Google Ads 報表轉換

Google Ads 報表的資料表對應

當您的 Google Ads (舊稱 Google AdWords) 報表移轉到 BigQuery 後,報表會轉換成下列 BigQuery 資料表與視圖。

您在 BigQuery 中檢視資料表和檢視表時,[CUSTOMER_ID] 的值即為您的 Google Ads 客戶 ID。

Google Ads 報表 BigQuery 資料表 BigQuery 檢視表
帳戶成效報表 p_Customer_[CUSTOMER_ID]
p_HourlyAccountConversionStats_[CUSTOMER_ID]
p_AccountConversionStats_[CUSTOMER_ID]
p_HourlyAccountStats_[CUSTOMER_ID]
p_AccountNonClickStats_[CUSTOMER_ID]
p_AccountBasicStats_[CUSTOMER_ID]
p_AccountStats_[CUSTOMER_ID]
Customer_[CUSTOMER_ID]
HourlyAccountConversionStats_[CUSTOMER_ID]
AccountConversionStats_[CUSTOMER_ID]
HourlyAccountStats_[CUSTOMER_ID]
AccountNonClickStats_[CUSTOMER_ID]
AccountBasicStats_[CUSTOMER_ID]
AccountStats_[CUSTOMER_ID]
廣告成效報表 p_AdBasicStats_[CUSTOMER_ID]
p_AdCrossDeviceStats_[CUSTOMER_ID]
p_AdConversionStats_[CUSTOMER_ID]
p_AdStats_[CUSTOMER_ID]
p_AdCrossDeviceConversionStats_[CUSTOMER_ID]
p_Ad_[CUSTOMER_ID]
AdBasicStats_[CUSTOMER_ID]
AdCrossDeviceStats_[CUSTOMER_ID]
AdConversionStats_[CUSTOMER_ID]
AdStats_[CUSTOMER_ID]
AdCrossDeviceConversionStats_[CUSTOMER_ID]
Ad_[CUSTOMER_ID]
廣告群組成效報表 p_AdGroupStats_[CUSTOMER_ID]
p_AdGroupBasicStats_[CUSTOMER_ID]
p_AdGroupCrossDeviceStats_[CUSTOMER_ID]
p_HourlyAdGroupConversionStats_[CUSTOMER_ID]
p_HourlyAdGroupStats_[CUSTOMER_ID]
p_AdGroupConversionStats_[CUSTOMER_ID]
p_AdGroupCrossDeviceConversionStats_[CUSTOMER_ID]
p_AdGroup_[CUSTOMER_ID]
AdGroupStats_[CUSTOMER_ID]
AdGroupBasicStats_[CUSTOMER_ID]
AdGroupCrossDeviceStats_[CUSTOMER_ID]
HourlyAdGroupConversionStats_[CUSTOMER_ID]
HourlyAdGroupStats_[CUSTOMER_ID]
AdGroupConversionStats_[CUSTOMER_ID]
AdGroupCrossDeviceConversionStats_[CUSTOMER_ID]
AdGroup_[CUSTOMER_ID]
年齡層成效報表 p_AgeRange_[CUSTOMER_ID]
p_AgeRangeBasicStats_[CUSTOMER_ID]
p_AgeRangeStats_[CUSTOMER_ID]
p_AgeRangeConversionStats_[CUSTOMER_ID]
p_AgeRangeNonClickStats_[CUSTOMER_ID]
AgeRange_[CUSTOMER_ID]
AgeRangeBasicStats_[CUSTOMER_ID]
AgeRangeStats_[CUSTOMER_ID]
AgeRangeConversionStats_[CUSTOMER_ID]
AgeRangeNonClickStats_[CUSTOMER_ID]
目標對象成效報表 p_Audience_[CUSTOMER_ID]
p_AudienceConversionStats_[CUSTOMER_ID]
p_AudienceNonClickStats_[CUSTOMER_ID]
p_AudienceBasicStats_[CUSTOMER_ID]
p_AudienceStats_[CUSTOMER_ID]
Audience_[CUSTOMER_ID]
AudienceConversionStats_[CUSTOMER_ID]
AudienceNonClickStats_[CUSTOMER_ID]
AudienceBasicStats_[CUSTOMER_ID]
AudienceStats_[CUSTOMER_ID]
出價目標成效報表 p_BidGoal_[CUSTOMER_ID]
p_BidGoalStats_[CUSTOMER_ID]
p_HourlyBidGoalStats_[CUSTOMER_ID]
p_BidGoalConversionStats_[CUSTOMER_ID]
BidGoal_[CUSTOMER_ID]
BidGoalStats_[CUSTOMER_ID]
HourlyBidGoalStats_[CUSTOMER_ID]
BidGoalConversionStats_[CUSTOMER_ID]
預算成效報表 p_Budget_[CUSTOMER_ID]
p_BudgetStats_[CUSTOMER_ID]
Budget_[CUSTOMER_ID]
BudgetStats_[CUSTOMER_ID]
廣告活動指定地區報表 p_CampaignLocationTargetStats_[CUSTOMER_ID]
p_LocationBasedCampaignCriterion_[CUSTOMER_ID]
CampaignLocationTargetStats_[CUSTOMER_ID]
LocationBasedCampaignCriterion_[CUSTOMER_ID]
廣告活動成效報表 p_Campaign_[CUSTOMER_ID]
p_CampaignBasicStats_[CUSTOMER_ID]
p_CampaignConversionStats_[CUSTOMER_ID]
p_CampaignCrossDeviceStats_[CUSTOMER_ID]
p_HourlyCampaignConversionStats_[CUSTOMER_ID]
p_CampaignStats_[CUSTOMER_ID]
p_HourlyCampaignStats_[CUSTOMER_ID]
p_CampaignCrossDeviceConversionStats_[CUSTOMER_ID]
p_CampaignCookieStats_[CUSTOMER_ID]
Campaign_[CUSTOMER_ID]
CampaignBasicStats_[CUSTOMER_ID]
CampaignConversionStats_[CUSTOMER_ID]
CampaignCrossDeviceStats_[CUSTOMER_ID]
HourlyCampaignConversionStats_[CUSTOMER_ID]
CampaignStats_[CUSTOMER_ID]
HourlyCampaignStats_[CUSTOMER_ID]
CampaignCrossDeviceConversionStats_[CUSTOMER_ID]
CampaignCookieStats_[CUSTOMER_ID]
點擊成效報表 p_ClickStats_[CUSTOMER_ID] ClickStats_[CUSTOMER_ID]
條件成效報表 p_Criteria_[CUSTOMER_ID]
p_CriteriaBasicStats_[CUSTOMER_ID]
p_CriteriaStats_[CUSTOMER_ID]
p_CriteriaConversionStats_[CUSTOMER_ID]
p_CriteriaNonClickStats_[CUSTOMER_ID]
Criteria_[CUSTOMER_ID]
CriteriaBasicStats_[CUSTOMER_ID]
CriteriaStats_[CUSTOMER_ID]
CriteriaConversionStats_[CUSTOMER_ID]
CriteriaNonClickStats_[CUSTOMER_ID]
性別成效報表 p_Gender_[CUSTOMER_ID]
p_GenderBasicStats_[CUSTOMER_ID]
p_GenderStats_[CUSTOMER_ID]
p_GenderConversionStats_[CUSTOMER_ID]
p_GenderNonClickStats_[CUSTOMER_ID]
Gender_[CUSTOMER_ID]
GenderBasicStats_[CUSTOMER_ID]
GenderStats_[CUSTOMER_ID]
GenderConversionStats_[CUSTOMER_ID]
GenderNonClickStats_[CUSTOMER_ID]
地理區域成效報表 p_GeoConversionStats_[CUSTOMER_ID]
p_GeoStats_[CUSTOMER_ID]
GeoConversionStats_[CUSTOMER_ID]
GeoStats_[CUSTOMER_ID]
關鍵字成效報表 p_Keyword_[CUSTOMER_ID]
p_KeywordBasicStats_[CUSTOMER_ID]
p_KeywordCrossDeviceStats_[CUSTOMER_ID]
p_KeywordStats_[CUSTOMER_ID]
p_KeywordCrossDeviceConversionStats_[CUSTOMER_ID]
p_KeywordConversionStats_[CUSTOMER_ID]
Keyword_[CUSTOMER_ID]
KeywordBasicStats_[CUSTOMER_ID]
KeywordCrossDeviceStats_[CUSTOMER_ID]
KeywordStats_[CUSTOMER_ID]
KeywordCrossDeviceConversionStats_[CUSTOMER_ID]
KeywordConversionStats_[CUSTOMER_ID]
付費隨機查詢報表 p_PaidOrganicStats_[CUSTOMER_ID] PaidOrganicStats_[CUSTOMER_ID]
家長狀態成效報表 p_ParentalStatus_[CUSTOMER_ID]
p_ParentalStatusBasicStats_[CUSTOMER_ID]
p_ParentalStatusStats_[CUSTOMER_ID]
p_ParentalStatusConversionStats_[CUSTOMER_ID]
p_ParentalStatusNonClickStats_[CUSTOMER_ID]
ParentalStatus_[CUSTOMER_ID]
ParentalStatusBasicStats_[CUSTOMER_ID]
ParentalStatusStats_[CUSTOMER_ID]
ParentalStatusConversionStats_[CUSTOMER_ID]
ParentalStatusNonClickStats_[CUSTOMER_ID]
刊登位置成效報表 p_PlacementBasicStats_[CUSTOMER_ID]
p_PlacementNonClickStats_[CUSTOMER_ID]
p_PlacementStats_[CUSTOMER_ID]
p_Placement_[CUSTOMER_ID]
p_PlacementConversionStats_[CUSTOMER_ID]
PlacementBasicStats_[CUSTOMER_ID]
PlacementNonClickStats_[CUSTOMER_ID]
PlacementStats_[CUSTOMER_ID]
Placement_[CUSTOMER_ID]
PlacementConversionStats_[CUSTOMER_ID]
搜尋查詢成效報表 p_SearchQueryStats_[CUSTOMER_ID]
p_SearchQueryConversionStats_[CUSTOMER_ID]
SearchQueryStats_[CUSTOMER_ID]
SearchQueryConversionStats_[CUSTOMER_ID]
購物成效報表 p_ShoppingProductConversionStats_[CUSTOMER_ID]
p_ShoppingProductStats_[CUSTOMER_ID]
ShoppingProductConversionStats_[CUSTOMER_ID]
ShoppingProductStats_[CUSTOMER_ID]
影片成效報表 p_VideoBasicStats_[CUSTOMER_ID]
p_VideoConversionStats_[CUSTOMER_ID]
p_VideoStats_[CUSTOMER_ID]
p_Video_[CUSTOMER_ID]
p_VideoNonClickStats_[CUSTOMER_ID]
VideoBasicStats_[CUSTOMER_ID]
VideoConversionStats_[CUSTOMER_ID]
VideoStats_[CUSTOMER_ID]
Video_[CUSTOMER_ID]
VideoNonClickStats_[CUSTOMER_ID]

Google Ads 報表的資料欄對應

Google Ads 移轉作業建立的 BigQuery 資料表是由下列資料欄 (欄位) 組成:

BigQuery 表格 資料欄
帳戶成效報表:Customer 資料表 source
AccountCurrencyCode
AccountDescriptiveName
AccountTimeZone
CanManageClients
CustomerDescriptiveName
ExternalCustomerId
IsAutoTaggingEnabled
IsTestAccount
帳戶成效報表:AccountStats 資料表 ActiveViewCpm
ActiveViewCtr
ActiveViewImpressions
ActiveViewMeasurability
ActiveViewMeasurableCost
ActiveViewMeasurableImpressions
ActiveViewViewability
AdNetworkType1
AdNetworkType2
AverageCost
AverageCpc
AverageCpm
AveragePosition
Clicks
