Retail

Build seamless retail experiences and win the hearts of customers with our flexible, more secure technology and integrated big data solutions.

Retail Image

See how DSW turned customer data into an automated loyalty program with real-time personalization.

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Capabilities

Modernize and optimize your IT infrastructure

Spikes in traffic are great for business — if your infrastructure and operations can keep up. When every millisecond of uptime counts, global retailers are turning to Google Cloud Platform (GCP) for our flexible storage, reliable network, and powerful computing. Scale instantly to meet the demands of both preplanned sale days and unexpected surges in traffic. During slower sales cycles, GCP can easily scale down, and you only pay for the time you use. Our solutions are easily adaptable for multi-cloud or hybrid environments, and we have services to help you migrate quickly and securely.

Retail value chain

Transformation of your business needs to span the entire retail value chain.

Omnichannel commerce

Create a seamless customer experience across channels through ecommerce hosting, AI-powered experiences, and digital shopping assistants.

Ecommerce hosting

Flexible and scalable hosting capabilities for your ecommerce platforms. In addition the Google Cloud CRE program provides a white-glove experience with architecture reviews and support programs.

Digital shopping assistant

Build AI-driven digital assistant applications that walk the customer through their full journey in the store — from search to basket to checkout.

Vision product search

Engage customers and reduce purchase friction by integrating Google lens-type capabilities into your mobile experience with Cloud Vision and Vision Product Search.

Recommendations AI

Deliver high-performing product recommendations at scale to help drive engagement and conversions.

FTD

The floral experts reinvented their ecommerce platform to improve customer experience.

Security and compliance

We do our part to help you protect your most sensitive data, including PII, transactions, billing, and payment card information by offering comprehensive data protection, identity management, network security, and threat detection and response capabilities. To earn your trust, we certify our products against the most rigorous global security and privacy standards like ISO 27001, ISO 27017, and ISO 27018, as well as industry-specific standards such as PCI DSS.

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News and events

Highlights from Next ’19

See how retailers are transforming their businesses with Google Cloud.

Reinventing Retail With AI
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Black Friday On Google Cloud Platform
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IKEA Showcase
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Personalized Customer Loyalty
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Personalizing Shopping Experiences
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Resources

Google Cloud

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Work with Google

Tell us about your business, and our experts will help you build the right solution for your needs.

Work with a partner

Choose one of our global partners for help with development, deployment, consulting, support, training, and more.