Cost optimization on Google Cloud for developers and operators

This page is intended for developers and operators who are either new to Google Cloud or are existing customers. If you want to learn more about designing a cost-optimized foundation on Google Cloud, start here. You can also learn more about reducing costs in technical articles, labs and training materials, marketing and consulting content, and presentations from technology conferences like Google Cloud Next OnAir 2020.

Technical content

Read about cost optimization across an array of topics, from a high-level look at Google Cloud to more in-depth discussions of Compute Engine, Google Kubernetes Engine (GKE), machine learning, serverless, Cloud Storage, BigQuery, and Google Cloud.

Google Cloud

  • Understanding the principles of cost optimization: whitepaper and blog post. This material presents a cost-optimization strategy that helps you reduce your cloud spending.
  • Best practices for optimizing your cloud spending: blog post and podcast. This content walks you through some common areas people tend to miss when looking for ways to reduce costs.
  • Google Cloud Architecture Framework describes best practices and makes implementation recommendations. The document goes beyond cost optimization and into detail about products and services from a developer's perspective. The framework aims to help you design your Google Cloud deployment so that it best matches your business needs.
  • Find more in our cost-management blog posts.

Compute Engine


Cloud Storage


Machine learning




Hands-on labs and training

  • Managing Google Cloud Costs Qwiklabs Quest. This Quest is most suitable for those working in a technology or finance role who are responsible for managing Google Cloud costs. You learn how to set up a billing account, organize resources, and manage billing access permissions. In the hands-on labs, you learn how to view your invoice, track your Google Cloud costs with Billing reports, analyze your billing data with BigQuery or Google Sheets, and create custom billing dashboards with Data Studio.
  • Optimizing Google Cloud Cost Qwiklabs Quest. This Quest is most suitable for those in a Finance or IT related role responsible for optimizing their organization's cloud infrastructure. You learn several ways to control and optimize your Google Cloud costs, including setting up budgets and alerts, managing quota limits, and taking advantage of committed use discounts. In the hands-on labs, you practice using various tools to control and optimize your costs or to influence your technology teams to apply the best practices for cost optimization.
  • BigQuery Pricing Codelab. This guide shows you how to collect cost and performance data from Google Cloud's operations suite (formerly Stackdriver) and visualize it in a Data Studio dashboard.
  • Cost Management on Google Cloud. This YouTube playlist groups a set of short videos and talks that discuss best practices for monitoring, controlling, and managing your costs with Google Cloud's cost-management tools.

Marketing and consulting content

  • Premium Support. Our Google Cloud Professional Services can walk Premium Support customers through a cost-optimization workshop to help you identify relevant and actionable optimizations. Contact your sales representative for more information.
  • Google Cloud Cost Management homepage. This is the main homepage for Billing and Cost Management tools. Google Cloud's cost management tools provide the visibility, accountability, control, and intelligence that you need in order to confidently scale your business in the cloud.
  • Solving for operational efficiency page. This page offers a central repository for operational efficiency content and programs.
  • IT Cost Assessment program. This engagement program helps you understand how your company's IT spending compares to your industry peers, letting you identify and unlock value that you can reinvest for growth.

Next OnAir '20

  • Optimize Cost to Performance on Google Kubernetes Engine. In this talk, Google experts introduce the concept of cost/efficiency control with GKE autoscaling. Together with our customer and design partner OpenX, we show the story of tuning and controlling infrastructure utilization while balancing cost through use of GKE autoscalers.
  • Cost Optimization on Google Cloud. In this section, Google experts introduce how to establish a cost center of excellence within your cloud practice. During this session, we discuss the intersection of people, process, and technology that occurs when designing and optimizing your cloud spending. We review several pro tips from our customer experiences and hear from OpenX on their experience piloting our Google Cloud Cost Optimization program.
  • What's New in Google Cloud Cost Management. In this talk, we discuss how you can reduce complexity and increase the predictability of your Google Cloud costs. And we show how you can gain greater visibility, accountability, control, and intelligence with our cloud-based tools. You hear from product experts about the latest features we've released and what we have planned.
  • See other related talks at Next'20 Cost Management session package.