Join Google at Retail’s Big Show
Join Google at NRF 2026 to learn about the latest retail trends and technology developments.
January 11-13, 2026 | New York City, NY
Join us at NRF 2026
Over three days in New York City, you’ll discover how retailers around the world are harnessing Google to accelerate their digital transformation and better serve customers. Here are some things you can look forward to:
- The Google booth
- Big Ideas sessions
- Insights from experts across Google
Learn more about the details of our booth and speaking sessions below, then be sure to register for NRF 2026. We are offering retailers a 20% discount on full conference passes. Utilize the Google sponsored code 1120 at checkout to receive your discount.
See you in NYC.
NRF 2026: Google Theater Schedule (Google Booth #5507)
Welcome to the Google Theater at NRF 2026! Our dynamic schedule is designed to provide you with valuable insights and inspiration throughout the conference.
Google Theater Agenda (Booth #5507)
- 10:00 AM | Schwarz (Stackit)
- 10:20 AM | Pixel for Business, IPCMobile: An AI First Mobile Phone Handheld Scanner
- 10:40 AM | LiveRamp, The RMN Blueprint: Executing a Profitable Retail Media Strategy with LiveRamp & Google Cloud
- 11:20 AM | Cloud EMEA/Zara, Revolutionize apparel imagery with Virtual Try-On on Vertex AI
- 11:40 AM | RCS for Business, The Native Storefront: Delivering App-Like Shopping Experiences Without the Download
- 1:00 PM | Vusion, Connect online and offline commerce
- 1:20 PM | Revionics, Revionics Elevates Retail Pricing with Agentic AI
- 1:40 PM | Publicis Sapient, The retailer’s AI opportunity
- 2:00 PM | Albertsons, AI-Powered Solution to Enhance Produce Quality Control and Consistency
Google Theater Agenda (Booth #5507)
- 10:00 AM | Wayfair, Behind Every Product: Wayfair’s AI Data Journey
- 10:20 AM | Fullstory, The AI-Powered Workforce Fullstory and Google Cloud
- 10:40 AM | Eagle Eye/Tesco, How Tesco Clubcard Leverages Data and AI to Boost Personalisation At Scale.
- 11:00 AM | Slalom, Towards Strategic Pricing Decisions at Macy’s
- 11:20 AM | Productgenious, Product Genius AI
- 11:40 AM | Google Maps, Unlocking Customer Engagement with Location Intelligence
- 1:00 PM | Reflex, Operational Intelligence at Scale: How Agentic AI Transforms Real-Time Warehouse Decisions
- 1:20 PM | Shopify, Sidekick, Agents, and Checkout Kit: Bold Retail AI for the Future of Commerce
- 1:40 PM | Tredence, Unlocking Customer Engagement
- 2:00 PM | Revieve, Skin, Beauty, Health & Wellness
Google Theater Agenda (Booth #5507)
- 10:00 AM | Quantum Metric, Shopper insights made simple with Felix AI Agentic
- 10:20 AM | Tredence, The Store Operations Agent
- 10:40 AM | BlueZoo - Google Led, Veo in Retail AI: AI Optimization of In-Store Advertising Creative
- 11:00 AM | NVIDIA, See More, Save More Visual AI Driving Results for Retail & Consumer
- 11:20 AM | commercetools, Launch Fast, Scale Smart
- 11:40 AM | Capgemini, Experiential AI for Stores powered by Google Cloud
- 1:00 PM | ADEO, How ADEO is Optimizing stock allocation with Google AI
- 1:20 PM | Accenture, Agentic AI in Action with Accenture and Google Cloud
- 1:40 PM | Tiger Analytics, Meet TrendAct
- 2:00 PM | Deloitte, AI-Driven Growth: Learn how Deloitte powers PayPal's marketing future through scalable AI optimization.