ClickType
ConversionRate
Conversions
ConversionValue
Cost
CostPerConversion
Ctr
Date
DayOfWeek
Device
ExternalCustomerId
Impressions
InteractionRate
Interactions
InteractionTypes
Month
MonthOfYear
Quarter
Slot
ValuePerConversion
Week
Year
帳戶成效報表:AccountConversionStats 資料表 AdNetworkType1
AdNetworkType2
ClickType
ConversionCategoryName
ConversionRate
Conversions
ConversionTrackerId
ConversionTypeName
ConversionValue
CostPerConversion
Date
DayOfWeek
Device
ExternalCustomerId
Month
MonthOfYear
Quarter
Slot
ValuePerConversion
Week
Year
帳戶成效報表:HourlyAccountStats 資料表 ActiveViewCpm
ActiveViewCtr
ActiveViewImpressions
ActiveViewMeasurability
ActiveViewMeasurableCost
ActiveViewMeasurableImpressions
ActiveViewViewability
AdNetworkType1
AdNetworkType2
AverageCost
AverageCpc
AverageCpm
AveragePosition
Clicks
ClickType
ConversionRate
Conversions
ConversionValue
Cost
CostPerConversion
Ctr
Date
DayOfWeek
Device
ExternalCustomerId
HourOfDay
Impressions
InteractionRate
Interactions
InteractionTypes
Month
MonthOfYear
Quarter
ValuePerConversion
Week
Year
帳戶成效報表:HourlyAccountConversionStats 資料表 AdNetworkType1
AdNetworkType2
ClickType
ConversionCategoryName
ConversionRate
Conversions
ConversionTrackerId
ConversionTypeName
ConversionValue
CostPerConversion
Date
DayOfWeek
Device
ExternalCustomerId
HourOfDay
Month
MonthOfYear
Quarter
ValuePerConversion
Week
Year
帳戶成效報表:AccountNonClickStats 資料表 AdNetworkType1
AdNetworkType2
AllConversionRate
AllConversions
AllConversionValue
AverageCpe
AverageCpv
ContentBudgetLostImpressionShare
ContentImpressionShare
ContentRankLostImpressionShare
CostPerAllConversion
CrossDeviceConversions
Date
DayOfWeek
Device
EngagementRate
Engagements
ExternalCustomerId
InvalidClickRate
InvalidClicks
Month
MonthOfYear
Quarter
SearchBudgetLostImpressionShare
SearchExactMatchImpressionShare
SearchImpressionShare
SearchRankLostImpressionShare
ValuePerAllConversion
VideoViewRate
VideoViews
Week
Year
帳戶成效報表:AccountBasicStats 資料表 ActiveViewImpressions
ActiveViewMeasurability
ActiveViewMeasurableCost
ActiveViewMeasurableImpressions
ActiveViewViewability
AdNetworkType1
AdNetworkType2
AveragePosition
Clicks
Conversions
ConversionValue
Cost
Date
Device
ExternalCustomerId
Impressions
Interactions
InteractionTypes
Slot
ViewThroughConversions
廣告成效報表:Ad 資料表 AccentColor
AdGroupId
AdStrengthInfo
AdType
AllowFlexibleColor
Automated
BusinessName
CallOnlyPhoneNumber
CallToActionText
CampaignId
CombinedApprovalStatus
CreativeDestinationUrl
CreativeFinalAppUrls
CreativeFinalMobileUrls
CreativeFinalUrls
CreativeTrackingUrlTemplate
CreativeUrlCustomParameters
Description
Description1
Description2
DevicePreference
DisplayUrl
EnhancedDisplayCreativeLandscapeLogoImageMediaId
EnhancedDisplayCreativeLogoImageMediaId
EnhancedDisplayCreativeMarketingImageMediaId
EnhancedDisplayCreativeMarketingImageSquareMediaId
ExpandedDynamicSearchCreativeDescription2
ExpandedTextAdDescription2
ExpandedTextAdHeadlinePart3
ExternalCustomerId
FormatSetting
GmailCreativeHeaderImageMediaId
GmailCreativeLogoImageMediaId
GmailCreativeMarketingImageMediaId
GmailTeaserBusinessName
GmailTeaserDescription
GmailTeaserHeadline
Headline
HeadlinePart1
HeadlinePart2
CreativeId (對應至 Google Ads 報表中的 Id 欄位)
ImageAdUrl
ImageCreativeImageHeight
ImageCreativeImageWidth
ImageCreativeMimeType
ImageCreativeName
LabelIds
Labels
LongHeadline
MainColor
MarketingImageCallToActionText
MarketingImageCallToActionTextColor
MarketingImageDescription
MarketingImageHeadline
MultiAssetResponsiveDisplayAdAccentColor
MultiAssetResponsiveDisplayAdBusinessName
MultiAssetResponsiveDisplayAdCallToActionText
MultiAssetResponsiveDisplayAdDescriptions
MultiAssetResponsiveDisplayAdDynamicSettingsPricePrefix
MultiAssetResponsiveDisplayAdDynamicSettingsPromoText
MultiAssetResponsiveDisplayAdFormatSetting
MultiAssetResponsiveDisplayAdHeadlines
MultiAssetResponsiveDisplayAdLandscapeLogoImages
MultiAssetResponsiveDisplayAdLogoImages
MultiAssetResponsiveDisplayAdLongHeadline
MultiAssetResponsiveDisplayAdMainColor
MultiAssetResponsiveDisplayAdMarketingImages
MultiAssetResponsiveDisplayAdSquareMarketingImages
MultiAssetResponsiveDisplayAdYouTubeVideos
ResponsiveSearchAdDescriptions
ResponsiveSearchAdHeadlines
ResponsiveSearchAdPath1
ResponsiveSearchAdPath2
Path1
Path2
PolicySummary
PricePrefix
PromoText
ShortHeadline
Status
SystemManagedEntitySource
UniversalAppAdDescriptions
UniversalAppAdHeadlines
UniversalAppAdHtml5MediaBundles
UniversalAppAdImages
UniversalAppAdMandatoryAdText
UniversalAppAdYouTubeVideos
廣告成效報表:AdStats 資料表 ActiveViewCpm
ActiveViewCtr
ActiveViewImpressions
ActiveViewMeasurability
ActiveViewMeasurableCost
ActiveViewMeasurableImpressions
ActiveViewViewability
AdGroupId
AdNetworkType1
AdNetworkType2
AverageCost
AverageCpc
AverageCpm
AveragePosition
BaseAdGroupId
BaseCampaignId
CampaignId
Clicks
ClickType
ConversionRate
Conversions
ConversionValue
Cost
CostPerConversion
CostPerCurrentModelAttributedConversion
CriterionId
CriterionType
Ctr
CurrentModelAttributedConversions
CurrentModelAttributedConversionValue
Date
DayOfWeek
Device
ExternalCustomerId
GmailForwards
GmailSaves
GmailSecondaryClicks
CreativeId (對應至 Google Ads 報表中的 Id 欄位)
Impressions
InteractionRate
Interactions
InteractionTypes
IsNegative
Month
MonthOfYear
Quarter
Slot
ValuePerConversion
ValuePerCurrentModelAttributedConversion
Week
Year
廣告成效報表:AdConversionStats 資料表 AdGroupId
AdNetworkType1
AdNetworkType2
BaseAdGroupId
BaseCampaignId
CampaignId
ClickType
ConversionCategoryName
ConversionRate
Conversions
ConversionTrackerId
ConversionTypeName
ConversionValue
CostPerConversion
CriterionId
CriterionType
Date
DayOfWeek
Device
ExternalCustomerId
CreativeId (對應至 Google Ads 報表中的 Id 欄位)
IsNegative
Month
MonthOfYear
Quarter
Slot
ValuePerConversion
Week
Year
廣告成效報表:AdCrossDeviceStats 資料表 AbsoluteTopImpressionPercentage
AdGroupId
AdNetworkType1
AdNetworkType2
AllConversionRate
AllConversions
AllConversionValue
AverageCpe
AverageCpv
AveragePageviews
AverageTimeOnSite
BaseAdGroupId
BaseCampaignId
BounceRate
CampaignId
ClickAssistedConversions*
ClickAssistedConversionsOverLastClickConversions*
ClickAssistedConversionValue*
CostPerAllConversion
CriterionId
CriterionType
CrossDeviceConversions
Date
DayOfWeek
EngagementRate
Engagements
ExternalCustomerId
CreativeId (對應至 Google Ads 報表中的 Id 欄位)
ImpressionAssistedConversions*
ImpressionAssistedConversionsOverLastClickConversions*
ImpressionAssistedConversionValue*
IsNegative
Month
MonthOfYear
PercentNewVisitors
Quarter
TopImpressionPercentage
ValuePerAllConversion
VideoQuartile100Rate
VideoQuartile25Rate
VideoQuartile50Rate
VideoQuartile75Rate
VideoViewRate
VideoViews
Week
Year
廣告成效報表:AdCrossDeviceConversionStats 資料表 AdGroupId
AdNetworkType1
AdNetworkType2
AllConversionRate
AllConversions
AllConversionValue
BaseAdGroupId
BaseCampaignId
CampaignId
