

VIDEO_REAL_TIME_CREATIVE_SERVES

The number of total creative serves in video realtime reporting.

VIDEO_REAL_TIME_CREATIVE_SERVES = 139;

VIDEO_REAL_TIME_CREATIVE_SERVES_VALUE

The number of total creative serves in video realtime reporting.

VIDEO_REAL_TIME_CREATIVE_SERVES = 139;

VIDEO_REAL_TIME_ERROR_100_COUNT

The number of errors of type 100 in video realtime reporting.

VIDEO_REAL_TIME_ERROR_100_COUNT = 143;

VIDEO_REAL_TIME_ERROR_100_COUNT_VALUE

The number of errors of type 100 in video realtime reporting.

VIDEO_REAL_TIME_ERROR_100_COUNT = 143;

VIDEO_REAL_TIME_ERROR_101_COUNT

The number of errors of type 101 in video realtime reporting.

VIDEO_REAL_TIME_ERROR_101_COUNT = 144;

VIDEO_REAL_TIME_ERROR_101_COUNT_VALUE

The number of errors of type 101 in video realtime reporting.

VIDEO_REAL_TIME_ERROR_101_COUNT = 144;

VIDEO_REAL_TIME_ERROR_102_COUNT

The number of errors of type 102 in video realtime reporting.

VIDEO_REAL_TIME_ERROR_102_COUNT = 145;

VIDEO_REAL_TIME_ERROR_102_COUNT_VALUE

The number of errors of type 102 in video realtime reporting.

VIDEO_REAL_TIME_ERROR_102_COUNT = 145;

VIDEO_REAL_TIME_ERROR_200_COUNT

The number of errors of type 200 in video realtime reporting.

VIDEO_REAL_TIME_ERROR_200_COUNT = 146;

VIDEO_REAL_TIME_ERROR_200_COUNT_VALUE

The number of errors of type 200 in video realtime reporting.

VIDEO_REAL_TIME_ERROR_200_COUNT = 146;

VIDEO_REAL_TIME_ERROR_201_COUNT

The number of errors of type 201 in video realtime reporting.

VIDEO_REAL_TIME_ERROR_201_COUNT = 147;

VIDEO_REAL_TIME_ERROR_201_COUNT_VALUE

The number of errors of type 201 in video realtime reporting.

VIDEO_REAL_TIME_ERROR_201_COUNT = 147;

VIDEO_REAL_TIME_ERROR_202_COUNT

The number of errors of type 202 in video realtime reporting.

VIDEO_REAL_TIME_ERROR_202_COUNT = 148;

VIDEO_REAL_TIME_ERROR_202_COUNT_VALUE

The number of errors of type 202 in video realtime reporting.

VIDEO_REAL_TIME_ERROR_202_COUNT = 148;

VIDEO_REAL_TIME_ERROR_203_COUNT

The number of errors of type 203 in video realtime reporting.

VIDEO_REAL_TIME_ERROR_203_COUNT = 149;

VIDEO_REAL_TIME_ERROR_203_COUNT_VALUE

The number of errors of type 203 in video realtime reporting.

VIDEO_REAL_TIME_ERROR_203_COUNT = 149;

VIDEO_REAL_TIME_ERROR_300_COUNT

The number of errors of type 300 in video realtime reporting.

VIDEO_REAL_TIME_ERROR_300_COUNT = 150;

VIDEO_REAL_TIME_ERROR_300_COUNT_VALUE

The number of errors of type 300 in video realtime reporting.

VIDEO_REAL_TIME_ERROR_300_COUNT = 150;

VIDEO_REAL_TIME_ERROR_301_COUNT

The number of errors of type 301 in video realtime reporting.

VIDEO_REAL_TIME_ERROR_301_COUNT = 151;

VIDEO_REAL_TIME_ERROR_301_COUNT_VALUE

The number of errors of type 301 in video realtime reporting.

VIDEO_REAL_TIME_ERROR_301_COUNT = 151;

VIDEO_REAL_TIME_ERROR_302_COUNT

The number of errors of type 302 in video realtime reporting.

