What’s new with Google Cloud

Want to know the latest from Google Cloud? Find it here in one handy location. Check back regularly for our newest updates, announcements, resources, events, learning opportunities, and more. 

Tip: Not sure where to find what you’re looking for on the Google Cloud blog? Start here: Google Cloud blog 101: Full list of topics, links, and resources.

Mar 3 - Mar 7

• Hej Sverige! Google Cloud launches new region in Sweden - More than just another region, it represents a significant investment in Sweden's future and Google’s ongoing commitment to empowering businesses and individuals with the power of the cloud. This new region, our 42nd globally and 13th in Europe, opens doors to opportunities for innovation, sustainability, and growth — within Sweden and across the globe. We're excited about the potential it holds for your digital transformations and AI aspirations.
• [March 11th webinar] Building infrastructure for the Generative AI era: insights from the 2025 State of AI Infra report: Staying at the forefront of AI requires an infrastructure built for AI. Generative AI is revolutionizing industries, but it demands a new approach to infrastructure. In this webinar, we'll unveil insights from Google Cloud's latest research report and equip tech leaders with a practical roadmap for building and managing gen AI workloads, including: the top gen AI use cases driving the greatest return on investment, current infrastructure approaches and preferences for Generative AI workloads, the impact of performance benchmarks, scalability, and security on cloud provider selection. Register today.
• Cloud CISO Perspectives: Why PQC is the next Y2K, and what you can do about it: Much like Y2K 25 years ago, post-quantum cryptography may seem like the future’s problem — but it will soon be ours if IT doesn’t move faster, explains Google Cloud’s Christiane Peters. Here's how business leaders can get going on PQC prep.
• How Google Does It: Using threat intelligence to uncover and track cybercrime — How does Google use threat intelligence to uncover and track cybercrime? Google Threat Intelligence Group’s Kimberly Goody takes you behind the scenes.
• 5 key cybersecurity strategies for manufacturing executives — Here are five key governance strategies that can help manufacturing executives build a robust cybersecurity posture and better mitigate the evolving risks they face.
• Datastream now offers Salesforce source in Preview. Instantly connect, capture changes, and deliver data to BigQuery, Cloud Storage, etc. Power real-time insights with flexible authentication and robust backfill/CDC. Unlock Salesforce data for Google Cloud analytics, reporting, and generative AI. Read the documentation to learn more.
• Find out how much you can save with Spanner - According to a recent Forrester Total Economic Impact™ study, by migrating to Spanner from a traditional database, a $1 billion per year B2C organization could get a 132% return on investment (ROI) with a 9-month payback period, and realize $7.74M in total benefits over the three years. To see how, check out the blog or download the report. 
• GenAI Observability for Developers series: The Google Cloud DevRel team hosted a four-part webinar series, "Gen AI Observability for Developers," demonstrating observability best practices in four programming languages. Participants learned to instrument a sample application deployed on Cloud Run for auditing Vertex AI usage, writing structured logs, tracking performance metrics, and utilizing OpenTelemetry for tracing. The series covered Go, Java, NodeJS, and Python, using common logging and web frameworks. Missed it? Recordings and hands-on codelabs are available to guide you at: Gen AI O11y for Go Developers, Gen AI O11y for Java Developers, Gen AI O11y for NodeJS Developers, Gen AI O11y for Python Developers. Stay tuned for future events at cloudonair.withgoogle.com.

Feb 24 - Feb 28

• Rethinking 5G: Ericsson and Google Cloud are collaborating to redefine 5G mobile core networks with a focus on autonomous operations. By leveraging AI and cloud infrastructure, we aim to enhance efficiency, security, and innovation in the telecommunications industry. This partnership addresses the increasing demands of 5G and connected devices, paving the way for a more dynamic and intelligent network future, and setting the stage for next-generation technologies like 6G. Learn more here.
• Adopt a principles-centered well-architected framework to design, build, deploy, and manage Google Cloud workloads that are secure, resilient, efficient, cost-efficient, and high-performing. Also get industry and technology-focused well-architected framework guidance, like for AI and ML workloads.

Feb 17 - Feb 21

• Easier Default Backup Configuration for Compute Engine Instances - The Create a Compute Instance page in the Google Cloud console now includes enhanced data protection options to streamline backup and replication configurations. By default, an option to back up data is pre-selected, ensuring recoverability in case of unforeseen events. Learn more here.

Feb 10 - Feb 14

• [Webinar] Generative AI for Software Delivery: Strategies for IT Leaders: Generative AI is transforming the way organizations build and deploy software. Join Google Cloud experts on February 26th to learn how organizations can leverage AI to streamline their software delivery, including: the role of gen AI in software development, how to use gen AI for migration and modernization, best practices for integrating gen AI into your existing workflows, and real-world applications of gen AI in software modernization and migration through live demos. Register here.

Feb 3 - Feb 7

• SQL is great but not perfect. We’d like to invite you to reimagine how you write SQL with Google’s newest invention: pipe syntax (public available to all BigQuery and Cloud Logging users). This new extension to GoogleSQL brings a modern, streamlined approach to data analysis. Now you can write simpler, shorter and more flexible queries for faster insights. Check out this video to learn more. 

Jan 13 - Jan 17

• C4A virtual machines with Titanium SSD—the first Axion-based, general-purpose instance with Titanium SSD, are now generally available. C4A virtual machines with Titanium SSDs are custom designed by Google for cloud workloads that require real-time data processing, with low-latency and high-throughput storage performance. Titanium SSDs enhance storage security and performance while offloading local storage processing to free up CPU resources. Learn more here.

Jan 6 - Jan 10