ConversionCategoryName
ConversionTrackerId
ConversionTypeName
CostPerAllConversion
CriterionId
CriterionType
CrossDeviceConversions
Date
DayOfWeek
ExternalCustomerId
CreativeId (對應至 Google Ads 報表中的 Id 欄位)
IsNegative
Month
MonthOfYear
Quarter
ValuePerAllConversion
Week
Year
廣告成效報表:AdBasicStats 資料表 ActiveViewImpressions
ActiveViewMeasurability
ActiveViewMeasurableCost
ActiveViewMeasurableImpressions
ActiveViewViewability
AdGroupId
AdNetworkType1
AdNetworkType2
AveragePosition
BaseAdGroupId
BaseCampaignId
CampaignId
Clicks
Conversions
ConversionValue
Cost
CriterionId
CriterionType
Date
Device
ExternalCustomerId
CreativeId (對應至 Google Ads 報表中的 Id 欄位)
Impressions
Interactions
InteractionTypes
IsNegative
Slot
ViewThroughConversions
廣告群組成效報表:AdGroup 資料表 AdGroupDesktopBidModifier
AdGroupId
AdGroupMobileBidModifier
AdGroupName
AdGroupStatus
AdGroupTabletBidModifier
AdGroupType
AdRotationMode
BiddingStrategyId
BiddingStrategyName
BiddingStrategySource
BiddingStrategyType
CampaignId
ContentBidCriterionTypeGroup
CpcBid
CpmBidStr (對應至 Google Ads 報表中的 CpmBid 欄位)
CpvBid
EffectiveTargetRoas
EffectiveTargetRoasSource
EnhancedCpcEnabled
ExternalCustomerId
LabelIds
Labels
TargetCpa
TargetCpaBidSource
TrackingUrlTemplate
UrlCustomParameters
廣告群組成效報表:AdGroupStats 資料表 ActiveViewCpm
ActiveViewCtr
ActiveViewImpressions
ActiveViewMeasurability
ActiveViewMeasurableCost
ActiveViewMeasurableImpressions
ActiveViewViewability
AdGroupId
AdNetworkType1
AdNetworkType2
AverageCost
AverageCpc
AverageCpm
AveragePosition
BaseAdGroupId
BaseCampaignId
CampaignId
Clicks
ClickType
ConversionRate
Conversions
ConversionValue
Cost
CostPerConversion
CostPerCurrentModelAttributedConversion
Ctr
CurrentModelAttributedConversions
CurrentModelAttributedConversionValue
Date
DayOfWeek
Device
ExternalCustomerId
GmailForwards
GmailSaves
GmailSecondaryClicks
Impressions
InteractionRate
Interactions
InteractionTypes
Month
MonthOfYear
Quarter
Slot
ValuePerConversion
ValuePerCurrentModelAttributedConversion
Week
Year
廣告群組成效報表:AdGroupConversionStats 資料表 AdGroupId
AdNetworkType1
AdNetworkType2
BaseAdGroupId
BaseCampaignId
CampaignId
ClickType
ConversionCategoryName
ConversionRate
Conversions
ConversionTrackerId
ConversionTypeName
ConversionValue
CostPerConversion
Date
DayOfWeek
Device
ExternalCustomerId
Month
MonthOfYear
Quarter
Slot
ValuePerConversion
Week
Year
廣告群組成效報表:AdGroupCrossDeviceStats 資料表 AbsoluteTopImpressionPercentage
AdGroupId
AdNetworkType1
AdNetworkType2
AllConversionRate
AllConversions
AllConversionValue
AverageCpe
AverageCpv
AveragePageviews
AverageTimeOnSite
BaseAdGroupId
BaseCampaignId
BounceRate
CampaignId
ClickAssistedConversions*
ClickAssistedConversionsOverLastClickConversions*
ClickAssistedConversionValue*
ContentImpressionShare
ContentRankLostImpressionShare
CostPerAllConversion
CrossDeviceConversions
Date
DayOfWeek
EngagementRate
Engagements
ExternalCustomerId
ImpressionAssistedConversions*
ImpressionAssistedConversionsOverLastClickConversions*
ImpressionAssistedConversionValue*
Month
MonthOfYear
NumOfflineImpressions
NumOfflineInteractions
OfflineInteractionRate
PercentNewVisitors
Quarter
RelativeCtr
SearchAbsoluteTopImpressionShare
SearchBudgetLostAbsoluteTopImpressionShare
SearchBudgetLostTopImpressionShare
SearchExactMatchImpressionShare
SearchImpressionShare
SearchRankLostAbsoluteTopImpressionShare
SearchRankLostImpressionShare
SearchRankLostTopImpressionShare
SearchTopImpressionShare
TopImpressionPercentage
ValuePerAllConversion
VideoQuartile100Rate
VideoQuartile25Rate
VideoQuartile50Rate
VideoQuartile75Rate
VideoViewRate
VideoViews
Week
Year
廣告群組成效報表:AdGroupCrossDeviceConversionStats 資料表 AdGroupId
AdNetworkType1
AdNetworkType2
AllConversionRate
AllConversions
AllConversionValue
BaseAdGroupId
BaseCampaignId
CampaignId
ConversionCategoryName
ConversionTrackerId
ConversionTypeName
CostPerAllConversion
CrossDeviceConversions
Date
DayOfWeek
ExternalCustomerId
Month
MonthOfYear
Quarter
ValuePerAllConversion
Week
Year
廣告群組成效報表:HourlyAdGroupStats 資料表 ActiveViewCpm
ActiveViewCtr
ActiveViewImpressions
ActiveViewMeasurability
ActiveViewMeasurableCost
ActiveViewMeasurableImpressions
ActiveViewViewability
AdGroupId
AdNetworkType1
AdNetworkType2
AverageCost
AverageCpc
AverageCpm
AveragePosition
BaseAdGroupId
BaseCampaignId
CampaignId
Clicks
ClickType
ConversionRate
Conversions
ConversionValue
Cost
CostPerConversion
Ctr
Date
DayOfWeek
Device
ExternalCustomerId
GmailForwards
GmailSaves
GmailSecondaryClicks
HourOfDay
Impressions
InteractionRate
Interactions
InteractionTypes
Month
MonthOfYear
Quarter
ValuePerConversion
Week
Year
廣告群組成效報表:HourlyAdGroupConversionStats 資料表 AdGroupId
AdNetworkType1
AdNetworkType2
BaseAdGroupId
BaseCampaignId
ampaignId
ClickType
ConversionCategoryName
ConversionRate
Conversions
ConversionTrackerId
ConversionTypeName
ConversionValue
CostPerConversion
Date
DayOfWeek
Device
ExternalCustomerId
HourOfDay
Month
MonthOfYear
Quarter
ValuePerConversion
Week
Year
廣告群組成效報表:AdGroupBasicStats 資料表 ActiveViewImpressions
ActiveViewMeasurability
ActiveViewMeasurableCost
ActiveViewMeasurableImpressions
ActiveViewViewability
AdGroupId
AdNetworkType1
AdNetworkType2
AveragePosition
BaseAdGroupId
BaseCampaignId
CampaignId
Clicks
Conversions
ConversionValue
Cost
Date
Device
ExternalCustomerId
Impressions
Interactions
InteractionTypes
Slot
ViewThroughConversions
年齡層成效報表:AgeRange 資料表 AdGroupId
BaseAdGroupId
BaseCampaignId
BidModifier
BiddingStrategyId
BiddingStrategyName
BiddingStrategyType
CampaignId
CpcBid
CpcBidSource
CpmBidStr (對應至 Google Ads 報表中的 CpmBid 欄位)
CpmBidSource
Criteria
CriteriaDestinationUrl
ExternalCustomerId
FinalAppUrls
FinalMobileUrls
FinalUrls
Id
IsNegative
IsRestrict
Status
TrackingUrlTemplate
UrlCustomParameters
年齡層成效報表:AgeRangeBasicStats 資料表 ActiveViewImpressions
ActiveViewMeasurability
ActiveViewMeasurableCost
ActiveViewMeasurableImpressions
ActiveViewViewability
AdGroupId
AdNetworkType1
AdNetworkType2
AllConversions
AllConversionValue
BaseAdGroupId
BaseCampaignId
CampaignId
Clicks
Conversions
ConversionValue
Cost
CriterionId (對應至 Google Ads 報表中的 Id 欄位)
CrossDeviceConversions
Date
Device
ExternalCustomerId
Impressions
Interactions
InteractionTypes
ViewThroughConversions
年齡層成效報表:AgeRangeStats 資料表 ActiveViewCpm
ActiveViewCtr
ActiveViewImpressions
ActiveViewMeasurability
ActiveViewMeasurableCost
ActiveViewMeasurableImpressions
ActiveViewViewability
AdGroupId
AdNetworkType1
AdNetworkType2
AllConversionRate
AllConversions
AllConversionValue
AverageCost
AverageCpc
AverageCpm
BaseAdGroupId
BaseCampaignId
CampaignId
Clicks
ClickType
ConversionRate
Conversions
ConversionValue
Cost
CostPerAllConversion
CostPerConversion
CriterionId (對應至 Google Ads 報表中的 Id 欄位)
CrossDeviceConversions
Ctr
Date
DayOfWeek
Device
ExternalCustomerId
GmailForwards
GmailSaves
GmailSecondaryClicks
