Do more for less

Pricing innovations like rightsizing and sustained-use discounts help deliver an average savings of 35% for many compute workloads. Our storage prices average 21% less than AWS for online storage workloads.1

*21% sustained-use discounts and 18% rightsizing recommendations

Customer-friendly pricing

No up-front costs image

No up-front costs

Pay $0 up front to benefit from Google Cloud Platform's great services at great prices.

Pay as you go image

Pay as you go

Building data centers is not your business. By paying for services as needed, you save money and can focus on innovating.

No termination fees image

No termination fees

Stop paying for service the second you turn it off.2

Pricing innovations

Sustained-use discounts

Automatically get up to a 30% discount on workloads that run for a significant portion of the billing month on Compute Engine and Cloud SQL.

Preemptible VM instances

Up to 79% off workloads that can be interrupted, like data mining and data processing.

Per-second billing

You pay per second, which is how a cloud should work.


Archival storage with the speed of disk at the cost of tape.

Custom machine types

Pick any configuration of CPU and memory to save up to 48% compared to fixed machine types from other clouds.

Committed-use discounts

Savings of up to 57% without up-front fees or instance-type lock-in.

Rightsizing recommendations

Sizing recommendations based on compute usage, time savings, and money management.

Price for performance leadership

List price leader

Compute Engine averages over 8% off the list price of AWS EC2.4

Better infrastructure

We built infrastructure for maximum efficiency so you can focus on your business.


Our technical infrastructure boots in seconds, with faster instance networking, faster local SSD, faster storage throughput, and a global load balancer that scales to one million QPS.


We use machine learning to constantly optimize our already well-optimized systems.

Saving money

Calculate your cloud savings

Get a quick estimate of what your usage will cost on Google Cloud Platform. GCP compares favorably to other public clouds for many real-world workloads. See for yourself in our pre-filled calculators for various architectures and requirements.3

Pricing calculator  

Sample comparisons

Mobile app back end

50% savings

A mobile app back end for 5 million monthly users.

Storage back end

71% savings

A web-scale Cassandra storage back end running on local SSD.

Data warehouse

75% savings

A 1 petabyte (1,000,000 GB) data warehouse on BigQuery.

NoSQL database

72% savings

A 10 TB NoSQL database with 3 nodes.

Media storage

28% savings

A 10 PB photo storage and sharing application running on Google Cloud Storage Regional.

GCP price: $209,715/month

Geo-redundant storage

53% savings

The same 10 PB application running on Google Cloud Storage Multi-regional.

GCP price: $272,630/month

“Google has publicly committed to passing along to customers any future price reductions Google achieves through technology-driven advancements in density, scale, power, and cooling. Just a look at its blog will reveal the history of price reductions. What Google provides is on-demand, real-time pricing.”

ESG Labs Whitepaper

Cloud pricing basics

It all starts with compute, storage, and network. We give you the options to fit your needs so that you can efficiently run your business.


Custom machine types provide exactly what you need for your specific workloads. Our machines roll up in minutes and automatically scale as your needs change, helping you avoid over allocating resources. And the more you use, the more you save with sustained-use discounts.


From managed storage solutions to roll-your-own databases, GCP is designed to keep your data secure and highly accessible. We offer best-in-class IOPS, automatic replication, and live disk resizes — all at no cost premium. Blob storage starts at $0.007 (in US regions) with millisecond response times.


Access to Google's global network, with pricing that works for you. Competitive egress pricing compared to other clouds, and you don't have to worry about additional operational expenses, like you do with non-cloud infrastructure.

Google Cloud

Get started

Try it free

Start building on Google Cloud with $300 in free credits and 20+ always free products.