Search Ads 360 报告转换(已弃用)
Search Ads 360 报告的表映射
当 Search Ads 360(以前称为 Doubleclick Search)报告转移到 BigQuery 时,报告将转换为以下 BigQuery 表和视图。
当您在 BigQuery 中查看表和视图时,advertiser_id 的值就是您的 Search Ads 360 广告客户 ID。
Google Search Ads 360 报告 | BigQuery 表 | BigQuery 视图 |
---|---|---|
账号报告 | p_Account_advertiser_id p_AccountDeviceStats_advertiser_id p_AccountFloodlightAndDeviceStats_advertiser_id p_AccountStats_advertiser_id |
Account_advertiser_id AccountDeviceStats_advertiser_id AccountFloodlightAndDeviceStats_advertiser_id AccountStats_advertiser_id |
广告报告 | p_Ad_advertiser_id p_AdDeviceStats_advertiser_id p_AdFloodlightAndDeviceStats_advertiser_id |
Ad_advertiser_id AdDeviceStats_advertiser_id AdFloodlightAndDeviceStats_advertiser_id |
广告组报告 | p_AdGroup_advertiser_id p_AdGroupDeviceStats_advertiser_id p_AdGroupFloodlightAndFeedItemStats_advertiser_id p_AdGroupFloodlightAndDeviceStats_advertiser_id p_AdGroupStats_advertiser_id p_AdGroupFeedItemStats_advertiser_id |
AdGroup_advertiser_id AdGroupDeviceStats_advertiser_id AdGroupFloodlightAndFeedItemStats_advertiser_id AdGroupFloodlightAndDeviceStats_advertiser_id AdGroupStats_advertiser_id AdGroupFeedItemStats_advertiser_id |
adGroupTarget 报告 | p_AdGroupTarget_advertiser_id p_AdGroupTargetDeviceStats_advertiser_id p_AdGroupTargetFloodlightAndDeviceStats_advertiser_id |
AdGroupTarget_advertiser_id AdGroupTargetDeviceStats_advertiser_id AdGroupTargetFloodlightAndDeviceStats_advertiser_id |
bidStrategy 报告 | p_BidStrategy_advertiser_id p_BidStrategyStats_advertiser_id |
BidStrategy_advertiser_id BidStrategyStats_advertiser_id |
广告系列报告 | p_Campaign_advertiser_id p_CampaignDeviceStats_advertiser_id p_CampaignFloodlightAndFeedItemStats_advertiser_id p_CampaignFloodtlightAndDeviceStats_advertiser_id(弃用) p_CampaignFloodlightAndDeviceStats_advertiser_id p_CampaignStats_advertiser_id p_CampaignFeedItemStats_advertiser_id |
Campaign_advertiser_id CampaignDeviceStats_advertiser_id CampaignFloodlightAndFeedItemStats_advertiser_id CampaignFloodtlightAndDeviceStats_advertiser_id(弃用) CampaignFloodlightAndDeviceStats_advertiser_id CampaignStats_advertiser_id CampaignFeedItemStats_advertiser_id |
campaignTarget 报告 | p_CampaignTarget_advertiser_id p_CampaignTargetDeviceStats_advertiser_id p_CampaignTargetFloodlightAndDeviceStats_advertiser_id |
CampaignTarget_advertiser_id CampaignTargetDeviceStats_advertiser_id CampaignTargetFloodlightAndDeviceStats_advertiser_id |
转化报告 | p_Conversion_advertiser_id |
Conversion_advertiser_id |
feedItem 报告 | p_FeedItem_advertiser_id p_FeedItemStats_advertiser_id p_FeedItemFloodlightStats_advertiser_id |
FeedItem_advertiser_id FeedItemStats_advertiser_id FeedItemFloodlightStats_advertiser_id |
floodlightActivity 报告 | p_FloodlightActivity_advertiser_id |
FloodlightActivity_advertiser_id |
关键字报告 | p_Keyword_advertiser_id p_KeywordDeviceStats_advertiser_id p_KeywordFloodlightAndDeviceStats_advertiser_id p_KeywordStats_advertiser_id |
Keyword_advertiser_id KeywordDeviceStats_advertiser_id KeywordFloodlightAndDeviceStats_advertiser_id KeywordStats_advertiser_id |
negativeAdGroupKeyword 报告 | p_NegativeAdGroupKeyword_advertiser_id |
NegativeAdGroupKeyword_advertiser_id |
negativeAdGroupTarget 报告 | p_NegativeAdGroupTarget_advertiser_id |
NegativeAdGroupTarget_advertiser_id |
negativeCampaignKeyword 报告 | p_NegativeCampaignKeyword_advertiser_id |
NegativeCampaignKeyword_advertiser_id |
negativeCampaignTarget 报告 | p_NegativeCampaignTarget_advertiser_id |
NegativeCampaignTarget_advertiser_id |
productAdvertised 报告 | p_ProductAdvertised_advertiser_id p_ProductAdvertisedDeviceStats_advertiser_id p_ProductAdvertisedFloodlightAndDeviceStats_advertiser_id |