Impressions
InteractionRate
Interactions
InteractionTypes
Month
MonthOfYear
Quarter
ValuePerAllConversion
ValuePerConversion
Week
Year
年齡層成效報表:AgeRangeConversionStats 資料表 AdGroupId
AdNetworkType1
AdNetworkType2
AllConversionRate
AllConversions
AllConversionValue
BaseAdGroupId
BaseCampaignId
CampaignId
ClickType
ConversionCategoryName
ConversionRate
Conversions
ConversionTrackerId
ConversionTypeName
ConversionValue
CostPerAllConversion
CostPerConversion
CriterionId (對應至 Google Ads 報表中的 Id 欄位)
CrossDeviceConversions
Date
DayOfWeek
Device
ExternalCustomerId
GmailForwards
GmailSaves
GmailSecondaryClicks
Month
MonthOfYear
Quarter
ValuePerAllConversion
ValuePerConversion
Week
Year
年齡層成效報表:AgeRangeNonClickStats 資料表 AdGroupId
AdNetworkType1
AdNetworkType2
AverageCpe
AverageCpv
BaseAdGroupId
BaseCampaignId
CampaignId
CriterionId (對應至 Google Ads 報表中的 Id 欄位)
Date
DayOfWeek
Device
EngagementRate
Engagements
ExternalCustomerId
Month
MonthOfYear
Quarter
VideoQuartile100Rate
VideoQuartile25Rate
VideoQuartile50Rate
VideoQuartile75Rate
VideoViewRate
VideoViews
Week
Year
目標對象成效報表:Audience 資料表 source
AdGroupId
BaseAdGroupId
BaseCampaignId
BidModifier
BiddingStrategyId
BiddingStrategyName
BiddingStrategyType
CampaignId
CpcBid
CpcBidSource
CpmBidStr (對應至 Google Ads 報表中的 CpmBid 欄位)
CpmBidSource
Criteria
CriteriaDestinationUrl
CriterionAttachmentLevel
ExternalCustomerId
FinalAppUrls
FinalMobileUrls
FinalUrls
CriterionId (對應至 Google Ads 報表中的 Id 欄位)
IsRestrict
Status
TrackingUrlTemplate
UrlCustomParameters
UserListName
目標對象成效報表:AudienceStats 資料表 ActiveViewCpm
ActiveViewCtr
ActiveViewImpressions
ActiveViewMeasurability
ActiveViewMeasurableCost
ActiveViewMeasurableImpressions
ActiveViewViewability
AdGroupId
AdNetworkType1
AdNetworkType2
AverageCost
AverageCpc
AverageCpm
AveragePosition
BaseAdGroupId
BaseCampaignId
CampaignId
Clicks
ClickType
ConversionRate
Conversions
ConversionValue
Cost
CostPerConversion
Ctr
Date
DayOfWeek
Device
ExternalCustomerId
GmailForwards
GmailSaves
GmailSecondaryClicks
CriterionId (對應至 Google Ads 報表中的 Id 欄位)
Impressions
InteractionRate
Interactions
InteractionTypes
Month
MonthOfYear
Quarter
Slot
ValuePerConversion
Week
Year
目標對象成效報表:AudienceConversionStats 資料表 AdGroupId
AdNetworkType1
AdNetworkType2
AllConversionRate
AllConversions
AllConversionValue
BaseAdGroupId
BaseCampaignId
CampaignId
ConversionCategoryName
ConversionRate
Conversions
ConversionTrackerId
ConversionTypeName
ConversionValue
CostPerAllConversion
CostPerConversion
CrossDeviceConversions
Date
DayOfWeek
Device
ExternalCustomerId
GmailForwards
GmailSaves
GmailSecondaryClicks
CriterionId (對應至 Google Ads 報表中的 Id 欄位)
Month
MonthOfYear
Quarter
ValuePerAllConversion
ValuePerConversion
ViewThroughConversions
Week
Year
目標對象成效報表:AudienceNonClickStats 資料表 AdGroupId
AdNetworkType1
AdNetworkType2
AverageCpe
AverageCpv
BaseAdGroupId
BaseCampaignId
CampaignId
CriterionId (對應至 Google Ads 報表中的 Id 欄位)
Date
DayOfWeek
Device
EngagementRate
Engagements
ExternalCustomerId
Month
MonthOfYear
Quarter
Slot
VideoQuartile100Rate
VideoQuartile25Rate
VideoQuartile50Rate
VideoQuartile75Rate
VideoViewRate
VideoViews
Week
Year
目標對象成效報表:AudienceBasicStats 資料表 ActiveViewImpressions
ActiveViewMeasurability
ActiveViewMeasurableCost
ActiveViewMeasurableImpressions
ActiveViewViewability
AdGroupId
AdNetworkType1
AdNetworkType2
AveragePosition
BaseAdGroupId
BaseCampaignId
CampaignId
Clicks
Conversions
ConversionValue
Cost
Date
Device
ExternalCustomerId
CriterionId (對應至 Google Ads 報表中的 Id 欄位)
Impressions
Interactions
InteractionTypes
Slot
ViewThroughConversions
出價目標成效報表:BidGoal 資料表 AccountDescriptiveName
ExternalCustomerId
BidStrategyID (對應至 Google Ads 報表中的 Id 欄位)
Name
PageOnePromotedBidCeiling
PageOnePromotedBidChangesForRaisesOnlyStr (對應至 Google Ads 報表中的 PageOnePromotedBidChangesForRaisesOnly 欄位)
PageOnePromotedBidModifier
PageOnePromotedRaiseBidWhenBudgetConstrainedStr (對應至 Google Ads 報表中的 PageOnePromotedRaiseBidWhenBudgetConstrained 欄位)
PageOnePromotedRaiseBidWhenLowQualityScoreStr (對應至 Google Ads 報表中的 PageOnePromotedRaiseBidWhenLowQualityScore 欄位)
PageOnePromotedStrategyGoal
Status
TargetCpa
TargetCpaMaxCpcBidCeiling
TargetCpaMaxCpcBidFloor
TargetOutrankShareFlt
TargetOutrankShareBidChangesForRaisesOnlyStr (對應至 Google Ads 報表中的 TargetOutrankShareBidChangesForRaisesOnly 欄位)
TargetOutrankShareCompetitorDomain
TargetOutrankShareMaxCpcBidCeiling
TargetOutrankShareRaiseBidWhenLowQualityScoreStr (對應至 Google Ads 報表中的 TargetOutrankShareRaiseBidWhenLowQualityScore 欄位)
TargetRoas
TargetRoasBidCeiling
TargetRoasBidFloor
TargetSpendBidCeiling
TargetSpendSpendTarget
Type
出價目標成效報表:BidGoalStats 資料表 AdGroupCount
AdGroupCriteriaCount
AverageCpc
AverageCpm
AveragePosition
BidStrategyID (對應至 Google Ads 報表中的 Id 欄位)
CampaignCount
Clicks
ConversionRate
Conversions
ConversionValue
Cost
CostPerConversion
Ctr
Date
DayOfWeek
Device
ExternalCustomerId
Impressions
Month
MonthOfYear
NonRemovedAdGroupCount
NonRemovedAdGroupCriteriaCount
NonRemovedCampaignCount
Quarter
ValuePerConversion
Week
Year
出價目標成效報表:HourlyBidGoalStats 資料表 AdGroupCount
AdGroupCriteriaCount
AverageCpc
AverageCpm
AveragePosition
BidStrategyID (對應至 Google Ads 報表中的 Id 欄位)
CampaignCount
Clicks
ConversionRate
Conversions
ConversionValue
Cost
CostPerConversion
Ctr
Date
DayOfWeek
Device
ExternalCustomerId
HourOfDay
Impressions
Month
MonthOfYear
NonRemovedAdGroupCount
NonRemovedAdGroupCriteriaCount
NonRemovedCampaignCount
Quarter
ValuePerConversion
Week
Year
出價目標成效報表:BidGoalConversionStats 資料表 AdGroupCount
AdGroupCriteriaCount
AllConversionRate
AllConversions
AllConversionValue
BidStrategyID (對應至 Google Ads 報表中的 Id 欄位)
CampaignCount
ConversionCategoryName
ConversionRate
Conversions
ConversionTrackerId
ConversionTypeName
ConversionValue
CostPerAllConversion
CostPerConversion
CrossDeviceConversions
Date
DayOfWeek
Device
ExternalCustomerId
Month
MonthOfYear
NonRemovedAdGroupCount
NonRemovedAdGroupCriteriaCount
NonRemovedCampaignCount
Quarter
ValuePerAllConversion
ViewThroughConversions
Week
Year
預算成效報表:Budget 資料表 AccountDescriptiveName
Amount
BudgetId
BudgetName
BudgetReferenceCount
BudgetStatus
DeliveryMethod
ExternalCustomerId
HasRecommendedBudget
IsBudgetExplicitlyShared
Period
RecommendedBudgetAmount
TotalAmount
預算成效報表:BudgetStats 資料表 AllConversionRate
AllConversions
AllConversionValue
AssociatedCampaignId
AssociatedCampaignName
AssociatedCampaignStatus
AverageCost
AverageCpc
AverageCpe
AverageCpm
AverageCpv
AveragePosition
BudgetCampaignAssociationStatus
BudgetId
Clicks
ConversionRate
Conversions
ConversionValue
Cost
CostPerAllConversion
CostPerConversion
CrossDeviceConversions
Ctr
EngagementRate
Engagements
ExternalCustomerId
Impressions
InteractionRate
Interactions
InteractionTypes
RecommendedBudgetEstimatedChangeInWeeklyClicks
RecommendedBudgetEstimatedChangeInWeeklyCost