VIDEO_REAL_TIME_ERROR_302_COUNT = 152;

VIDEO_REAL_TIME_ERROR_302_COUNT_VALUE

The number of errors of type 302 in video realtime reporting.

VIDEO_REAL_TIME_ERROR_302_COUNT = 152;

VIDEO_REAL_TIME_ERROR_303_COUNT

The number of errors of type 303 in video realtime reporting.

VIDEO_REAL_TIME_ERROR_303_COUNT = 153;

VIDEO_REAL_TIME_ERROR_303_COUNT_VALUE

The number of errors of type 303 in video realtime reporting.

VIDEO_REAL_TIME_ERROR_303_COUNT = 153;

VIDEO_REAL_TIME_ERROR_400_COUNT

The number of errors of type 400 in video realtime reporting.

VIDEO_REAL_TIME_ERROR_400_COUNT = 154;

VIDEO_REAL_TIME_ERROR_400_COUNT_VALUE

The number of errors of type 400 in video realtime reporting.

VIDEO_REAL_TIME_ERROR_400_COUNT = 154;

VIDEO_REAL_TIME_ERROR_401_COUNT

The number of errors of type 401 in video realtime reporting.

VIDEO_REAL_TIME_ERROR_401_COUNT = 155;

VIDEO_REAL_TIME_ERROR_401_COUNT_VALUE

The number of errors of type 401 in video realtime reporting.

VIDEO_REAL_TIME_ERROR_401_COUNT = 155;

VIDEO_REAL_TIME_ERROR_402_COUNT

The number of errors of type 402 in video realtime reporting.

VIDEO_REAL_TIME_ERROR_402_COUNT = 156;

VIDEO_REAL_TIME_ERROR_402_COUNT_VALUE

The number of errors of type 402 in video realtime reporting.

VIDEO_REAL_TIME_ERROR_402_COUNT = 156;

VIDEO_REAL_TIME_ERROR_403_COUNT

The number of errors of type 403 in video realtime reporting.

VIDEO_REAL_TIME_ERROR_403_COUNT = 157;

VIDEO_REAL_TIME_ERROR_403_COUNT_VALUE

The number of errors of type 403 in video realtime reporting.

VIDEO_REAL_TIME_ERROR_403_COUNT = 157;

VIDEO_REAL_TIME_ERROR_405_COUNT

The number of errors of type 405 in video realtime reporting.

VIDEO_REAL_TIME_ERROR_405_COUNT = 158;

VIDEO_REAL_TIME_ERROR_405_COUNT_VALUE

The number of errors of type 405 in video realtime reporting.

VIDEO_REAL_TIME_ERROR_405_COUNT = 158;

VIDEO_REAL_TIME_ERROR_406_COUNT

The number of errors of type 406 in video realtime reporting.

VIDEO_REAL_TIME_ERROR_406_COUNT = 159;

VIDEO_REAL_TIME_ERROR_406_COUNT_VALUE

The number of errors of type 406 in video realtime reporting.

VIDEO_REAL_TIME_ERROR_406_COUNT = 159;

VIDEO_REAL_TIME_ERROR_407_COUNT

The number of errors of type 407 in video realtime reporting.

VIDEO_REAL_TIME_ERROR_407_COUNT = 160;

VIDEO_REAL_TIME_ERROR_407_COUNT_VALUE

The number of errors of type 407 in video realtime reporting.

VIDEO_REAL_TIME_ERROR_407_COUNT = 160;

VIDEO_REAL_TIME_ERROR_408_COUNT

The number of errors of type 408 in video realtime reporting.

VIDEO_REAL_TIME_ERROR_408_COUNT = 161;

VIDEO_REAL_TIME_ERROR_408_COUNT_VALUE

The number of errors of type 408 in video realtime reporting.

VIDEO_REAL_TIME_ERROR_408_COUNT = 161;

VIDEO_REAL_TIME_ERROR_409_COUNT

The number of errors of type 409 in video realtime reporting.

VIDEO_REAL_TIME_ERROR_409_COUNT = 162;

VIDEO_REAL_TIME_ERROR_409_COUNT_VALUE

The number of errors of type 409 in video realtime reporting.

