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Storage & Data Transfer

Google enters agreement to acquire Actifio

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Editor’s note: As of December 14, 2020, Actifio is part of Google Cloud.

Business continuity is a top priority for enterprise IT organizations, and today we are excited to announce that Google has entered into a definitive agreement to acquire Actifio

Actifio is a leader in backup and disaster recovery (DR)—offering customers the opportunity to protect virtual copies of data in their native format, manage these copies throughout their entire lifecycle, and use these copies for scenarios like development and test.

This planned acquisition further demonstrates Google Cloud’s commitment to helping enterprises protect workloads on-premises and in the cloud. As organizations across industries sharpen their disaster preparedness strategies and infrastructure resiliency, Actifio’s business continuity solutions will help Google Cloud customers prevent data loss and downtime due to external threats, network failures, human errors and other disruptions.  

"We’re excited to join Google Cloud and build on the success we’ve had as partners over the past four years,” said Ash Ashutosh, CEO at Actifio. “Backup and recovery is essential to enterprise cloud adoption and, together with Google Cloud, we are well-positioned to serve the needs of data-driven customers across industries."

Actifio helps customers:

  • Increase business availability by simplifying and accelerating backup and DR at scale, across cloud-native, and hybrid environments. 

  • Automatically back up and protect a variety of workloads, including enterprise databases like SAP HANA, Oracle, Microsoft SQL Server, PostgreSQL, and MySQL, as well as virtual machines (VMs) in VMware, Hyper-V, physical servers, and Google Compute Engine.

  • Bring significant efficiencies to data storage, transfer, and recovery. 

  • Accelerate application development and reduce DevOps cycles with test data management tools.

“The market for backup and DR services is large and growing, as enterprise customers focus more attention on protecting the value of their data as they accelerate their digital transformations,” said Matt Eastwood, Senior Vice President of Infrastructure Research at IDC. “We think it is a positive move for Google Cloud to increase their focus in this area.”

We know that customers have many options when it comes to cloud solutions, including backup and DR, and the acquisition of Actifio will help us to better serve enterprises as they deploy and manage business-critical workloads, including in hybrid scenarios. In addition, we are committed to supporting our backup and DR technology and channel partner ecosystem, providing customers with a variety of options so they can choose the solution that best fits their needs.