RecommendedBudgetEstimatedChangeInWeeklyInteractions
RecommendedBudgetEstimatedChangeInWeeklyViews
ValuePerAllConversion
ValuePerConversion
VideoViewRate
VideoViews
ViewThroughConversions
廣告活動成效報表:Campaign 資料表 source
AdvertisingChannelSubType
AdvertisingChannelType
Amount
BiddingStrategyId
BiddingStrategyName
BiddingStrategyType
BudgetId
CampaignDesktopBidModifier
CampaignGroupId
CampaignId
CampaignMobileBidModifier
CampaignName
CampaignStatus
CampaignTabletBidModifier
CampaignTrialType
EndDate
EnhancedCpcEnabled
ExternalCustomerId
HasRecommendedBudget
IsBudgetExplicitlyShared
LabelIds
Labels
MaximizeConversionValueTargetRoas
Period
RecommendedBudgetAmount
ServingStatus
StartDate
TotalAmount
TrackingUrlTemplate
UrlCustomParameters
廣告活動成效報表:CampaignStats 資料表 ActiveViewCpm
ActiveViewCtr
ActiveViewImpressions
ActiveViewMeasurability
ActiveViewMeasurableCost
ActiveViewMeasurableImpressions
ActiveViewViewability
AdNetworkType1
AdNetworkType2
AverageCost
AverageCpc
AverageCpm
AveragePosition
BaseCampaignId
CampaignGroupId
CampaignId
Clicks
ClickType
ConversionRate
Conversions
ConversionValue
Cost
CostPerConversion
CostPerCurrentModelAttributedConversion
Ctr
CurrentModelAttributedConversions
CurrentModelAttributedConversionValue
Date
DayOfWeek
Device
ExternalCustomerId
GmailForwards
GmailSaves
GmailSecondaryClicks
Impressions
InteractionRate
Interactions
InteractionTypes
Month
MonthOfYear
Quarter
Slot
ValuePerConversion
ValuePerCurrentModelAttributedConversion
Week
Year
廣告活動成效報表:CampaignConversionStats 資料表 AdNetworkType1
AdNetworkType2
BaseCampaignId
CampaignGroupId
CampaignId
ClickType
ConversionAttributionEventType
ConversionCategoryName
ConversionRate
Conversions
ConversionTrackerId
ConversionTypeName
ConversionValue
CostPerConversion
Date
DayOfWeek
Device
ExternalCustomerId
Month
MonthOfYear
Quarter
Slot
ValuePerConversion
Week
Year
廣告活動成效報表:CampaignCrossDeviceStats 資料表 AbsoluteTopImpressionPercentage
AdNetworkType1
AdNetworkType2
AllConversionRate
AllConversions
AllConversionValue
AverageCpe
AverageCpv
AveragePageviews
AverageTimeOnSite
BaseCampaignId
BounceRate
CampaignGroupId
CampaignId
ClickAssistedConversions*
ClickAssistedConversionsOverLastClickConversions*
ClickAssistedConversionValue*
ContentBudgetLostImpressionShare
ContentImpressionShare
ContentRankLostImpressionShare
CostPerAllConversion
CrossDeviceConversions
Date
DayOfWeek
EngagementRate
Engagements
ExternalCustomerId
ImpressionAssistedConversions*
ImpressionAssistedConversionsOverLastClickConversions*
ImpressionAssistedConversionValue*
InvalidClickRate
InvalidClicks
Month
MonthOfYear
NumOfflineImpressions
NumOfflineInteractions
OfflineInteractionRate
PercentNewVisitors
Quarter
RelativeCtr
SearchAbsoluteTopImpressionShare
SearchBudgetLostAbsoluteTopImpressionShare
SearchBudgetLostImpressionShare
SearchBudgetLostTopImpressionShare
SearchClickShare
SearchExactMatchImpressionShare
SearchImpressionShare
SearchRankLostAbsoluteTopImpressionShare
SearchRankLostImpressionShare
SearchRankLostTopImpressionShare
SearchTopImpressionShare
TopImpressionPercentage
ValuePerAllConversion
VideoQuartile100Rate
VideoQuartile25Rate
VideoQuartile50Rate
VideoQuartile75Rate
VideoViewRate
VideoViews
Week
Year
廣告活動成效報表:CampaignCrossDeviceConversionStats 資料表 AdNetworkType1
AdNetworkType2
AllConversionRate
AllConversions
AllConversionValue
BaseCampaignId
CampaignGroupId
CampaignId
ConversionAttributionEventType
ConversionCategoryName
ConversionTrackerId
ConversionTypeName
CostPerAllConversion
CrossDeviceConversions
Date
DayOfWeek
ExternalCustomerId
Month
MonthOfYear
Quarter
ValuePerAllConversion
Week
Year
廣告活動成效報表:HourlyCampaignStats 資料表 ActiveViewCpm
ActiveViewCtr
ActiveViewImpressions
ActiveViewMeasurability
ActiveViewMeasurableCost
ActiveViewMeasurableImpressions
ActiveViewViewability
AdNetworkType1
AdNetworkType2
AverageCost
AverageCpc
AverageCpm
AveragePosition
BaseCampaignId
CampaignGroupId
CampaignId
Clicks
ClickType
ConversionRate
Conversions
ConversionValue
Cost
CostPerConversion
Ctr
Date
DayOfWeek
Device
ExternalCustomerId
GmailForwards
GmailSaves
GmailSecondaryClicks
HourOfDay
Impressions
ImpressionRate
Interactions
InteractionTypes
Month
MonthOfYear
Quarter
ValuePerConversion
Week
Year
廣告活動成效報表:HourlyCampaignConversionStats 資料表 AdNetworkType1
AdNetworkType2
BaseCampaignId
CampaignGroupId
CampaignId
ClickType
ConversionAttributionEventType
ConversionCategoryName
ConversionRate
Conversions
ConversionTrackerId
ConversionTypeName
ConversionValue
CostPerConversion
Date
DayOfWeek
Device
ExternalCustomerId
HourOfDay
Month
MonthOfYear
Quarter
ValuePerConversion
Week
Year
廣告活動成效報表:CampaignCookieStats 資料表 AbsoluteTopImpressionPercentage
AdNetworkType1
AdNetworkType2
AverageFrequency
BaseCampaignId
CampaignGroupId
CampaignId
Date
ExternalCustomerId
ImpressionReach
Month
MonthOfYear
SearchBudgetLostAbsoluteTopImpressionShare
SearchRankLostAbsoluteTopImpressionShare
SearchBudgetLostTopImpressionShare
SearchRankLostTopImpressionShare
SearchTopImpressionShare
TopImpressionPercentage
Week
廣告活動成效報表:CampaignBasicStats 資料表 ActiveViewImpressions
ActiveViewMeasurability
ActiveViewMeasurableCost
ActiveViewMeasurableImpressions
ActiveViewViewability
AdNetworkType1
AdNetworkType2
AveragePosition
BaseCampaignId
CampaignGroupId
CampaignId
Clicks
Conversions
ConversionValue
Cost
Date
Device
ExternalCustomerId
Impressions
Interactions
InteractionTypes
Slot
ViewThroughConversions
廣告活動指定地區報表:LocationBasedCampaignCriterion 資料表 source
BidModifier
CampaignId
ExternalCustomerId
CriterionId (對應至 Google Ads 報表中的 Id 欄位)
IsNegative
廣告活動指定地區報表:CampaignLocationTargetStats 資料表 AllConversionRate
AllConversions
AllConversionValue
AverageCost
AverageCpc
AverageCpe
AverageCpm
AverageCpv
AveragePosition
CampaignId
Clicks
ConversionRate
Conversions
ConversionValue
Cost
CostPerAllConversion
CostPerConversion
CrossDeviceConversions
Ctr
Date
EngagementRate
Engagements
ExternalCustomerId
CriterionId (對應至 Google Ads 報表中的 Id 欄位)
Impressions
InteractionRate
Interactions
InteractionTypes
Month
MonthOfYear
Quarter
ValuePerAllConversion
ValuePerConversion
VideoViewRate
VideoViews
ViewThroughConversions
Week
Year
點擊成效報表:ClickStats 資料表 AccountDescriptiveName
AdFormat
AdGroupId
AdNetworkType1
AdNetworkType2
AoiCityCriteriaId
AoiCountryCriteriaId
AoiMetroCriteriaId
AoiMostSpecificTargetId
AoiRegionCriteriaId
CampaignId
CampaignLocationTargetId
Clicks
ClickType
CreativeId
CriteriaId
CriteriaParameters
Date
Device
ExternalCustomerId
GclId
KeywordMatchType
LopCityCriteriaId
LopCountryCriteriaId
LopMetroCriteriaId
LopMostSpecificTargetId
LopRegionCriteriaId
MonthOfYear
Page
Slot
UserListId
條件成效報表:Criteria 資料表 AdGroupId
ApprovalStatus
BaseAdGroupId
BaseCampaignId
BidModifier
CampaignId
CpcBid
CpcBidSource
CpmBidStr (對應至 Google Ads 報表中的 CpmBid 欄位)
CpvBid
CpvBidSource
CreativeQualityScore