VIDEO_REAL_TIME_ERROR_409_COUNT = 162;

VIDEO_REAL_TIME_ERROR_410_COUNT

The number of errors of type 410 in video realtime reporting.

VIDEO_REAL_TIME_ERROR_410_COUNT = 163;

VIDEO_REAL_TIME_ERROR_410_COUNT_VALUE

The number of errors of type 410 in video realtime reporting.

VIDEO_REAL_TIME_ERROR_410_COUNT = 163;

VIDEO_REAL_TIME_ERROR_500_COUNT

The number of errors of type 500 in video realtime reporting.

VIDEO_REAL_TIME_ERROR_500_COUNT = 164;

VIDEO_REAL_TIME_ERROR_500_COUNT_VALUE

The number of errors of type 500 in video realtime reporting.

VIDEO_REAL_TIME_ERROR_500_COUNT = 164;

VIDEO_REAL_TIME_ERROR_501_COUNT

The number of errors of type 501 in video realtime reporting.

VIDEO_REAL_TIME_ERROR_501_COUNT = 165;

VIDEO_REAL_TIME_ERROR_501_COUNT_VALUE

The number of errors of type 501 in video realtime reporting.

VIDEO_REAL_TIME_ERROR_501_COUNT = 165;

VIDEO_REAL_TIME_ERROR_502_COUNT

The number of errors of type 502 in video realtime reporting.

VIDEO_REAL_TIME_ERROR_502_COUNT = 166;

VIDEO_REAL_TIME_ERROR_502_COUNT_VALUE

The number of errors of type 502 in video realtime reporting.

VIDEO_REAL_TIME_ERROR_502_COUNT = 166;

VIDEO_REAL_TIME_ERROR_503_COUNT

The number of errors of type 503 in video realtime reporting.

VIDEO_REAL_TIME_ERROR_503_COUNT = 167;

VIDEO_REAL_TIME_ERROR_503_COUNT_VALUE

The number of errors of type 503 in video realtime reporting.

VIDEO_REAL_TIME_ERROR_503_COUNT = 167;

VIDEO_REAL_TIME_ERROR_600_COUNT

The number of errors of type 600 in video realtime reporting.

VIDEO_REAL_TIME_ERROR_600_COUNT = 168;

VIDEO_REAL_TIME_ERROR_600_COUNT_VALUE

The number of errors of type 600 in video realtime reporting.

VIDEO_REAL_TIME_ERROR_600_COUNT = 168;

VIDEO_REAL_TIME_ERROR_601_COUNT

The number of errors of type 601 in video realtime reporting.

VIDEO_REAL_TIME_ERROR_601_COUNT = 169;

VIDEO_REAL_TIME_ERROR_601_COUNT_VALUE

The number of errors of type 601 in video realtime reporting.

VIDEO_REAL_TIME_ERROR_601_COUNT = 169;

VIDEO_REAL_TIME_ERROR_602_COUNT

The number of errors of type 602 in video realtime reporting.

VIDEO_REAL_TIME_ERROR_602_COUNT = 170;

VIDEO_REAL_TIME_ERROR_602_COUNT_VALUE

The number of errors of type 602 in video realtime reporting.

VIDEO_REAL_TIME_ERROR_602_COUNT = 170;

VIDEO_REAL_TIME_ERROR_603_COUNT

The number of errors of type 603 in video realtime reporting.

VIDEO_REAL_TIME_ERROR_603_COUNT = 171;

VIDEO_REAL_TIME_ERROR_603_COUNT_VALUE

The number of errors of type 603 in video realtime reporting.

VIDEO_REAL_TIME_ERROR_603_COUNT = 171;

VIDEO_REAL_TIME_ERROR_604_COUNT

The number of errors of type 604 in video realtime reporting.

VIDEO_REAL_TIME_ERROR_604_COUNT = 172;

VIDEO_REAL_TIME_ERROR_604_COUNT_VALUE

The number of errors of type 604 in video realtime reporting.

VIDEO_REAL_TIME_ERROR_604_COUNT = 172;

VIDEO_REAL_TIME_ERROR_900_COUNT

The number of errors of type 900 in video realtime reporting.