ProductAdvertised_advertiser_id ProductAdvertisedDeviceStats_advertiser_id ProductAdvertisedFloodlightAndDeviceStats_advertiser_id |
productGroup 报告 | p_ProductGroup_advertiser_id p_ProductGroupStats_advertiser_id |
ProductGroup_advertiser_id ProductGroupStats_advertiser_id |
productLeadAndCrossSell 报告 | p_ProductLeadAndCrossSellFloodlightStats_advertiser_id |
ProductLeadAndCrossSellFloodlightStats_advertiser_id |
访问报告 | p_Visit_advertiser_id |
Visit_advertiser_id |
Search Ads 报告的列映射
Search Ads 360 转移作业创建的 BigQuery 表包含以下列(字段):
BigQuery 表 | 列 |
---|---|
账号报告:Account 表 |
account accountCurrencyCode accountEngineId accountId accountTimeZone accountType advertiserId agencyId creationTimestamp lastModifiedTimestamp status |
账号报告:AccountDeviceStats 表 |
accountEngineId accountId adWordsConversionValue adWordsConversions adWordsViewThroughConversions advertiserId agencyId avgCpc avgCpm avgPos clicks cost ctr date deviceSegment impr visits |
账号报告:AccountFloodlightAndDeviceStats 表 |
accountEngineId accountId advertiserId agencyId date deviceSegment dfaActions dfaRevenue dfaTransactions dfaWeightedActions floodlightActivityId floodlightGroupId |
账号报告:AccountStats 表 |
accountEngineId accountId advertiserId agencyId date displayBudgetLostImpressionShare displayImpressionShare displayRankLostImpressionShare qualityScoreAvg searchBudgetLostImpressionShare searchImpressionShare searchRankLostImpressionShare topOfPageBidAvg |
广告报告:Ad 表 |
accountId ad adDescription1 adDescription2 adDisplayUrl adEngineId adGroupId adHeadline adHeadline2 adId adLabels adLandingPage adPromotionLine adType advertiserId agencyId campaignId creationTimestamp effectiveLabels engineStatus isUnattributedAd lastModifiedTimestamp status |
广告报告:AdDeviceStats 表 |
accountId adEngineId adGroupId adId adWordsConversionValue adWordsConversions adWordsViewThroughConversions advertiserId agencyId avgCpc avgCpm avgPos campaignId clicks cost ctr date deviceSegment impr visits |
广告报告:AdFloodlightAndDeviceStats 表 |
accountId adEngineId adGroupId adId advertiserId agencyId campaignId date deviceSegment dfaActions dfaRevenue dfaTransactions dfaWeightedActions floodlightActivityId floodlightGroupId |
广告组报告:AdGroup 表 |
accountId adGroup adGroupBroadMaxCpc adGroupContentMaxCpc adGroupEndDate adGroupEngineId adGroupExactMaxCpc adGroupId adGroupLabels adGroupMobileBidAdjustment adGroupPhraseMaxCpc adGroupSearchMaxCpc adGroupStartDate advertiserId agencyId bidStrategyInherited bingAdsAdDistributions bingAdsLanguage campaignId cityTargets countryTargets creationTimestamp deviceTargets effectiveBidStrategyId effectiveCityTargets effectiveCountryTargets effectiveDeviceTargets effectiveLabels effectiveMetroTargets effectiveProvinceTargets engineRemarketingListTargetAll engineStatus lastModifiedTimestamp metroTargets provinceTargets status |
广告组报告:AdGroupDeviceStats 表 |
accountId adGroupEngineId adGroupId adWordsConversionValue adWordsConversions adWordsViewThroughConversions advertiserId agencyId avgCpc avgCpm avgPos campaignId clicks cost ctr date deviceSegment effectiveBidStrategyId impr visits |
广告组报告:AdGroupFeedItemStats 表 |
accountId adGroupEngineId adGroupId adWordsConversionValue adWordsConversions adWordsViewThroughConversions advertiserId agencyId avgCpc avgCpm avgPos campaignId clicks clicksWithFeedItemShowing cost costWithFeedItemShowing ctr date effectiveBidStrategyId feedId feedItemId feedType impr visits |
广告组报告:AdGroupFloodlightAndDeviceStats 表 |
accountId adGroupEngineId adGroupId advertiserId agencyId campaignId date deviceSegment dfaActions dfaRevenue dfaTransactions dfaWeightedActions effectiveBidStrategyId floodlightActivityId floodlightGroupId |
