Partner Advantage Service Engagement Model
The Service Engagement Model is for partners that provide consulting and integration services, manage customer applications and workloads, and provide Google Cloud authorized training.
Innovation and expertise
Meet customers where they are with our expanded offering of innovative cloud-first solutions, including data analytics, machine learning, cloud migration, IoT, productivity apps, and more.
Promote your services on Google
Your Partner Advantage badge and listing in our Partner Directory can help more qualified leads discover your business.
Get rewarded
Partner Advantage supports and rewards businesses who provide services and build a Google Cloud practice with incentives available as you grow, including invitations to events and trainings.
Service benefits
Partners that join the Service Engagement Model enjoy financial incentives, access to sales resources, and more.
| Technical | Business | Marketing | Sales |
|---|---|---|---|
| Sandbox credits | Partner Directory | Partner Marketing Studio | Deal Referral |
| On-demand technical training | Partner Concierge | Assistance to develop customer success stories | Partner Services Funds |
| Access to self-paced labs powered by Qwiklabs | Business Planning | Marketing Incentive Program | TCO / ROI Assessment Tools |
| Partner Service Kits | Solutions Hub | Industry / competitive hubs |
Service requirements
Unlock new benefits by demonstrating business alignment, technical capabilities, and customer success.
Member → |
Partner → |
Premier |
|
|---|---|---|---|
Alignment |
Business intent + business profile |
Annual business plan | Annual business plan |
Capability |
2 professional-level certs |
12 professional-level certs |
|
Customer success |
Min qualifying billings + 3 customer success stories |
*The complete list of benefits and requirements varies by level and is available in the Partner Advantage Program Guide. Please note that access to the Program Guide requires access to the Partner Advantage portal.
Get started
Join Partner Advantage
If you’re interested in joining the Service Engagement Model, start the application process.
Find a Google Cloud partner
Search our network of partners for help in development, deployment, training, education, and more.