VIDEO_REAL_TIME_ERROR_900_COUNT = 173;

VIDEO_REAL_TIME_ERROR_900_COUNT_VALUE

The number of errors of type 900 in video realtime reporting.

VIDEO_REAL_TIME_ERROR_900_COUNT = 173;

VIDEO_REAL_TIME_ERROR_901_COUNT

The number of errors of type 901 in video realtime reporting.

VIDEO_REAL_TIME_ERROR_901_COUNT = 174;

VIDEO_REAL_TIME_ERROR_901_COUNT_VALUE

The number of errors of type 901 in video realtime reporting.

VIDEO_REAL_TIME_ERROR_901_COUNT = 174;

VIDEO_REAL_TIME_IMPRESSIONS

The number of total impressions in video realtime reporting.

VIDEO_REAL_TIME_IMPRESSIONS = 138;

VIDEO_REAL_TIME_IMPRESSIONS_VALUE

The number of total impressions in video realtime reporting.

VIDEO_REAL_TIME_IMPRESSIONS = 138;

VIDEO_REAL_TIME_MATCHED_QUERIES

The number of matched queries in video realtime reporting.

VIDEO_REAL_TIME_MATCHED_QUERIES = 140;

VIDEO_REAL_TIME_MATCHED_QUERIES_VALUE

The number of matched queries in video realtime reporting.

VIDEO_REAL_TIME_MATCHED_QUERIES = 140;

VIDEO_REAL_TIME_TOTAL_ERROR_COUNT

The number of all errors in video realtime reporting.

VIDEO_REAL_TIME_TOTAL_ERROR_COUNT = 175;

VIDEO_REAL_TIME_TOTAL_ERROR_COUNT_VALUE

The number of all errors in video realtime reporting.

VIDEO_REAL_TIME_TOTAL_ERROR_COUNT = 175;

VIDEO_REAL_TIME_TOTAL_QUERIES

The number of total queries in video realtime reporting.

VIDEO_REAL_TIME_TOTAL_QUERIES = 142;

VIDEO_REAL_TIME_TOTAL_QUERIES_VALUE

The number of total queries in video realtime reporting.

VIDEO_REAL_TIME_TOTAL_QUERIES = 142;

VIDEO_REAL_TIME_UNMATCHED_QUERIES

The number of unmatched queries in video realtime reporting.

VIDEO_REAL_TIME_UNMATCHED_QUERIES = 141;

VIDEO_REAL_TIME_UNMATCHED_QUERIES_VALUE

The number of unmatched queries in video realtime reporting.

VIDEO_REAL_TIME_UNMATCHED_QUERIES = 141;

VIDEO_VIEWERSHIP_AUTO_PLAYS

Number of times that the publisher specified a video ad played automatically.

VIDEO_VIEWERSHIP_AUTO_PLAYS = 103;

VIDEO_VIEWERSHIP_AUTO_PLAYS_VALUE

Number of times that the publisher specified a video ad played automatically.

VIDEO_VIEWERSHIP_AUTO_PLAYS = 103;

VIDEO_VIEWERSHIP_AVERAGE_VIEW_RATE

Average percentage of the video watched by users.

VIDEO_VIEWERSHIP_AVERAGE_VIEW_RATE = 104;

VIDEO_VIEWERSHIP_AVERAGE_VIEW_RATE_VALUE

Average percentage of the video watched by users.

VIDEO_VIEWERSHIP_AVERAGE_VIEW_RATE = 104;

VIDEO_VIEWERSHIP_AVERAGE_VIEW_TIME

Average time(seconds) users watched the video.

VIDEO_VIEWERSHIP_AVERAGE_VIEW_TIME = 105;

VIDEO_VIEWERSHIP_AVERAGE_VIEW_TIME_VALUE

Average time(seconds) users watched the video.

VIDEO_VIEWERSHIP_AVERAGE_VIEW_TIME = 105;

VIDEO_VIEWERSHIP_CLICK_TO_PLAYS

Number of times that the publisher specified a video ad was clicked to play.

VIDEO_VIEWERSHIP_CLICK_TO_PLAYS = 106;

VIDEO_VIEWERSHIP_CLICK_TO_PLAYS_VALUE

Number of times that the publisher specified a video ad was clicked to play.