广告组报告:AdGroupFloodlightAndFeedItemStats 表 |
accountId adGroupEngineId adGroupId advertiserId agencyId campaignId date dfaActions dfaRevenue dfaTransactions dfaWeightedActions effectiveBidStrategyId feedId feedItemId feedType floodlightActivityId floodlightGroupId |
广告组报告:AdGroupStats 表 |
accountId adGroupEngineId adGroupId advertiserId agencyId campaignId date displayImpressionShare displayRankLostImpressionShare effectiveBidStrategyId qualityScoreAvg searchImpressionShare searchRankLostImpressionShare topOfPageBidAvg |
adGroupTarget 报告:AdGroupTarget 表 |
account accountId accountType adGroup adGroupId adGroupStatus adGroupTargetId advertiser advertiserId ageTargetAgeRange ageTargetBidModifier agency agencyId campaign campaignId campaignStatus creationTimestamp dynamicSearchAdsTargetConditions dynamicSearchAdsTargetCoverage dynamicSearchAdsTargetCpcBid dynamicSearchAdsTargetLandingPageUrl engineRemarketingList engineRemarketingListBidModifier genderTargetBidModifier genderTargetGenderType lastModifiedTimestamp locationTargetBidModifier locationTargetName status |
adGroupTarget 报告:AdGroupTargetDeviceStats 表 |
accountId adGroupId adGroupTargetId adWordsConversionValue adWordsConversions adWordsViewThroughConversions advertiserId ageTargetAgeRange ageTargetBidModifier agencyId avgCpc avgCpm avgPos campaignId clicks cost ctr date deviceSegment dynamicSearchAdsTargetConditions dynamicSearchAdsTargetCoverage dynamicSearchAdsTargetCpcBid dynamicSearchAdsTargetLandingPageUrl engineRemarketingList engineRemarketingListBidModifier genderTargetBidModifier genderTargetGenderType impr locationTargetBidModifier locationTargetName visits |
adGroupTarget 报告:AdGroupTargetFloodlightAndDeviceStats 表 |
accountId adGroupId adGroupTargetId advertiserId ageTargetAgeRange ageTargetBidModifier agencyId campaignId date deviceSegment dfaActions dfaRevenue dfaTransactions dfaWeightedActions dynamicSearchAdsTargetConditions dynamicSearchAdsTargetCoverage dynamicSearchAdsTargetCpcBid dynamicSearchAdsTargetLandingPageUrl engineRemarketingList engineRemarketingListBidModifier floodlightActivityId floodlightGroupId genderTargetBidModifier genderTargetGenderType locationTargetBidModifier locationTargetName |
广告客户报告:Advertiser 表 |
advertiser advertiserCurrencyCode advertiserId agency agencyId creationTimestamp dfaAdvertiserId dfaNetworkId dfaNetworkTimeZone lastModifiedTimestamp status |
广告客户报告:AdvertiserDeviceStats 表 |
adWordsConversionValue adWordsConversions adWordsViewThroughConversions advertiserId agencyId avgCpc avgCpm avgPos clicks cost ctr date deviceSegment dfaAdvertiserId dfaNetworkId impr visits |
广告客户报告:AdvertiserFloodlightAndDeviceStats 表 |
advertiserId agencyId date deviceSegment dfaActions dfaAdvertiserId dfaNetworkId dfaRevenue dfaTransactions dfaWeightedActions floodlightActivityId floodlightGroupId |
广告客户报告:AdvertiserStats 表 |
advertiserId agencyId date dfaAdvertiserId dfaNetworkId displayBudgetLostImpressionShare displayImpressionShare displayRankLostImpressionShare qualityScoreAvg searchBudgetLostImpressionShare searchImpressionShare searchRankLostImpressionShare topOfPageBidAvg |
bidStrategy 报告:BidStrategy 表 |
advertiserId agencyId bidStrategy bidStrategyGoal bidStrategyId bidStrategyMaxBid bidStrategyMinBid cpaTarget creationTimestamp ersTarget floodlightActivityTargetIds floodlightOptimizationEnabled highPosition lastModifiedTimestamp lowPosition monthlySpendTarget roasTarget status |
bidStrategy 报告:BidStrategyStats 表 |
adWordsConversionValue adWordsConversions adWordsViewThroughConversions advertiserId agencyId avgCpc avgCpm avgPos bidStrategyId clicks cost ctr date dfaActions dfaRevenue dfaTransactions dfaWeightedActions impr visits |