Day 1: Sunday, Jan 11
Google Theater Agenda (Booth #5507)
- 10:00 AM | Schwarz (Stackit)
- 10:20 AM | Pixel for Business, IPCMobile: An AI First Mobile Phone Handheld Scanner
- 10:40 AM | LiveRamp, The RMN Blueprint: Executing a Profitable Retail Media Strategy with LiveRamp & Google Cloud
- 11:20 AM | Cloud EMEA/Zara, Revolutionize apparel imagery with Virtual Try-On on Vertex AI
- 11:40 AM | RCS for Business, The Native Storefront: Delivering App-Like Shopping Experiences Without the Download
- 1:00 PM | Vusion, Connect online and offline commerce
- 1:20 PM | Revionics, Revionics Elevates Retail Pricing with Agentic AI
- 1:40 PM | Publicis Sapient, The retailer’s AI opportunity
- 2:00 PM | Albertsons, AI-Powered Solution to Enhance Produce Quality Control and Consistency
Day 2: Monday, Jan 12
Google Theater Agenda (Booth #5507)
- 10:00 AM | Wayfair, Behind Every Product: Wayfair’s AI Data Journey
- 10:20 AM | Fullstory, The AI-Powered Workforce Fullstory and Google Cloud
- 10:40 AM | Eagle Eye/Tesco, How Tesco Clubcard Leverages Data and AI to Boost Personalisation At Scale.
- 11:00 AM | Slalom, Towards Strategic Pricing Decisions at Macy’s
- 11:20 AM | Productgenious, Product Genius AI
- 11:40 AM | Google Maps, Unlocking Customer Engagement with Location Intelligence
- 1:00 PM | Reflex, Operational Intelligence at Scale: How Agentic AI Transforms Real-Time Warehouse Decisions
- 1:20 PM | Shopify, Sidekick, Agents, and Checkout Kit: Bold Retail AI for the Future of Commerce
- 1:40 PM | Tredence, Unlocking Customer Engagement
- 2:00 PM | Revieve, Skin, Beauty, Health & Wellness
Day 3: Tuesday, Jan 13
Google Theater Agenda (Booth #5507)
- 10:00 AM | Quantum Metric, Shopper insights made simple with Felix AI Agentic
- 10:20 AM | Tredence, The Store Operations Agent
- 10:40 AM | BlueZoo - Google Led, Veo in Retail AI: AI Optimization of In-Store Advertising Creative
- 11:00 AM | NVIDIA, See More, Save More Visual AI Driving Results for Retail & Consumer
- 11:20 AM | commercetools, Launch Fast, Scale Smart
- 11:40 AM | Capgemini, Experiential AI for Stores powered by Google Cloud
- 1:00 PM | ADEO, How ADEO is Optimizing stock allocation with Google AI
- 1:20 PM | Accenture, Agentic AI in Action with Accenture and Google Cloud
- 1:40 PM | Tiger Analytics, Meet TrendAct
- 2:00 PM | Deloitte, AI-Driven Growth: Learn how Deloitte powers PayPal's marketing future through scalable AI optimization.
Learn more about our presence at NRF:
Say hello.Visit Google on the show floor at booth #5507. Talk with Google experts and check out the latest Google technology and products. Expo Floor Hours: Sunday, January 11: 9:00 AM - 5:00 PM Monday, January 12: 9:00 AM - 5:00 PM Tuesday, January 13: 9:00 AM - 4:00 PM
Tour the booth.Schedule time to take a 1:1 tour of the Google booth. During the tour you’ll be able to deep dive into our various products — including Google Cloud, Workspace, Chrome, Pixel, Maps, and Wing. Tours can be customized based on your specific business priorities and role. Contact your Google account representative to schedule!
Join our Big Ideas session: Beyond the MapThis session, titled Beyond the Map: How Papa John’s and FTD use AI to master deliveries. Unlock the power of AI to transform your supply chain and operations. Join us Sunday Jan 11 at 3pm for 30 min in the Food Innovation Zone (Maps).
- Join our Big Ideas session: The Consumer Front DoorThis session, titled The Consumer Front Door, will be moderated by Jose Gomes & Vidhya Srinivasan. The focus is on Agentic Commerce, showcasing how Gemini AI creates a highly personalized, automated customer experience by handling complex interactions from product discovery to resolution. Join us Monday January 12 2026 at 11:45 AM - 12:15 PM on Exhibitor Big Ideas Stage 5 (Cloud).
- Join our Big Ideas session: The Workforce Front DoorThis session, titled The Workforce Front Door, will be moderated by Carrie Tharp. It explores how Gemini Enterprise streamlines operations, leveraging agentic workflows to empower both corporate and frontline staff and unlock organization-wide productivity. Join us Monday January 12 2026 at 3:15 PM - 3:45 PM on Exhibitor Big Ideas Stage 4 (Cloud).