Criteria
CriteriaDestinationUrl
CriteriaType
DisplayName
EnhancedCpcEnabled
EstimatedAddClicksAtFirstPositionCpc
EstimatedAddCostAtFirstPositionCpc
ExternalCustomerId
FinalAppUrls
FinalMobileUrls
FinalUrls
FirstPageCpc
FirstPositionCpc
HasQualityScore
Id
IsNegative
LabelIds
Labels
Parameter
PostClickQualityScore
QualityScore
SearchPredictedCtr
Status
SystemServingStatus
TopOfPageCpc
TrackingUrlTemplate
UrlCustomParameters
VerticalId
條件成效報表:CriteriaBasicStats 資料表 ActiveViewImpressions
ActiveViewMeasurability
ActiveViewMeasurableCost
ActiveViewMeasurableImpressions
ActiveViewViewability
AdGroupId
AdNetworkType1
AdNetworkType2
AllConversions
AllConversionValue
AveragePosition
BaseAdGroupId
BaseCampaignId
CampaignId
Clicks
Conversions
ConversionValue
Cost
CriterionId (對應至 Google Ads 報表中的 Id 欄位)
CrossDeviceConversions
Date
Device
ExternalCustomerId
Impressions
Interactions
InteractionTypes
ViewThroughConversions
條件成效報表:CriteriaStats 資料表 ActiveViewCpm
ActiveViewCtr
ActiveViewImpressions
ActiveViewMeasurability
ActiveViewMeasurableCost
ActiveViewMeasurableImpressions
ActiveViewViewability
AdGroupId
AdNetworkType1
AdNetworkType2
AllConversionRate
AllConversions
AllConversionValue
AverageCost
AverageCpc
AverageCpm
AveragePosition
BaseAdGroupId
BaseCampaignId
CampaignId
Clicks
ClickType
ConversionRate
Conversions
ConversionValue
Cost
CostPerAllConversion
CostPerConversion
CostPerCurrentModelAttributedConversion
CriterionId (對應至 Google Ads 報表中的 Id 欄位)
CrossDeviceConversions
Ctr
CurrentModelAttributedConversions
CurrentModelAttributedConversionValue
Date
DayOfWeek
Device
ExternalCustomerId
GmailForwards
GmailSaves
GmailSecondaryClicks
Impressions
InteractionRate
Interactions
InteractionTypes
Month
MonthOfYear
Quarter
ValuePerAllConversion
ValuePerConversion
ValuePerCurrentModelAttributedConversion
Week
Year
條件成效報表:CriteriaConversionStats 資料表 AdGroupId
AdNetworkType1
AdNetworkType2
AllConversionRate
AllConversions
AllConversionValue
BaseAdGroupId
BaseCampaignId
CampaignId
ClickType
ConversionCategoryName
ConversionRate
Conversions
ConversionTrackerId
ConversionTypeName
ConversionValue
CostPerAllConversion
CostPerConversion
CriterionId (對應至 Google Ads 報表中的 Id 欄位)
CrossDeviceConversions
Date
DayOfWeek
Device
ExternalCustomerId
Month
MonthOfYear
Quarter
ValuePerAllConversion
ValuePerConversion
Week
Year
條件成效報表:CriteriaNonClickStats 資料表 AdGroupId
AdNetworkType1
AdNetworkType2
AverageCpe
AverageCpv
BaseAdGroupId
BaseCampaignId
CampaignId
CriterionId (對應至 Google Ads 報表中的 Id 欄位)
Date
DayOfWeek
Device
EngagementRate
Engagements
ExternalCustomerId
Month
MonthOfYear
Quarter
Slot
VideoQuartile100Rate
VideoQuartile25Rate
VideoQuartile50Rate
VideoQuartile75Rate
VideoViewRate
VideoViews
Week
Year
性別成效報表:Gender 資料表 AdGroupId
BaseAdGroupId
BaseCampaignId
BidModifier
BiddingStrategyId
BiddingStrategyName
BiddingStrategyType
CampaignId
CpcBid
CpcBidSource
CpmBidStr (對應至 Google Ads 報表中的 CpmBid 欄位)
CpmBidSource
Criteria
CriteriaDestinationUrl
ExternalCustomerId
FinalAppUrls
FinalMobileUrls
FinalUrls
Id
IsNegative
IsRestrict
Status
TrackingUrlTemplate
UrlCustomParameters
性別成效報表:GenderBasicStats 資料表 ActiveViewImpressions
ActiveViewMeasurability
ActiveViewMeasurableCost
ActiveViewMeasurableImpressions
ActiveViewViewability
AdGroupId
AdNetworkType1
AdNetworkType2
AllConversions
AllConversionValue
BaseAdGroupId
BaseCampaignId
CampaignId
Clicks
Conversions
ConversionValue
Cost
CriterionId (對應至 Google Ads 報表中的 Id 欄位)
CrossDeviceConversions
Date
Device
ExternalCustomerId
Impressions
Interactions
InteractionTypes
ViewThroughConversions
性別成效報表:GenderStats 資料表 ActiveViewCpm
ActiveViewCtr
ActiveViewImpressions
ActiveViewMeasurability
ActiveViewMeasurableCost
ActiveViewMeasurableImpressions
ActiveViewViewability
AdGroupId
AdNetworkType1
AdNetworkType2
AllConversionRate
AllConversions
AllConversionValue
AverageCost
AverageCpc
AverageCpm
BaseAdGroupId
BaseCampaignId
CampaignId
Clicks
ClickType
ConversionRate
Conversions
ConversionValue
Cost
CostPerAllConversion
CostPerConversion
CriterionId (對應至 Google Ads 報表中的 Id 欄位)
CrossDeviceConversions
Ctr
Date
DayOfWeek
Device
ExternalCustomerId
GmailForwards
GmailSaves
GmailSecondaryClicks
Impressions
InteractionRate
Interactions
InteractionTypes
Month
MonthOfYear
Quarter
ValuePerAllConversion
ValuePerConversion
Week
Year
性別成效報表:GenderConversionStats 資料表 AdGroupId
AdNetworkType1
AdNetworkType2
AllConversionRate
AllConversions
AllConversionValue
BaseAdGroupId
BaseCampaignId
CampaignId
ClickType
ConversionCategoryName
ConversionRate
Conversions
ConversionTrackerId
ConversionTypeName
ConversionValue
CostPerAllConversion
CostPerConversion
CriterionId (對應至 Google Ads 報表中的 Id 欄位)
CrossDeviceConversions
Date
DayOfWeek
Device
ExternalCustomerId
GmailForwards
GmailSaves
GmailSecondaryClicks
Month
MonthOfYear
Quarter
ValuePerAllConversion
ValuePerConversion
Week
Year
性別成效報表:GenderNonClickStats 資料表 AdGroupId
AdNetworkType1
AdNetworkType2
AverageCpe
AverageCpv
BaseAdGroupId
BaseCampaignId
CampaignId
CriterionId (對應至 Google Ads 報表中的 Id 欄位)
Date
DayOfWeek
Device
EngagementRate
Engagements
ExternalCustomerId
Month
MonthOfYear
Quarter
VideoQuartile100Rate
VideoQuartile25Rate
VideoQuartile50Rate
VideoQuartile75Rate
VideoViewRate
VideoViews
Week
Year
地理區域成效報表:GeoStats 資料表 AdFormat
AdGroupId
AdGroupName
AdGroupStatus
AdNetworkType1
AdNetworkType2
AllConversionRate
AllConversions
AllConversionValue
AverageCost
AverageCpc
AverageCpm
AverageCpv
AveragePosition
CampaignId
CityCriteriaId
Clicks
ConversionRate
Conversions
ConversionValue
Cost
CostPerAllConversion
CostPerConversion
CountryCriteriaId
CrossDeviceConversions
Ctr
Date
DayOfWeek
Device
ExternalCustomerId
Impressions
InteractionRate
Interactions
InteractionTypes
IsTargetingLocation
LocationType
MetroCriteriaId
Month
MonthOfYear
MostSpecificCriteriaId
Quarter
RegionCriteriaId
ValuePerAllConversion
ValuePerConversion
VideoViewRate
VideoViews
ViewThroughConversions
Week
Year
地理區域成效報表:GeoConversionStats 資料表 AdFormat
AdGroupId
AdGroupName
AdGroupStatus
AdNetworkType1
AdNetworkType2
AllConversionRate
AllConversions
AllConversionValue
CampaignId
CityCriteriaId
ConversionCategoryName
ConversionRate
Conversions
ConversionTrackerId
ConversionTypeName
ConversionValue
CostPerAllConversion
CostPerConversion
CountryCriteriaId
CrossDeviceConversions
Date
DayOfWeek
Device
ExternalCustomerId
IsTargetingLocation
LocationType
MetroCriteriaId
Month
MonthOfYear
MostSpecificCriteriaId
Quarter
RegionCriteriaId
ValuePerAllConversion
ValuePerConversion
ViewThroughConversions
Week
Year
關鍵字成效報表:Keyword 資料表 AdGroupId
ApprovalStatus
BiddingStrategyId
BiddingStrategyName
BiddingStrategySource
BiddingStrategyType
CampaignId
CpcBid
CpcBidSource
CpmBidStr (對應至 Google Ads 報表中的 CpmBid 欄位)
CreativeQualityScore
Criteria
CriteriaDestinationUrl
EnhancedCpcEnabled