广告系列报告:Campaign 表 |
accountId adRotation adWordsBidStrategy advertiserId agencyId bidStrategyInherited bingAdsBudgetType campaign campaignEndDate campaignEngineId campaignId campaignLabels campaignMobileBidAdjustment campaignStartDate campaignType cityTargets countryTargets creationTimestamp dailyBudget deliveryMethod deviceTargets effectiveBidStrategyId effectiveCityTargets effectiveCountryTargets effectiveDeviceTargets effectiveLabels effectiveMetroTargets effectiveProvinceTargets engineStatus excludedCityTargets excludedCountryTargets excludedMetroTargets excludedProvinceTargets keywordNearMatchEnabled languageTargets lastModifiedTimestamp metroTargets monthlyBudget networkTarget provinceTargets status yahooGeoTargets yahooJapanBidStrategy |
广告系列报告:CampaignDeviceStats 表 |
accountId adWordsConversionValue adWordsConversions adWordsViewThroughConversions advertiserId agencyId avgCpc avgCpm avgPos campaignEngineId campaignId clicks cost ctr date deviceSegment effectiveBidStrategyId impr visits |
广告系列报告:CampaignFeedItemStats 表 |
accountId adWordsConversionValue adWordsConversions adWordsViewThroughConversions advertiserId agencyId avgCpc avgCpm avgPos campaignEngineId campaignId clicks clicksWithFeedItemShowing cost costWithFeedItemShowing ctr date effectiveBidStrategyId feedId feedItemId feedType impr visits |
广告系列报告:CampaignFloodlightAndDeviceStats 表 |
accountId advertiserId agencyId campaignEngineId campaignId date deviceSegment dfaActions dfaRevenue dfaTransactions dfaWeightedActions effectiveBidStrategyId floodlightActivityId floodlightGroupId |
广告系列报告:CampaignFloodlightAndFeedItemStats 表 |
accountId advertiserId agencyId campaignEngineId campaignId date dfaActions dfaRevenue dfaTransactions dfaWeightedActions effectiveBidStrategyId feedId feedItemId feedType floodlightActivityId floodlightGroupId |
广告系列报告:CampaignFloodtlightAndDeviceStats 表 |
accountId advertiserId agencyId campaignEngineId campaignId date deviceSegment dfaActions dfaRevenue dfaTransactions dfaWeightedActions effectiveBidStrategyId floodlightActivityId floodlightGroupId |
广告系列报告:CampaignStats 表 |
accountId adWordsConversionValue adWordsConversions adWordsViewThroughConversions advertiserId agencyId avgCpc avgCpm avgPos campaignEngineId campaignId clicks cost ctr date displayBudgetLostImpressionShare displayImpressionShare displayRankLostImpressionShare effectiveBidStrategyId impr qualityScoreAvg searchBudgetLostImpressionShare searchImpressionShare searchRankLostImpressionShare topOfPageBidAvg visits |
campaignTarget 报告:CampaignTarget 表 |
accountId advertiserId agencyId campaignId campaignTargetId creationTimestamp engineRemarketingList engineRemarketingListBidModifier lastModifiedTimestamp locationTargetBidModifier locationTargetName status |
campaignTarget 报告:CampaignTargetDeviceStats 表 |
accountId adWordsConversionValue adWordsConversions adWordsViewThroughConversions advertiserId agencyId avgCpc avgCpm avgPos campaignId campaignTargetId clicks cost ctr date deviceSegment impr visits |
campaignTarget 报告:CampaignTargetFloodlightAndDeviceStats 表 |
accountId advertiserId agencyId campaignId campaignTargetId date deviceSegment dfaActions dfaRevenue dfaTransactions dfaWeightedActions floodlightActivityId floodlightGroupId |
转化报告:Conversion 表 |
