This example demonstrate the
NOT logical functions.
In this example, the dataset contains results from survey data on two questions about customers. The yes/no answers to each question determine if the customer is 1) still active, and 2) interested in a new offering.
Customers that are both active and interested should receive a phone call:
Customers that are either active or interested should receive an email:
derive value:AND(isActive, isInterested) as:'phoneCall'
Customers that are neither active or interested should be dropped from consideration for the offering:
derive value:OR(isActive, isInterested) as:'sendEmail'
A savvy marketer might decide that if a customer receives a phone call, that customer should not be bothered with an email, as well:
derive value:AND(NOT(isActive),NOT(isInterested) as:'dropCust'
set col:sendEmail value:IF(phoneCall == "TRUE", FALSE, sendEmail)