Google differs from other cloud providers in a variety of ways. Below are some highlights. For more complete information, see Why Google?
The Google security model is an end-to-end process, built on over 15 years of experience focused on keeping customers safe on Google applications like Gmail and Google Apps. With Google Cloud Platform your applications and data take advantage of the same security model.
Billing by the second
Compute Engine instances are charged in one-second increments with a one-minute minimum, so you don't pay for compute minutes that you don't use. Learn more about billing.
Google’s big data technology innovations like MapReduce, Bigtable, and Dremel, plus next-generation breakthrough services and frameworks for cloud data warehousing (BigQuery), advanced machine learning (AI Platform), batch and real-time data processing (Cloud Dataflow, Cloud Pub/Sub, Cloud Dataproc), intelligent data preparation (Cloud Dataprep by Trifacta) and stunning visual analytics (Google Data Studio) help you transform your business with powerful data insights. GCP big data analytics solutions are serverless, removing the complexity of building and maintaining a data analytics system, so you can accelerate your time-to-insight.
Google's backbone network uses advanced software-defined networking and edge caching services to deliver fast, consistent, and scalable performance.
GCP data centers run on half the energy of a typical data center, and run on 100% renewable energy where available. Learn more about renewable energy in Google data centers.