VIDEO_VIEWERSHIP_CLICK_TO_PLAYS = 106;

VIDEO_VIEWERSHIP_COMPLETES

The number of times the video played to completion.

VIDEO_VIEWERSHIP_COMPLETES = 107;

VIDEO_VIEWERSHIP_COMPLETES_VALUE

The number of times the video played to completion.

VIDEO_VIEWERSHIP_COMPLETES = 107;

VIDEO_VIEWERSHIP_COMPLETION_RATE

Percentage of times the video played to the end.

VIDEO_VIEWERSHIP_COMPLETION_RATE = 108;

VIDEO_VIEWERSHIP_COMPLETION_RATE_VALUE

Percentage of times the video played to the end.

VIDEO_VIEWERSHIP_COMPLETION_RATE = 108;

VIDEO_VIEWERSHIP_ENGAGED_VIEWS

The number of engaged views: ad is viewed to completion or for 30s, whichever comes first.

VIDEO_VIEWERSHIP_ENGAGED_VIEWS = 109;

VIDEO_VIEWERSHIP_ENGAGED_VIEWS_VALUE

The number of engaged views: ad is viewed to completion or for 30s, whichever comes first.

VIDEO_VIEWERSHIP_ENGAGED_VIEWS = 109;

VIDEO_VIEWERSHIP_FIRST_QUARTILES

The number of times the video played to 25% of its length.

VIDEO_VIEWERSHIP_FIRST_QUARTILES = 110;

VIDEO_VIEWERSHIP_FIRST_QUARTILES_VALUE

The number of times the video played to 25% of its length.

VIDEO_VIEWERSHIP_FIRST_QUARTILES = 110;

VIDEO_VIEWERSHIP_MIDPOINTS

The number of times the video reached its midpoint during play.

VIDEO_VIEWERSHIP_MIDPOINTS = 111;

VIDEO_VIEWERSHIP_MIDPOINTS_VALUE

The number of times the video reached its midpoint during play.

VIDEO_VIEWERSHIP_MIDPOINTS = 111;

VIDEO_VIEWERSHIP_SKIP_BUTTONS_SHOWN

The number of times a skip button is shown in video.

VIDEO_VIEWERSHIP_SKIP_BUTTONS_SHOWN = 112;

VIDEO_VIEWERSHIP_SKIP_BUTTONS_SHOWN_VALUE

The number of times a skip button is shown in video.

VIDEO_VIEWERSHIP_SKIP_BUTTONS_SHOWN = 112;

VIDEO_VIEWERSHIP_STARTS

The number of impressions where the video was played.

VIDEO_VIEWERSHIP_STARTS = 113;

VIDEO_VIEWERSHIP_STARTS_VALUE

The number of impressions where the video was played.

VIDEO_VIEWERSHIP_STARTS = 113;

VIDEO_VIEWERSHIP_THIRD_QUARTILES

The number of times the video played to 75% of its length.

VIDEO_VIEWERSHIP_THIRD_QUARTILES = 114;

VIDEO_VIEWERSHIP_THIRD_QUARTILES_VALUE

The number of times the video played to 75% of its length.

VIDEO_VIEWERSHIP_THIRD_QUARTILES = 114;

VIDEO_VIEWERSHIP_TOTAL_ERROR_COUNT

The number of times an error occurred, such as a VAST redirect error, a video playback error, or an invalid response error.

VIDEO_VIEWERSHIP_TOTAL_ERROR_COUNT = 115;

VIDEO_VIEWERSHIP_TOTAL_ERROR_COUNT_VALUE

The number of times an error occurred, such as a VAST redirect error, a video playback error, or an invalid response error.

VIDEO_VIEWERSHIP_TOTAL_ERROR_COUNT = 115;

VIDEO_VIEWERSHIP_TOTAL_ERROR_RATE

The percentage of video error count.

VIDEO_VIEWERSHIP_TOTAL_ERROR_RATE = 94;

VIDEO_VIEWERSHIP_TOTAL_ERROR_RATE_VALUE

The percentage of video error count.