EstimatedAddClicksAtFirstPositionCpc
EstimatedAddCostAtFirstPositionCpc
ExternalCustomerId
FinalAppUrls
FinalMobileUrls
FinalUrls
FirstPageCpc
FirstPositionCpc
HasQualityScore
CriterionId (對應至 Google Ads 報表中的 Id 欄位)
IsNegative
KeywordMatchType
LabelIds
Labels
PostClickQualityScore
QualityScore
SearchPredictedCtr
Status
SystemServingStatus
TopOfPageCpc
TrackingUrlTemplate
UrlCustomParameters
VerticalId
關鍵字成效報表:KeywordStats 資料表 ActiveViewCpm
ActiveViewCtr
ActiveViewImpressions
ActiveViewMeasurability
ActiveViewMeasurableCost
ActiveViewMeasurableImpressions
ActiveViewViewability
AdGroupId
AdNetworkType1
AdNetworkType2
AverageCost
AverageCpc
AverageCpm
AveragePosition
BaseAdGroupId
BaseCampaignId
CampaignId
Clicks
ClickType
ConversionRate
Conversions
ConversionValue
Cost
CostPerConversion
CostPerCurrentModelAttributedConversion
Ctr
CurrentModelAttributedConversions
CurrentModelAttributedConversionValue
Date
DayOfWeek
Device
ExternalCustomerId
GmailForwards
GmailSaves
GmailSecondaryClicks
CriterionId (對應至 Google Ads 報表中的 Id 欄位)
Impressions
InteractionRate
Interactions
InteractionTypes
Month
MonthOfYear
Quarter
Slot
ValuePerConversion
ValuePerCurrentModelAttributedConversion
Week
Year
關鍵字成效報表:KeywordConversionStats 資料表 AdGroupId
AdNetworkType1
AdNetworkType2
BaseAdGroupId
BaseCampaignId
CampaignId
ClickType
ConversionCategoryName
ConversionRate
Conversions
ConversionTrackerId
ConversionTypeName
ConversionValue
CostPerConversion
Date
DayOfWeek
Device
ExternalCustomerId
CriterionId (對應至 Google Ads 報表中的 Id 欄位)
Month
MonthOfYear
Quarter
Slot
ValuePerConversion
Week
Year
關鍵字成效報表:KeywordCrossDeviceStats 資料表 AbsoluteTopImpressionPercentage
AdGroupId
AdNetworkType1
AdNetworkType2
AllConversionRate
AllConversions
AllConversionValue
AverageCpe
AverageCpv
AveragePageviews
AverageTimeOnSite
BaseAdGroupId
BaseCampaignId
BounceRate
CampaignId
ClickAssistedConversions*
ClickAssistedConversionsOverLastClickConversions*
ClickAssistedConversionValue*
CostPerAllConversion
CrossDeviceConversions
Date
DayOfWeek/p> EngagementRate
Engagements
ExternalCustomerId
CriterionId (對應至 Google Ads 報表中的 Id 欄位)
ImpressionAssistedConversions*
ImpressionAssistedConversionsOverLastClickConversions*
ImpressionAssistedConversionValue*
Month
MonthOfYear
PercentNewVisitors
Quarter
SearchAbsoluteTopImpressionShare
SearchBudgetLostAbsoluteTopImpressionShare
SearchBudgetLostTopImpressionShare
SearchExactMatchImpressionShare
SearchImpressionShare
SearchRankLostAbsoluteTopImpressionShare
SearchRankLostImpressionShare
SearchRankLostTopImpressionShare
SearchTopImpressionShare
TopImpressionPercentage
ValuePerAllConversion
VideoQuartile100Rate
VideoQuartile25Rate
VideoQuartile50Rate
VideoQuartile75Rate
VideoViewRate
VideoViews
Week
Year
關鍵字成效報表:KeywordCrossDeviceConversionStats 資料表 AdGroupId
AdNetworkType1
AdNetworkType2
AllConversionRate
AllConversions
AllConversionValue
BaseAdGroupId
BaseCampaignId
CampaignId
ConversionCategoryName
ConversionTrackerId
ConversionTypeName
CostPerAllConversion
CrossDeviceConversions
Date
DayOfWeek
ExternalCustomerId
CriterionId (對應至 Google Ads 報表中的 Id 欄位)
Month
MonthOfYear
Quarter
ValuePerAllConversion
Week
Year
關鍵字成效報表:KeywordBasicStats 資料表 ActiveViewImpressions
ActiveViewMeasurability
ActiveViewMeasurableCost
ActiveViewMeasurableImpressions
ActiveViewViewability
AdGroupId
AdNetworkType1
AdNetworkType2
AveragePosition
BaseAdGroupId
BaseCampaignId
CampaignId
Clicks
Conversions
ConversionValue
Cost
Date
Device
ExternalCustomerId
CriterionId (對應至 Google Ads 報表中的 Id 欄位)
Impressions
Interactions
InteractionTypes
Slot
ViewThroughConversions
付費隨機查詢報表:PaidOrganicStats 資料表 AdGroupId
AverageCpc
AveragePosition
CampaignId
Clicks
CombinedAdsOrganicClicks
CombinedAdsOrganicClicksPerQuery
CombinedAdsOrganicQueries
Ctr
Date
DayOfWeek
ExternalCustomerId
Impressions
CriterionId (對應至 Google Ads 報表中的 KeywordId 欄位)
Month
MonthOfYear
OrganicAveragePosition
OrganicClicks
OrganicClicksPerQuery
OrganicImpressions
OrganicImpressionsPerQuery
OrganicQueries
Quarter
QueryMatchType
SearchQuery
SerpType
Week
Year
家長狀態成效報表:ParentalStatus 資料表 AdGroupId
BaseAdGroupId
BaseCampaignId
BidModifier
BiddingStrategyId
BiddingStrategyName
BiddingStrategyType
CampaignId
CpcBid
CpcBidSource
CpmBidStr (對應至 Google Ads 報表中的 CpmBid 欄位)
CpmBidSource
Criteria
CriteriaDestinationUrl
ExternalCustomerId
FinalAppUrls
FinalMobileUrls
FinalUrls
CriterionId (對應至 Google Ads 報表中的 Id 欄位)
IsNegative
IsRestrict
Status
TrackingUrlTemplate
UrlCustomParameters
家長狀態成效報表:ParentalStatusBasicStats 資料表 ActiveViewImpressions
ActiveViewMeasurability
ActiveViewMeasurableCost
ActiveViewMeasurableImpressions
ActiveViewViewability
AdGroupId
AdNetworkType1
AdNetworkType2
AllConversions
AllConversionValue
BaseAdGroupId
BaseCampaignId
CampaignId
Clicks
Conversions
ConversionValue
Cost
CriterionId (對應至 Google Ads 報表中的 Id 欄位)
CrossDeviceConversions
Date
Device
ExternalCustomerId
Impressions
Interactions
InteractionTypes
ViewThroughConversions
家長狀態成效報表:ParentalStatusStats 資料表 ActiveViewCpm
ActiveViewCtr
ActiveViewImpressions
ActiveViewMeasurability
ActiveViewMeasurableCost
ActiveViewMeasurableImpressions
ActiveViewViewability
AdGroupId
AdNetworkType1
AdNetworkType2
AllConversionRate
AllConversions
AllConversionValue
AverageCost
AverageCpc
AverageCpm
BaseAdGroupId
BaseCampaignId
CampaignId
Clicks
ClickType
ConversionRate
Conversions
ConversionValue
Cost
CostPerAllConversion
CostPerConversion
CriterionId (對應至 Google Ads 報表中的 Id 欄位)
CrossDeviceConversions
Ctr
Date
DayOfWeek
Device
ExternalCustomerId
GmailForwards
GmailSaves
GmailSecondaryClicks
Impressions
InteractionRate
Interactions
InteractionTypes
Month
MonthOfYear
Quarter
ValuePerAllConversion
ValuePerConversion
Week
Year
家長狀態成效報表:ParentalStatusConversionStats 資料表 AdGroupId
AdNetworkType1
AdNetworkType2
AllConversionRate
AllConversions
AllConversionValue
BaseAdGroupId
BaseCampaignId
CampaignId
ClickType
ConversionCategoryName
ConversionRate
Conversions
ConversionTrackerId
ConversionTypeName
ConversionValue
CostPerAllConversion
CostPerConversion
CriterionId (對應至 Google Ads 報表中的 Id 欄位)
CrossDeviceConversions
Date
DayOfWeek
Device
ExternalCustomerId
GmailForwards
GmailSaves
GmailSecondaryClicks
Month
MonthOfYear
Quarter
ValuePerAllConversion
ValuePerConversion
Week
Year
家長狀態成效報表:ParentalStatusNonClickStats 資料表 AdGroupId
AdNetworkType1
AdNetworkType2
AverageCpe
AverageCpv
BaseAdGroupId
BaseCampaignId
CampaignId
CriterionId (對應至 Google Ads 報表中的 Id 欄位)
Date
DayOfWeek
Device
EngagementRate
Engagements
ExternalCustomerId
Month
MonthOfYear
Quarter
VideoQuartile100Rate
VideoQuartile25Rate
VideoQuartile50Rate
VideoQuartile75Rate
VideoViewRate
VideoViews
Week
Year
刊登位置成效報表:Placement 資料表 source
AdGroupId
BaseAdGroupId
BaseCampaignId
BidModifier
BiddingStrategyId
BiddingStrategyName
BiddingStrategyType
