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Startups & SMB

Build your business with innovative technology and holistic support from Google Cloud.

Announcing the 2025 Google for Startups Accelerator: AI First UK

By Dr. Rebeca Santamaria-Fernandez • 2-minute read

Supporting women founders innovating with AI

By Joelle Barral • 2-minute read

Google Cloud expands its support for founders through partnerships with 300 accelerators worldwide

By James Lee • 7-minute read

AI & Machine Learning

AI Playground: Where learning and innovation converge in the heart of London

By Olly Grundy • 2-minute read

Fireworks.ai: Lighting up gen AI through a more efficient inference engine

By Lin Qiao • 4-minute read

Efficiency engine: How three startups deliver results faster with Vertex AI

By Jess Jinkins • 4-minute read

Founders share five takeaways from the Google Cloud Startup Summit

By Alison Wagonfeld • 4-minute read

A founder’s guide to Google for Startups programs

By Bruno Rodrigues • 3-minute read

London Summit: UK businesses turn to Google Cloud AI

By Tara Brady • 7-minute read

Scaling up in the cloud: 6 UK startups unlocking growth through digital transformation

By Adrian Poole • 7-minute read