account accountId accountType adGroupId adId advertiser advertiserConversionId advertiserId agency agencyId campaignId conversionAttributionType conversionDate conversionId conversionLastModifiedTimestamp conversionQuantity conversionRevenue conversionSearchTerm conversionTimestamp conversionType conversionVisitExternalClickId conversionVisitId conversionVisitTimestamp deviceSegment feedId feedItemId feedType floodlightActivity floodlightActivityId floodlightActivityTag floodlightEventRequestString floodlightGroup floodlightGroupConversionType floodlightGroupId floodlightGroupTag floodlightOrderId floodlightOriginalRevenue floodlightReferrer inventoryAccountId keywordId productChannel productCountry productGroupId productId productLanguage productStoreId productTargetId status |
feedItem 报告:FeedItem 表 |
accountId advertiserId agencyId creationTimestamp engineStatus feedId feedItemId lastModifiedTimestamp locationBusinessName locationCategory locationDetails sitelinkClickserverUrl sitelinkDescription1 sitelinkDescription2 sitelinkDisplayText sitelinkLandingPageUrl status |
feedItem 报告:FeedItemFloodlightStats 表 |
accountId advertiserId agencyId date dfaActions dfaRevenue dfaTransactions dfaWeightedActions feedId feedItemId floodlightActivityId floodlightGroupId |
feedItem 报告:FeedItemStats 表 |
accountId adWordsConversionValue adWordsConversions adWordsViewThroughConversions advertiserId agencyId avgCpc avgCpm avgPos clicks clicksWithFeedItemShowing cost costWithFeedItemShowing ctr date dfaActions dfaRevenue dfaTransactions dfaWeightedActions feedId feedItemId impr visits |
floodlightActivity 报告:FloodlightActivity 表 |
advertiserId agencyId creationTimestamp floodlightActivity floodlightActivityId floodlightActivityTag floodlightConfigurationId floodlightGroup floodlightGroupConversionType floodlightGroupId floodlightGroupTag lastModifiedTimestamp status |
关键字报告:Keyword 表 |
accountId adGroupId advertiserId agencyId bidStrategyInherited bingKeywordParam2 bingKeywordParam3 campaignId creationTimestamp effectiveBidStrategyId effectiveKeywordMaxCpc effectiveLabels engineStatus isDisplayKeyword keywordClickserverUrl keywordEngineId keywordId keywordLabels keywordLandingPage keywordMatchType keywordMaxBid keywordMaxCpc keywordMinBid keywordText keywordUrlParams lastModifiedTimestamp qualityScoreCurrent status topOfPageBidCurrent |
关键字报告:KeywordDeviceStats 表 |
accountId adGroupId adId adWordsConversionValue adWordsConversions adWordsViewThroughConversions advertiserId agencyId avgCpc avgCpm avgPos campaignId clicks cost ctr date deviceSegment effectiveBidStrategyId impr keywordEngineId keywordId visits |
关键字报告:KeywordFloodlightAndDeviceStats 表 |
accountId adGroupId adId advertiserId agencyId campaignId date deviceSegment dfaActions dfaRevenue dfaTransactions dfaWeightedActions effectiveBidStrategyId floodlightActivityId floodlightGroupId keywordEngineId keywordId |
关键字报告:KeywordStats 表 |
accountId adGroupId advertiserId agencyId campaignId effectiveBidStrategyId keywordEngineId keywordId qualityScoreAvg topOfPageBidAvg |
negativeAdGroupKeyword 报告:NegativeAdGroupKeyword 表 |
accountId adGroupId advertiserId agencyId campaignId creationTimestamp engineStatus lastModifiedTimestamp negativeAdGroupKeywordId negativeAdGroupKeywordMatchType negativeAdGroupKeywordText status |
negativeAdGroupTarget 报告:NegativeAdGroupTarget 表 |
accountId adGroupId advertiserId ageTargetAgeRange agencyId campaignId creationTimestamp dynamicSearchAdsTargetConditions engineRemarketingList genderTargetGenderType lastModifiedTimestamp locationTargetName negativeAdGroupTargetId status |
negativeCampaignKeyword 报告:NegativeCampaignKeyword 表 |
accountId advertiserId agencyId campaignId creationTimestamp engineStatus lastModifiedTimestamp negativeCampaignKeywordId negativeCampaignKeywordMatchType negativeCampaignKeywordText status |
negativeCampaignTarget 报告:NegativeCampaignTarget 表 |