VIDEO_VIEWERSHIP_TOTAL_ERROR_RATE = 94;

VIDEO_VIEWERSHIP_VIDEO_LENGTH

Duration of the video creative.

VIDEO_VIEWERSHIP_VIDEO_LENGTH = 116;

VIDEO_VIEWERSHIP_VIDEO_LENGTH_VALUE

Duration of the video creative.

VIDEO_VIEWERSHIP_VIDEO_LENGTH = 116;

VIDEO_VIEWERSHIP_VIEW_THROUGH_RATE

View-through rate represented as a percentage.

VIDEO_VIEWERSHIP_VIEW_THROUGH_RATE = 117;

VIDEO_VIEWERSHIP_VIEW_THROUGH_RATE_VALUE

View-through rate represented as a percentage.

VIDEO_VIEWERSHIP_VIEW_THROUGH_RATE = 117;

YIELD_GROUP_ESTIMATED_CPM

The estimated net rate for yield groups or individual yield group partners.

YIELD_GROUP_ESTIMATED_CPM = 88;

YIELD_GROUP_ESTIMATED_CPM_VALUE

The estimated net rate for yield groups or individual yield group partners.

YIELD_GROUP_ESTIMATED_CPM = 88;

YIELD_GROUP_ESTIMATED_REVENUE

Total net revenue earned by a yield group, based upon the yield group estimated CPM and yield group impressions recorded.

YIELD_GROUP_ESTIMATED_REVENUE = 87;

YIELD_GROUP_ESTIMATED_REVENUE_VALUE

Total net revenue earned by a yield group, based upon the yield group estimated CPM and yield group impressions recorded.

YIELD_GROUP_ESTIMATED_REVENUE = 87;

YIELD_GROUP_IMPRESSIONS

Number of matched yield group requests where a yield partner delivered their ad to publisher inventory.

YIELD_GROUP_IMPRESSIONS = 85;

YIELD_GROUP_IMPRESSIONS_VALUE

Number of matched yield group requests where a yield partner delivered their ad to publisher inventory.

YIELD_GROUP_IMPRESSIONS = 85;

YIELD_GROUP_MEDIATION_FILL_RATE

Yield group Mediation fill rate indicating how often a network fills an ad request.

YIELD_GROUP_MEDIATION_FILL_RATE = 89;

YIELD_GROUP_MEDIATION_FILL_RATE_VALUE

Yield group Mediation fill rate indicating how often a network fills an ad request.

YIELD_GROUP_MEDIATION_FILL_RATE = 89;

YIELD_GROUP_MEDIATION_MATCHED_QUERIES

Total requests where a Mediation chain was served.

YIELD_GROUP_MEDIATION_MATCHED_QUERIES = 86;

YIELD_GROUP_MEDIATION_MATCHED_QUERIES_VALUE

Total requests where a Mediation chain was served.

YIELD_GROUP_MEDIATION_MATCHED_QUERIES = 86;

YIELD_GROUP_MEDIATION_PASSBACKS

The number of mediation chain passback across all channels.

YIELD_GROUP_MEDIATION_PASSBACKS = 118;

YIELD_GROUP_MEDIATION_PASSBACKS_VALUE

The number of mediation chain passback across all channels.

YIELD_GROUP_MEDIATION_PASSBACKS = 118;

YIELD_GROUP_MEDIATION_THIRD_PARTY_ECPM

Revenue per thousand impressions based on data collected by Ad Manager from third-party ad network reports.

YIELD_GROUP_MEDIATION_THIRD_PARTY_ECPM = 90;

YIELD_GROUP_MEDIATION_THIRD_PARTY_ECPM_VALUE

Revenue per thousand impressions based on data collected by Ad Manager from third-party ad network reports.

YIELD_GROUP_MEDIATION_THIRD_PARTY_ECPM = 90;

Static Methods

Name Description
forNumber(int value)
getDescriptor()
internalGetValueMap()
valueOf(Descriptors.EnumValueDescriptor desc)
valueOf(int value)

Deprecated. Use #forNumber(int) instead.

valueOf(String name)
values()

Methods

Name Description
getDescriptorForType()
getNumber()
getValueDescriptor()