Customer Overview
Turning "inside baseball" inside out with data, insights, and innovations.
Baseball has always been a numbers game. A lot of numbers.
Inside all of that data are the keys to taking America’s
pastime into the future. And as huge fans of helping fans,
we’re teaming up with MLB to push what’s possible on and off
the field. By making smarter use of data, MLB is
transforming the way fans engage with the sport to deliver a
more personalized, immersive experience.
Get your Data Pack and see how leading companies are sending data up to the plate.
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The Solution
Migrating toward innovation and a new fan experience.
By migrating its computing structure to Google Cloud, MLB
can create a more entertaining fan experience. With
innovations like
Film Room,
Major League Baseball can use Google’s world-class AI to
deliver personalized highlights and content that brings
viewers even closer to the game. With Film Room, fans can search through over 3.5 million
clips by player, team or play to create and share videos
from the game we all love, dating back to 1929.
Real-time data analytics for game-changing insights.
In a rapidly changing world, advanced data analytics are
crucial to an organization’s ability to respond to change
and thrive. Yet many businesses aren’t getting actionable
insights from their data. That's where Google Cloud comes
in. Built on a culture of openness, data-driven decisions,
and cost predictability, Google Cloud offers MLB innovation
to drive growth with fans, now and in the future, with tools
like Statcast. Statcast, the state-of-the-art tracking system from MLB,
has become indispensable for fans, players, coaches,
umpires, and broadcasters. The system is powered by the MLB
data analytics platform, which the league recently migrated
to BigQuery to take advantage of the innovative tools which
cut processing time, simplify data engineering and
processing, and lower costs. By utilizing Statcast data and
Google Cloud computing, we’ll be serving up improbable
probabilities throughout the season that take fans into the
ballgame. Looking ahead, MLB is continuing to innovate the fan
experience with new levels of personalization powered by
Google Cloud AI.
Anthos delivers operational efficiency fit for the Big League.
With Anthos, MLB can unify its Google Cloud infrastructure
with its on-premises systems at all 30 ballparks to a
unified control plane. This allows MLB to simplify
operations and deliver applications faster, and scale its
architecture to handle vast amounts of new data from
Statcast cameras located at each park. This helps power
MLB’s latest innovation, Fieldvision, which combines player
tracking, ball tracking, and game context recognition to
give both fans and teams greater insight into the
game. Fieldvision leverages Google’s AI and computer vision to
autonomously film every angle, every second of every play to
analyze the mechanics and physics behind every seemingly
impossible play. Anthos gives IT professionals a single platform to manage
applications across environments, saving time on management
and speeding up modernization. The MLB migration to Google
Cloud has enabled the league to share data across its teams
and operations, and has already resulted in an exponential
improvement in analytics and decision making.
*MLB trademarks and copyrights are used with permission of MLB. Visit MLB.com
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