accountId advertiserId ageTargetAgeRange agencyId campaignId creationTimestamp dynamicSearchAdsTargetConditions engineRemarketingList genderTargetGenderType lastModifiedTimestamp locationTargetName negativeCampaignTargetId status |
productAdvertised 报告:ProductAdvertised 表 |
advertiserId agencyId creationTimestamp lastModifiedTimestamp productAgeGroup productAvailability productBrand productCategory productCategoryLevel1 productCategoryLevel2 productCategoryLevel3 productCategoryLevel4 productCategoryLevel5 productChannel productChannelExclusivity productColor productCondition productCostOfGoodsSold productCountry productCustomLabel0 productCustomLabel1 productCustomLabel2 productCustomLabel3 productCustomLabel4 productGender productGtin productId productItemGroupId productLandingPageUrl productLanguage productMaterial productMpn productPattern productPrice productSalePrice productSize productStoreId productTitle productTypeLevel1 productTypeLevel2 productTypeLevel3 productTypeLevel4 productTypeLevel5 status |
productAdvertised 报告:ProductAdvertisedDeviceStats 表 |
adWordsConversionValue adWordsConversions adWordsViewThroughConversions advertiserId agencyId avgCpc avgCpm avgPos clicks cost ctr date deviceSegment impr productId visits |
productAdvertised 报告:ProductAdvertisedFloodlightAndDeviceStats 表 |
accountId adGroupId advertiserId agencyId campaignId date deviceSegment dfaActions dfaRevenue dfaTransactions dfaWeightedActions floodlightActivityId floodlightGroupId productId |
productGroup 报告:ProductGroup 表 |
accountId adGroupId advertiserId agencyId bidStrategyInherited campaignId creationTimestamp effectiveBidStrategy effectiveBidStrategyId effectiveLabels effectiveProductGroupMaxCpc engineStatus lastModifiedTimestamp productGroup productGroupClickserverUrl productGroupId productGroupLandingPage productGroupMaxBid productGroupMaxCpc productGroupMinBid productGroupPartitionType status |
productGroup 报告:ProductGroupStats 表 |
accountId adGroupId adWordsConversionValue adWordsConversions adWordsViewThroughConversions advertiserId agencyId avgCpc avgCpm avgPos campaignId clicks cost ctr date dfaActions dfaRevenue dfaTransactions dfaWeightedActions effectiveBidStrategyId impr productGroupId visits |
productLeadAndCrossSell 报告:ProductLeadAndCrossSellFloodlightStats 表 |
accountId adGroupId advertiserId agencyId campaignId crossSellAverageUnitPrice crossSellCostOfGoodsSold crossSellGrossFromUnitsSold crossSellGrossProfitMargin crossSellRevenueFromUnitsSold crossSellUnitsSold date deviceSegment dfaActions dfaRevenue dfaTransactions dfaWeightedActions floodlightActivityId floodlightGroupId leadAverageUnitPrice leadCostOfGoodsSold leadGrossProfitFromUnitsSold leadGrossProfitMargin leadRevenueFromUnitsSold leadUnitsSold productAverageUnitPrice productIdSold productId productRevenueFromUnitsSold productUnitsSold |
访问报告:Visit 表 |
account accountId accountType adGroupId adId advertiser advertiserId agency agencyId campaignId deviceSegment feedId feedItemId feedType inventoryAccountId keywordId productChannel productCountry productGroupId productId productLanguage productStoreId productTargetId status visitDate visitExternalClickId visitId visitNetworkType visitReferrer visitSearchQuery visitTimestamp |
Search Ads 360 匹配表
Search Ads 360 匹配表是仅包含特性字段(包含设置或其他固定数据的字段)的表,是为用户查询账号结构信息而定义。
Search Ads 360 匹配表包含以下信息:
- 账号
- 广告
- 广告客户
- AdGroup
- AdGroupTarget
- BidStrategy
- Campaign
- CampaignTarget
- FeedItem
- FloodlightActivity
- 关键字
- NegativeAdGroupKeyword
- NegativeAdGroupTarget
- NegativeCampaignKeyword
- NegativeCampaignTarget
- ProductAdvertised
- ProductGroup
- ProductLeadAndCrossSellFloodlightStats