CampaignId
CpcBid
CpcBidSource
CpmBidStr (對應至 Google Ads 報表中的 CpmBid 欄位)
CpmBidSource
Criteria
CriteriaDestinationUrl
DisplayName
ExternalCustomerId
FinalAppUrls
FinalMobileUrls
FinalUrls
CriterionId (對應至 Google Ads 報表中的 Id 欄位)
IsNegative
IsRestrict
Status
TrackingUrlTemplate
UrlCustomParameters
刊登位置成效報表:PlacementStats 資料表 ActiveViewCpm
ActiveViewCtr
ActiveViewImpressions
ActiveViewMeasurability
ActiveViewMeasurableCost
ActiveViewMeasurableImpressions
ActiveViewViewability
AdGroupId
AdNetworkType1
AdNetworkType2
AllConversionRate
AllConversions
AllConversionValue
AverageCost
AverageCpc
AverageCpm
BaseAdGroupId
BaseCampaignId
CampaignId
Clicks
ClickType
ConversionRate
Conversions
ConversionValue
Cost
CostPerAllConversion
CostPerConversion
CriterionId (對應至 Google Ads 報表中的 Id 欄位)
CrossDeviceConversions
Ctr
Date
DayOfWeek
Device
ExternalCustomerId
GmailForwards
GmailSaves
GmailSecondaryClicks
Impressions
InteractionRate
Interactions
InteractionTypes
Month
MonthOfYear
Quarter
ValuePerAllConversion
ValuePerConversion
Week
Year
刊登位置成效報表:PlacementConversionStats 資料表 AdGroupId
AdNetworkType1
AdNetworkType2
AllConversionRate
AllConversions
AllConversionValue
BaseAdGroupId
BaseCampaignId
CampaignId
ClickType
ConversionCategoryName
ConversionRate
Conversions
ConversionTrackerId
ConversionTypeName
ConversionValue
CostPerAllConversion
CostPerConversion
CriterionId (對應至 Google Ads 報表中的 Id 欄位)
CrossDeviceConversions
Date
DayOfWeek
Device
ExternalCustomerId
GmailForwards
GmailSaves
GmailSecondaryClicks
Month
MonthOfYear
Quarter
ValuePerAllConversion
ValuePerConversion
Week
Year
刊登位置成效報表:PlacementNonClickStats 資料表 AdGroupId
AdNetworkType1
AdNetworkType2
AverageCpe
AverageCpv
BaseAdGroupId
BaseCampaignId
CampaignId
CriterionId (對應至 Google Ads 報表中的 Id 欄位)
Date
DayOfWeek
Device
EngagementRate
Engagements
ExternalCustomerId
Month
MonthOfYear
Quarter
VideoQuartile100Rate
VideoQuartile25Rate
VideoQuartile50Rate
VideoQuartile75Rate
VideoViewRate
VideoViews
Week
Year
刊登位置成效報表:PlacementBasicStats 資料表 ActiveViewImpressions
ActiveViewMeasurability
ActiveViewMeasurableCost
ActiveViewMeasurableImpressions
ActiveViewViewability
AdGroupId
AdNetworkType1
AdNetworkType2
AllConversions
AllConversionValue
BaseAdGroupId
BaseCampaignId
CampaignId
Clicks
Conversions
ConversionValue
Cost
CriterionId (對應至 Google Ads 報表中的 Id 欄位)
CrossDeviceConversions
Date
Device
ExternalCustomerId
Impressions
Interactions
InteractionTypes
ViewThroughConversions
搜尋查詢成效報表:SearchQueryStats 資料表 AbsoluteTopImpressionPercentage
AdFormat
AdGroupId
AdNetworkType1
AdNetworkType2
AllConversionRate
AllConversions
AllConversionValue
AverageCost
AverageCpc
AverageCpe
AverageCpm
AverageCpv
AveragePosition
CampaignId
Clicks
ConversionRate
Conversions
ConversionValue
Cost
CostPerAllConversion
CostPerConversion
CreativeId
CrossDeviceConversions
Ctr
Date
DayOfWeek
Device
EngagementRate
Engagements
ExternalCustomerId
Impressions
InteractionRate
Interactions
InteractionTypes
CriterionId (對應至 Google Ads 報表中的 KeywordId 欄位)
Month
MonthOfYear
Quarter
Query
QueryMatchTypeWithVariant
QueryTargetingStatus
TopImpressionPercentage
ValuePerAllConversion
ValuePerConversion
VideoQuartile100Rate
VideoQuartile25Rate
VideoQuartile50Rate
VideoQuartile75Rate
VideoViewRate
VideoViews
ViewThroughConversions
Week
Year
搜尋查詢成效報表:SearchQueryConversionStats 資料表 AdFormat
AdGroupId
AdNetworkType1
AdNetworkType2
AllConversionRate
AllConversions
AllConversionValue
CampaignId
ConversionCategoryName
ConversionRate
Conversions
ConversionTrackerId
ConversionTypeName
ConversionValue
CostPerAllConversion
CostPerConversion
CreativeId
CrossDeviceConversions
Date
DayOfWeek
Device
ExternalCustomerId
CriterionId (對應至 Google Ads 報表中的 KeywordId 欄位)
Month
MonthOfYear
Quarter
Query
QueryMatchTypeWithVariant
QueryTargetingStatus
ValuePerAllConversion
ValuePerConversion
ViewThroughConversions
Week
Year
購物成效報表:ShoppingProductStats 資料表 AdGroupId
AdNetworkType1
AdNetworkType2
AggregatorId
AllConversionRate
AllConversions
AllConversionValue
AverageCpc
Brand
CampaignId
CategoryL1
CategoryL2
CategoryL3
CategoryL4
CategoryL5
Channel
ChannelExclusivity
Clicks
ConversionRate
Conversions
ConversionValue
Cost
CostPerAllConversion
CostPerConversion
CountryCriteriaId
CrossDeviceConversions
Ctr
CustomAttribute0
CustomAttribute1
CustomAttribute2
CustomAttribute3
CustomAttribute4
Date
DayOfWeek
Device
ExternalCustomerId
Impressions
LanguageCriteriaId
MerchantId
Month
OfferId
ProductCondition
ProductTypeL1
ProductTypeL2
ProductTypeL3
ProductTypeL4
ProductTypeL5
Quarter
SearchAbsoluteTopImpressionShare
SearchClickShare
SearchImpressionShare
ValuePerAllConversion
ValuePerConversion
Week
Year
購物成效報表:ShoppingProductConversionStats 資料表 AdGroupId
AdNetworkType1
AdNetworkType2
AggregatorId
AllConversionRate
AllConversions
AllConversionValue
Brand
CampaignId
CategoryL1
CategoryL2
CategoryL3
CategoryL4
CategoryL5
Channel
ChannelExclusivity
ClickType
ConversionCategoryName
ConversionTrackerId
ConversionTypeName
ConversionValue
CostPerAllConversion
CountryCriteriaId
CustomAttribute0
CustomAttribute1
CustomAttribute2
CustomAttribute3
CustomAttribute4
Date
DayOfWeek
Device
ExternalCustomerId
LanguageCriteriaId
MerchantId
Month
OfferId
ProductCondition
ProductTypeL1
ProductTypeL2
ProductTypeL3
ProductTypeL4
ProductTypeL5
Quarter
StoreId
ValuePerAllConversion
ValuePerConversion
Week
Year
影片成效報表:Video 資料表 AdGroupId
CampaignId
ExternalCustomerId
VideoDuration
VideoId
VideoTitle
影片成效報表:VideoStats 資料表 AdGroupId
AdNetworkType1
AdNetworkType2
AverageCpm
CampaignId
Clicks
ClickType
ConversionRate
Conversions
ConversionValue
Cost
CostPerConversion
CreativeId
CreativeStatus
Ctr
Date
DayOfWeek
Device
ExternalCustomerId
Impressions
Month
MonthOfYear
Quarter
VideoChannelId
VideoId
Week
Year
影片成效報表:VideoConversionStats 資料表 AdGroupId
AdNetworkType1
AdNetworkType2
CampaignId
ClickType
ConversionCategoryName
Conversions
ConversionTrackerId
ConversionTypeName
ConversionValue
CreativeId
CreativeStatus
Date
DayOfWeek
Device
ExternalCustomerId
Month
MonthOfYear
Quarter
VideoChannelId
VideoId
Week
Year
影片成效報表:VideoNonClickStats 資料表 AdGroupId
AdNetworkType1
AdNetworkType2
AllConversionRate
AllConversions
AllConversionValue
AverageCpv
CampaignId
CostPerAllConversion
CrossDeviceConversions
CreativeId
Date
DayOfWeek
Device
EngagementRate
Engagements
ExternalCustomerId
Month
MonthOfYear
Quarter
ValuePerAllConversion
VideoChannelId
VideoId
VideoQuartile100Rate
VideoQuartile25Rate
VideoQuartile50Rate
VideoQuartile75Rate
VideoViewRate
VideoViews
Week
Year
影片成效報表:VideoBasicStats 資料表 AdGroupId
AdNetworkType1
AdNetworkType2
CampaignId
Clicks
Conversions
ConversionValue
Cost
CreativeId
CreativeStatus
Date
Device
ExternalCustomerId
Impressions
VideoChannelId
VideoId
ViewThroughConversions
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