Why representation matters: 6 tips on how to build DEI into your business


Diversity, equity, and inclusion (DEI) are more than buzzwords, they are critical components of workplace culture that have real, tangible impacts on your entire organization. Well-executed and robust DEI initiatives ensure that every single employee feels welcomed and valued when they are at work. And that’s not all—done right, DEI will create a thriving environment that fosters increased engagement, productivity, and ultimately, new innovation.

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Now, more than ever there is more urgency to incorporate diversity and inclusion into every aspect of your business. Not only because it enhances your ability to be responsive to users and customers, but because it builds trust and a sense of belonging for your employees.

So, how do you build a representative workforce and inclusive teams? 

Read our short eBook to learn steps you can take to build DEI into your business along with insights from our own journey at Google Cloud.